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PRODUC E D BY: JUNE 22–23, 2014 G E O R G E R . B R O W N
CONVE NTION C E NTE R
H O U S T O N , T E X A S
2 014 E X H I B I T O R P R O S P E C T U S
t r a m a r k e t p l a c e . c o m
MARKETPLACE:WHERE IDEAS THOUGHTS, ETC. COMPETE FOR RECOGNITION; WHERE GOODS ARE OFFERED FOR SALE/ THE REALM OF BUSINESS AND TRADE;
The Texas Restaurant Association brings you an event with a NEW Look, a NEW Name, and NEW Ideas, a highly engaged and business-conducive environment as distinct and original as Texas!
The Texas Restaurant Association has produced an annual convention and tradeshow for 76 Y
EA
RS
MARKETPLACE:WHERE IDEAS THOUGHTS, ETC. COMPETE FOR RECOGNITION; WHERE GOODS ARE OFFERED FOR SALE/ THE REALM OF BUSINESS AND TRADE;
The Texas Restaurant Association brings you an event with a NEW Look, a NEW Name, and NEW Ideas, a highly engaged and business-conducive environment as distinct and original as Texas!
The Texas Restaurant Association has produced an annual convention and tradeshow for 76 Y
EA
RS
C R A F T B E V E R AG E GA R D E N
T E X AS FA R MTO F O R K
T E C H N O LO GY MO B I L EF O O D LOT
N E W LO O K . N E W N A M E . N E W I D E AS
( under one roof )
C R A F T B E V E R AG E GA R D E N
T E X AS FA R MTO F O R K
T E C H N O LO GY MO B I L EF O O D LOT
N E W LO O K . N E W N A M E . N E W I D E AS
( under one roof )
N E W LO O K . N E W N A M E . N E W I D E AS
AN AVE RAGE OF
61 14 74
FOODSE RVIC E PROFESS IONALS ATTE N D EAC H YEAR
independent operators
franchise/independent
operators
management-level. 46% owners,
chefs, executive chefs, or corporate executives
79 44make or influence
purchasing decisionsdo not attend other shows
80rate TRA Marketplace as the most effective way to
see new products
YOU R C USTOM E RS AN D PROSPECTSWe make it easy for you to invite your customersand prospects to this great event, free of charge.
N E W LO O K . N E W N A M E . N E W I D E AS
AN AVE RAGE OF
61 14 74
FOODSE RVIC E PROFESS IONALS ATTE N D EAC H YEAR
independent operators
franchise/independent
operators
management-level. 46% owners,
chefs, executive chefs, or corporate executives
79 44make or influence
purchasing decisionsdo not attend other shows
80rate TRA Marketplace as the most effective way to
see new products
YOU R C USTOM E RS AN D PROSPECTSWe make it easy for you to invite your customersand prospects to this great event, free of charge.
Our attendees want to see new products and services and learn how you can help them run their business more profitably
Expand your customer base by reaching new market segments whether that is chains, franchisees, independent restaurateurs,
hotels, caterers or universities
Nothing beats face-to-face interaction to strengthen relationships with current customers or develop new relationships
- Gain exposure to the largest restaurant marketplace in the country
- Strengthen ties with existing customers
- Meet customers and prospects face-to-face
- Garner competitive information
- Expand your network base
- Receive free attendee marketing materials focused on helping you generate more leads
N E W LO O K . N E W N A M E . N E W I D E AS
Our attendees want to see new products and services and learn how you can help them run their business more profitably
Expand your customer base by reaching new market segments whether that is chains, franchisees, independent restaurateurs,
hotels, caterers or universities
Nothing beats face-to-face interaction to strengthen relationships with current customers or develop new relationships
- Gain exposure to the largest restaurant marketplace in the country
- Strengthen ties with existing customers
- Meet customers and prospects face-to-face
- Garner competitive information
- Expand your network base
- Receive free attendee marketing materials focused on helping you generate more leads
N E W LO O K . N E W N A M E . N E W I D E AS
N E W LO O K . N E W N A M E . N E W I D E AS
NOT CONVINCED?
Any company currently doing business in the Southwest region or any company that wants to grow their business in the dynamic Texas and Southwest foodservice market!
N E W LO O K . N E W N A M E . N E W I D E AS
NOT CONVINCED?
Any company currently doing business in the Southwest region or any company that wants to grow their business in the dynamic Texas and Southwest foodservice market!
N E W LO O K . N E W N A M E . N E W I D E AS
Accounting & Financial ServicesApparelAppetizersApronsATM MachinesBack Bars & EquipmentBaking Ingredients & SuppliesBanking & Financial ServicesBanquet Service EquipmentBar Equipment & SuppliesBeer & AleBeer Brewing EquipmentBeer Service EquipmentBeverage Dispensing EquipmentBeverages, CarbonatedBeverages/Coffee ServersCatering Vehicles/Food TrucksCoffee & TeaCredit Card ProcessingDairy ProductsDigital MenusDisplay CasesDistributor, Food & BeverageDistributor, Food EquipmentEco-Friendly Disposable ContainersElectric UtilitiesElectronic Funds TransferEmployee SchedulingEmployment Services
“We exhibit at the TRA show because it gives us great exposure in the Texas market which is very important to our business model. This fits our company
very well. We got a ton of leads and couldn't ask for anything better.
- A L L E N B LO OM
D I R E C TO R , N AT I O N A L AC C O U N TS , F O N TA N I N I I TA L I A N M E ATS A N D SA U SAG E S
“The TRA show brings the best vendors in the industry together in one place, where buyers can make decisions that will improve their
business and bottom line.”
- D O N A . ‘ S K E E T E R ’ M I L L E R
OW N E R / P R E S I D E N T, C O U N T Y L I N E R E STA U R A N TS
Energy Saving EquipmentEthnic FoodsFacilities ManagementFinancial ServicesFloor Products & SafetyFood ProcessorsFootwearFranchise Consulting & DevelopmentFreezers and Ice MachinesFurniture and Lighting Game MeatsGluten Free FoodsGourmet FoodsGrease ManagementHispanic FoodsInsuranceIntercom SystemsInventory Control EquipmentKitchen Equipment and SuppliesKitchen Exhaust CleaningLighting SystemsLinen ServiceLiquorMarketing ResearchMenu SystemsMobile CouponingMobile MarketingNutrition Services & InformationOn-line Reservation/Menu Provider
7-ElevenAbbys CateringThe Agave & Bar Grill Alamo CafeAlamo Restaurants, Inc.Aloft Hotel DallasAmerican Airlines TrainingAramarkArby's (Sun Holdings,LLC)Black eye PeaBlue Mesa GrillBobby Cox CompaniesBob's Steak and Chop HouseBoston Pizza Restaurants USABrennan's of HoustonBrinker IntlCasa Chapala Mexican GrillCasa OleCatfish FridaysCentral MarketChamberlains Steak HouseCheddarsChicken ExpressChili's Grill & BarCounty Line, Inc.Dairy QueenDoc HollidaysDoubleTree by Hilton Embassy Suites HotelEmbassy Suites Outdoor WorldFirebird Restaurant Group, LLCFirehouse Grill
Fish City GrillFort Worth Dietetic AssociationFort Worth ZooFour Bullets BreweryFrontier EnterprisesFuddruckers Restaurants LLC.Gaylord TexanGenghis Grill - The Mongolian Stir FryGeorge's Restaurant CateringGeorges RestaurantsGerardo's Casita Grill & CantinaGolden ChickGrandy'sGringo's Mexican KitchenGrub Burger Bar / Napa Flats, LLCHickory Street CafeHill Country VuHilton Americas Houston Hilton Garden InnHoffbrau SteaksHomewood SuitesHong Kong Express RestaurantHootersHoover's CookingHudson's GrillHyatt HotelsHyatt Regency DallasI Fatelli PizzaJason DeliKyoto Japanese Steak HouseLuby's, Inc.Mama Fu's Asian House
More than 500 companies are expected to showcase their products and services. Sample categories include:
Meet with foodservice professionals representing the $53 billion restaurant industry.
On-line ServicesPackaging EquipmentPaging SystemsPaper/Disposable ProductsPest ControlPlastic Ware, DisposablePlates, DisposablePOS Hardware and SoftwareProduce, FreshRack CoversRecycling Services & EquipmentRefrigeration Equipment, DisplaySafety Products and ServicesSeafoodSeasonings & SpicesSeating SystemsSecurity Services & SystemsSigns, Electrical & ElectronicSpecialty FoodsSurveillance SystemsTable Management SystemsTableware, Flatware, Glassware, ServewareTortillas & Tortilla EquipmentTouch ScreensTrade Publications, FoodserviceTraining MaterialsTrucks, DeliveryUniforms Utensils, Cooking & KitchenUtility Services
Maudee's CafeMolina's Mexican RestaurantsMoody Gardens HotelNeiman-Marcus Food ServicesNestle Tollhouse CaféOlive GardenOmni Hotels and ResortsOn the BorderPappas RestaurantsPoppa Rollo's PizzaRockfish Seafood GrillRomano's Macaroni GrillSambuca RestaurantsSchlotzsky's / Focus Brands, Inc. Seafood Shack Inc.Shipley Do-Nuts / ADC, Inc.Sodexo Southern MultifoodsTaco Bueno Restaurants, LPTaco CabanaTGIFRiDAYSThe Ginger Man / Schiff & Company, LTDThe Original Pancake HouseThe RK GroupThe University of Texas at AustinTopGolfTorchy's TacosUniversity of North Texas Retail DiningWhataburger Which WichWhole Foods MarketWingstop Restaurant / J Hoing LLC
N E W LO O K . N E W N A M E . N E W I D E AS
Accounting & Financial ServicesApparelAppetizersApronsATM MachinesBack Bars & EquipmentBaking Ingredients & SuppliesBanking & Financial ServicesBanquet Service EquipmentBar Equipment & SuppliesBeer & AleBeer Brewing EquipmentBeer Service EquipmentBeverage Dispensing EquipmentBeverages, CarbonatedBeverages/Coffee ServersCatering Vehicles/Food TrucksCoffee & TeaCredit Card ProcessingDairy ProductsDigital MenusDisplay CasesDistributor, Food & BeverageDistributor, Food EquipmentEco-Friendly Disposable ContainersElectric UtilitiesElectronic Funds TransferEmployee SchedulingEmployment Services
“We exhibit at the TRA show because it gives us great exposure in the Texas market which is very important to our business model. This fits our company
very well. We got a ton of leads and couldn't ask for anything better.
- A L L E N B LO OM
D I R E C TO R , N AT I O N A L AC C O U N TS , F O N TA N I N I I TA L I A N M E ATS A N D SA U SAG E S
“The TRA show brings the best vendors in the industry together in one place, where buyers can make decisions that will improve their
business and bottom line.”
- D O N A . ‘ S K E E T E R ’ M I L L E R
OW N E R / P R E S I D E N T, C O U N T Y L I N E R E STA U R A N TS
Energy Saving EquipmentEthnic FoodsFacilities ManagementFinancial ServicesFloor Products & SafetyFood ProcessorsFootwearFranchise Consulting & DevelopmentFreezers and Ice MachinesFurniture and Lighting Game MeatsGluten Free FoodsGourmet FoodsGrease ManagementHispanic FoodsInsuranceIntercom SystemsInventory Control EquipmentKitchen Equipment and SuppliesKitchen Exhaust CleaningLighting SystemsLinen ServiceLiquorMarketing ResearchMenu SystemsMobile CouponingMobile MarketingNutrition Services & InformationOn-line Reservation/Menu Provider
7-ElevenAbbys CateringThe Agave & Bar Grill Alamo CafeAlamo Restaurants, Inc.Aloft Hotel DallasAmerican Airlines TrainingAramarkArby's (Sun Holdings,LLC)Black eye PeaBlue Mesa GrillBobby Cox CompaniesBob's Steak and Chop HouseBoston Pizza Restaurants USABrennan's of HoustonBrinker IntlCasa Chapala Mexican GrillCasa OleCatfish FridaysCentral MarketChamberlains Steak HouseCheddarsChicken ExpressChili's Grill & BarCounty Line, Inc.Dairy QueenDoc HollidaysDoubleTree by Hilton Embassy Suites HotelEmbassy Suites Outdoor WorldFirebird Restaurant Group, LLCFirehouse Grill
Fish City GrillFort Worth Dietetic AssociationFort Worth ZooFour Bullets BreweryFrontier EnterprisesFuddruckers Restaurants LLC.Gaylord TexanGenghis Grill - The Mongolian Stir FryGeorge's Restaurant CateringGeorges RestaurantsGerardo's Casita Grill & CantinaGolden ChickGrandy'sGringo's Mexican KitchenGrub Burger Bar / Napa Flats, LLCHickory Street CafeHill Country VuHilton Americas Houston Hilton Garden InnHoffbrau SteaksHomewood SuitesHong Kong Express RestaurantHootersHoover's CookingHudson's GrillHyatt HotelsHyatt Regency DallasI Fatelli PizzaJason DeliKyoto Japanese Steak HouseLuby's, Inc.Mama Fu's Asian House
More than 500 companies are expected to showcase their products and services. Sample categories include:
Meet with foodservice professionals representing the $53 billion restaurant industry.
On-line ServicesPackaging EquipmentPaging SystemsPaper/Disposable ProductsPest ControlPlastic Ware, DisposablePlates, DisposablePOS Hardware and SoftwareProduce, FreshRack CoversRecycling Services & EquipmentRefrigeration Equipment, DisplaySafety Products and ServicesSeafoodSeasonings & SpicesSeating SystemsSecurity Services & SystemsSigns, Electrical & ElectronicSpecialty FoodsSurveillance SystemsTable Management SystemsTableware, Flatware, Glassware, ServewareTortillas & Tortilla EquipmentTouch ScreensTrade Publications, FoodserviceTraining MaterialsTrucks, DeliveryUniforms Utensils, Cooking & KitchenUtility Services
Maudee's CafeMolina's Mexican RestaurantsMoody Gardens HotelNeiman-Marcus Food ServicesNestle Tollhouse CaféOlive GardenOmni Hotels and ResortsOn the BorderPappas RestaurantsPoppa Rollo's PizzaRockfish Seafood GrillRomano's Macaroni GrillSambuca RestaurantsSchlotzsky's / Focus Brands, Inc. Seafood Shack Inc.Shipley Do-Nuts / ADC, Inc.Sodexo Southern MultifoodsTaco Bueno Restaurants, LPTaco CabanaTGIFRiDAYSThe Ginger Man / Schiff & Company, LTDThe Original Pancake HouseThe RK GroupThe University of Texas at AustinTopGolfTorchy's TacosUniversity of North Texas Retail DiningWhataburger Which WichWhole Foods MarketWingstop Restaurant / J Hoing LLC
Additional marketing resources include:
Exclusive partnership opportunities
Advertising in Program & Directory
Upgraded listing in Program & Directory to include logo or QR code
Sponsored Twitter messages
Website banner advertising
Exhibit space starts at $27 per square foot. Booth fee includes:
Exhibit space with 8’ back drape and 3’ side divider drape in show colors
Company identification sign
24-hour exhibit hall perimeter security
Company listing on the TRA Marketplace website
Complimentary hyperlink to your company’s website from your online listing
Company listing in the TRA Marketplace Program & Directory
Complimentary badges (10 badges per 10’x10’ booth purchased)
Over $1,000 in free marketing tools to promote your company’s attendance, including customizable flyers, digital materials and show logo.
Free registration for your customers and prospects
No one under the age of 16 is allowed into the exhibit hall at any time. Open to the trade only.
C A L L : 8 0 0 - 3 9 5 - 2 8 7 2
E M A I L : e x p o i n f o @ t r a m a i l . o r g
t r a m a r k e t p l a c e . c o m
LOGISTICS
Move-inFriday, June 20 8am – 5pmSaturday, June 21 8am – 5pm
Show HoursSunday, June 22 10:30am – 5pmMonday, June 23 10:30am – 5pm
Move-outMonday, June 23 5pm- 10pmTuesday, June 24 8am – 12pm