Post on 17-Jan-2016
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HTM 2118 Hospitality and Culture
Dinatra Jacqueline Joey Lo Samuel CheungTommy Au Vivien Law
Germany-Brief Introduction Country Name: Federal Republic of Germany Area: 357,027 sq km (137,849 sq miles)
Population: 82.5 million (UN, 2008) German 94%, Turks 2.2%
Capital: Berlin, 3.4 million inhabitants Major language: Standard German, with substantial differences in regional dialects. Three very small linguistic minorities speak Serbian, Danish, or Frisian. Major religion: Christianity, Protestant 26%, Roman Catholic 26%, unaffiliated or other 28.3%, Muslim 3.7% National flag : Three horizontal stripes in black, red, golden yellow
Germany- Brief Introduction
Main exports: Motor vehicles, electrical machinery and metals
GNI per capita: US $38,860 (World Bank, 2007) Economy: ** GDP: €2,425 bn GDP per head: €29,500 Annual Growth: 2.5% Inflation: 2.6% (2008)Economic Structure: Services 70%, Industry 30%, Agriculture 1%
German History
Throughout the years, Germany has gone through endless separation and
unification.
1864Franco-
Prussian War starts,
Germany defeated France
1871unification of southern & northern German states by
chancellor Otto von Bismarck
1914 WWI
broke out
Extreme nationalism
Armament race with Britain
Alliance System
Colonial rivalries
Crises in Europe Invasion of Belgium
1919 Germany defeated
in WWI & forced to sign the Treaty of
Versailles
1933 Hitler becomes chancellor of Germany & began dictatorship rule in German
1933 Hitler becomes chancellor of
Germany & began dictatorship rule in German--starts Jews prosecution
1939Germany invades
Poland & the outbreak of WWII
1945 Germany surrenders
& separated into N & S Germany,
Berlin fall under 4 powers’ ruling
1961 Communists build
the Berlin Wall, separated Northern
and Southern Berlin
1990 Berlin Wall collapsed &
Germany reunited
History Influence Nation1. Extreme nationalism racism2. Aryan race VS Jews Concentration camps @ WWII3. Totalitarian rule VS democracy great leaders
Nationalism Influence
Perfection
not easy to relax
less passionate
Intelligentstandardization
Masculine
Patience
formality
Punctuality Conservative
The Fall of The Berlin Wall
After the fall of The Berlin Wall (9, November, 1990) Famous tourist spot
Number of tourists in Berlin: 370% from 1993 to 2008
Attract tourists Tourists are attracted by the historical wall Many hotels have been built since then Nowadays : 1,095 hotels in Berlin
Favor the relationship between Germany and other countries Segments have been given to various institutions around the world
Cultural Items
And Impacts
German CulturePower Distance
Small Large
Uncertainty Avoidance
Weak Strong
GermanyGermany
Hong KongHong Kong
Individualism Vs Collectivism
Individualistic Collectivistic
Masculinity Vs Feminity
Masculine Feminine
High Context Vs Low Context
Low High
GermanyGermany
Hong KongHong Kong
*Reference : International Management , Richard Mead
ArchitectureTraditional trend:The Archaeological Park
Architecture
- UNESCO listed this cultural
landscape World Cultural Heritage
Middle Rhine Valley
- Extends from the ancient Roman city of Koblenz to the legendary Loreley to the wine towns of Bingen and Rüdesheim
ArchitectureBamberg-Town in Bavaria- One of the few cities in Germany that was not destroyed by World War II bombings- UNESCO World Cultural Heritage Unites under the stony eyes of the Bamberger Rider Germany‘s vastest coherent historical centre
ArchitectureCologne: Cathedral
- Roman Catholic church - ‘Exceptional work of human creative genius’ by UNESCO - One of the world's largest churches- Largest Gothic church in Northern Europe
ArchitectureBremen: Schnoor quarter
- Little houses lined up closely together in a row- Originally home to fishers and skippers- A lively historical quarter with a broad variety of architectural styles
ArchitectureFuture trendThe Allianz Arena
Architecture
Düsseldorf: MediaPort
Neuschwanstein Castle - Commissioned by Ludwig II of Bavaria as a retreat and as a homage to the King's inspiring muse
- After the king’s death (1886) the castle was opened to the public
- Inspiration for Sleeping Beauty Castle
Attractions--Munich
Deutsches Museum- First scientific-technological museums in the world- Abundance of technical achievements- Providing comprehensive basic understanding of science and technology
Attractions--Munich
The New Town Hall- Town hall which hosts the city government- Built between 1867 and 1908 in a Gothic Revival architecture style
Attractions--Munich
St. Peter's Church- Oldest recorded parish church in Munich - The originating point for the whole city
- Spiritual centre-point of the Graggenauer district
Attractions--Munich
The Romerberg- Historical market square of old Frankfurt- Place for celebrations and weddings- Nice space to pop into to escape from the Romerberg crowds- Richly decorated during the annual Christmas Market
Attractions—Frankfurt
Dom St. Bartholomaus- Serve as the coronation church of Germanic kings and emperors for hundreds of 300 years- Lines of stone are drawn on in white in the modern reconstruction
Attractions—Frankfurt
Attractions—Frankfurt
The Paulskirche- 1848-1849 The first publicly and freely elected body of Germany- 1849 The Parliament in the Paulskirche was dissolved - After 1852 Used again for religious services
Attractions--BerlinThe Reichstag building- First parliament of the German Empire- Severely damaged in a fire supposedly set by Dutch communist- Reichstag refers to the building Bundestag refers to the institution
Attractions--Berlin
Potsdamer Platz- Public square and traffic intersection in the centre of Berlin - Laid waste during World War II and left desolate during the Cold War era- Risen again as a glittering new heart for the city after the fall of Berlin Wall
Attractions--BerlinThe Brandenburg Gate- Former city gate and main symbols of Berlin and Germany - Only remaining gate of a series through which one formerly entered Berlin
Historical Heritage
Attract tourists- The Neuschwanstein Castle About 1.3 million people visit annually Up to 6,000 per day in the summer - The Deutsches Museum 1.3 million visitors every year- The Brandenburg Gate| One of Europe's most famous landmarks - The Allianz Arena The venue for the 2012 UEFA Champions League
Final
Historical HeritageAffect society- The Neuschwanstein Castle The inspiration for Sleeping Beauty Castle - The Deutsches Museum Providing a comprehensive basic understanding of science and technology-The balcony of The New Town Hall For large festivals Soccer championships or concerts
-The Paulskirche A center used for various displays and events The annual awarding of the Peace Prize of the German Book Trade
Changing building style- Originally full of castles, churches & strongholds- Those are the remaining from WWII- Turn to be Gehry buildings and the new city gate - Old commercial port with its quay walls, the stairs, its cast-iron bollards, the old cargo quay with cranes and warehouses is classified as an historical monument
Historical Heritage
Background- 3rd weekend of September ~ 1st Sunday in October- Beer tents every where- Snacks and beers overnight
Festival
History of Oktoberfest- Originated in a wedding ceremony of royal family- Wedding ceremony of Prince and Princess- Celebration with the public
Oktoberfest
FestivalOktoberfest
- Power Distance: low Distance between royal family and the public Celebration with the public
Festival
Culture- Why beer?
Oktoberfest
Festival
A surge in Munich’s economy
Impact on sectors (September – October)- Food and Beverage Industry- Hotel Industry- Companies preparing entertainment- Society
Oktoberfest
FestivalOktoberfest
- Food and Beverage Industry Amount of food and beverage needed Restaurants run overnight
- Hotel Industry Stay at Munich for a period of time
- Companies preparing entertainment Operate rides, dancing and music shows
- Society Workload Increase Increase employment of part-time workers
FestivalKarneval
http://www.youtube.com/watch?v=Mk0TkMKmvh8&feature=channel
FestivalKarneval
Christmas Market in Meissen
FestivalChristmas
Christmas Day in Munich
Christmas Day in Mainz
FestivalChristmas
Christmas Market in Cologne
Festival
History- Related to religious- NOT originated from Germany
Germany Culture: insanely celebrate- Karneval crazy country- The largest scale and the most famous Christmas market E.g. The origin of Christmas Trees
Karneval and Christmas
FestivalKarneval (Mainly in February) - Tourism Industry Parades and costume-balls more tourists- Society Retail shops buy things for disguise Different hierarchical levels have fun together
Christmas (December)
- Tourism Industry Famous for its romantic Christmas Markets Historic streets full of historic buildings, castles- Society Organizers of the Christmas Markets
Karneval and Christmas
Religion
The basic law of Germany guarantees the freedom of religion No State religion
Two thirds of Germans are Christians- 26M Catholics- 26M Protestants
The rest of them have no religion or have other religions- 3.3M Muslims- 0.1M Jews
Pope Boniface II (530-532) Pope Gregory V (996–999) Bruno von Kärnten,Pope Clement II (1046–1047) Suitger Graf von Morsleben und Hornburg Pope Damasus II (1048) Poppo von BrixenPope Saint Leo IX (1049–1054) Bruno Graf von Egisheim-DagsburgPope Victor II (1055–1057) Gebhard von Dollnstein-HirschbergPope Stephen IX (1057–1058) Friedrich von Lothringen,Pope Adrian VI (1522 –1523) Hadriaen Florenszoon BoeyensPope Benedict XVI(since 2005) Joseph Alois Ratzinger
There were nine German Pope of Catholic Church
Religion
Pope Benedict XVI Joseph Alois Ratzinger- Born in Bavaria, Germany- Appointed Archbishop of Munich and Freising in 1977- Elected on 19 April 2005 to be the 253th pope
Religion
Spiritual Travel
Promotion made by the German National Tourist Board
Attracts culture lovers, people with religious beliefs, churches and universities
Pilgrimage Holiday- Passions Plays in Oberammergau- Luther Decade
Passions Plays in Oberammergau- In 1633, bubonic plague was ravaging the region The people in Oberammergau pleaded with God to spare them A vow: passion play every ten years The death rate declined- In 1634,the first passion play was presented
Spiritual Travel
Passions Plays in Oberammergau- About the suffering, death and resurrection of Jesus Christ- The 41th play in 2010- Stage for 102 days between May and October- 8 hours running time with 3 hours meal break- Attracted 420,000 to 530,000 visitors since the 1930's
Spiritual Travel
Luther Decade - 9/2008 to 10/2017- 500 years since the reformation- Coordinates with regional marketing organizations, the Protestant churches, tour operators and town associated with Luther Packages
Spiritual Travel
Martin Luther- Initiated the Protestant Reformation Confronted indulgence salesmen with his “The Ninety-Five Theses” in 1517 Disputed their claims: God's punishment of sin could be purchased with money
- The first person to translate and publish the Bible in German dialect Fostered the development of standard version of the German language Added several principles to translation
Spiritual Travel
Attract tourists People come to watch the Passions Plays in Oberammergau Tickets were already on sale in spring 2009 During the Luther Decade, protestant Christians will focus on Germany People come to explore the history of Martin Luther Hospitality make arrangements
Strengthen Germany’s position as an international cultural destination
More people will have a deeper understanding about Christianity
Spiritual Travel
Adidas
A German-based sports apparel manufacturer- Consists of Reebok sportswear Company Taylor-Made-addidas golf company, and Rockport.- Bags, shirts, watches, eyewear- Largest sportswear manufacturer in Europe - Second biggest sportswear manufacturer in the world, after its U.S. rival Nike.
Brands
PUMA
A large German multinational company - Produces high-end athletic shoes, lifestyle footwear- Known for its association football shoes - Sponsored footballers and Jamaica track athlete Usain Bolt.- Best–known product: Suede Basketball Shoe Introduced in 1968
Brands
Between the 16th and 19th centuries, German musicalAchievements were almost unrivalled.
Receives generous government subsidies and every majorCity has its own operatic company.
Several states have their own academies of music.( 50 universities of music and performing arts)
German love carrying an accordion and performing on the street.
People always dress properly (e.g. evening dress/tuxedo)to hear a concert in the concert hall.
Music
Types of Music
Classical Music- Most cultural institutions are maintained by the states and municipalities.- 80 publicly financed concert halls in Germany- The best orchestra: Berlin Philharmonic
Jazz and Blues- Dozens of clubs host live music most evenings- Jazz capital : Frankfurt
Rock pop- Influenced by Britain and America.-“Pop Academy” in Mannheim
Types of Music
Virtuoso ( Yesterday Vs Today)There are two representatives in 15th-20th century.
Johann Sebastian Bach ( 1685 – 1750 )- Virtuoso Baroque Church Music- Perfected the stringent “ art of the fugue”- Wrote more than 200 cantata and oratories
Ludwig van Beethoven ( 1770 – 1827 )- Pioneer of Romanticism- Brought a completely new measure of personal expression and sensibility to bear in music.
Types of Music
- Usually held in the summer and early autumn- Most popular Festival Dedicated to the works of a single composer e.g. Wagner in Bayreuth
- Different types of music have different music events Jazz and Blues : Frankfurt’s German Jazz Festival Opera : Outdoor opera festival in Berlin Classical Music : International Music Festival Heidelberger Fruhling Pop Music : Love Parade in Dortmund
Music Festivals
Theater
- Germany posses a theater system that is admired the world ever
- Even small towns boast opera houses and ballet troupes as well as theaters
- Create images of our life
- Theater giant: with 120 public theaters with more than 750 stages and 185 private theaters. Best-known venues : Thalia Theater in Hamburg
Famous attractions (Related to music)
Baden-Baden Festival Theatre
Bayreuth – monument to a genius
The Semper Opera House National Theatre
People go for experiencing the culture of music- Especially classical music 9 classical music festival every year
Most cultural institutions are maintained by the states and municipalities.
Attract tourists Participating in music festival and competitions. Studying in music. There are nearly 50 universities of music and performing arts. F&B outlets should adopt menus with international cuisine. Society may contain multi- cultureAffect individuals in Germany Know more about music.
The Land of Music
Invention of Car
The birthplace of the modern automobile
Karl Benz-A German engine designer- Invented the first petrol-powered automobile- He was granted a patent for the first two-stroke engine in 1879
Car Adventure
Long tradition of car manufacturing Top car-producing countryBrands: Mercedes-Benz Bayerische Motoren Werke AG (BMW) AUDI
Car museumsScenic routesCar racing
Car museums- Mercedes Benz Museum in Stuttgart- Deutsches Museum in Munich- Motorsport museum in Hockengeimring- Motortechnica Museum in Bad Oeynhausen
- History of motorcar- Exhibitions of vintage cars, motorbike, trackers, locomotives, steam engines and trucks- Information about technology
Car Adventure
Scenic routes- 150 holiday routes German Wine Route Route of industrial Heritage Lower Saxony Milk Route- Countryside, castles, palaces, gardens, heritages, culinaryCar racing- Formula 1 in Hockenheim German Grand Prix Attracts 120,000 fans- HEW Cyclassics Cup in Hamburg
Car Adventure
Attract tourists, especially car lovers Visiting different car museums Watching the car racing
The themed holiday routes International tourists drive themselves to explore More German takes their holidays in Germany 2008: 313M domestic overnight stays 1.9% Revenue generated by domestic travel 7%
People will know more about cars Fancy More merchandisers and wholesalers
Car Adventure
Food
BratwurstGerman sausage
made of pork
Black Forest hamSmoked ham
Black puddingSausage made by
cooking blood with a filler
Drink- Beer- Ebbelelwoi Apple wine which principally in Hessen - Schnapps Available in hundreds of varieties- Kirschwasser Cherry spirit, principally from the Black Forest - Rhineland wines
References• Photos: Yahoo• Incoming-Tourism Germany edition 2009 GNTB• Annual Report 2008 GNTB• Facts about Germany, Societats- Verlag, Frankfurt/ Main, in collaboration with the German Federal foreign Office • http://www.germany-tourism.de/• Live & Work in Germany, Ian Collier, Vacation Work, “Entertainment and Culture”, Music P. 163-164• Germany , Wydwnictwo Wiedze, Warsaw, DK, ”Music in Germany” P.24 -25• http://www.muenchen.de/Rathaus/1336/index.html•http://www.xanten.de/en/tourism/sights/archaeological_park_xanten/
• http://es.geocities.com/sucellus23/telos26.htm• http://www.sciencedirect.com/science?
_ob=ArticleURL&_udi=B6V9R47HK4BP1&_user=10&_rdoc=1&_fmt=&_orig=search&_sort=d&_docanchor=&view=c&_searchStrId=1048275310&_rerunOrigin=scholar.google&_acct=C000050221&_version=1&_urlVersion=0&_userid=10&md5=7df2cb9c7a21047d95da1957e94db2e5
• http://library.thinkquest.org/26576/introductionpage.htm
• Sweeping the German nation [electronic resource] : domesticity and national identity in Germany, 187
• Reagin, Nancy Ruth, 1960-• New York : Cambridge University Press, 2007
References
• http://www.germanytravel.com.tw/?cat=26&paged=3
• http://lifetype.hhjhs.tp.edu.tw/post/123/1547• http://www.aswatson.com/c_news_05_May_5.htm• Http://www.iexplore.com/dmap/Germany/Dining• http://www.whenwegetthere.com/
tourist_destination_attraction/europe/germany/_/munich/2_183_3051_3567/munich.jsp
• http://www.travelsthroughgermany.com/website2/bratwurst.htm
References
•http://www.associatedcontent.com/article/685633/obera mmergau_passion_play.html?cat=16•http://www.passionplay-berammergau.com/index.php?id=126•http://www.greatsite.com/timeline-english-bible- history/martin-luther.html
References
ENJOY THE VIEDO
http://www.youtube.com/watch?v=UQaBYJThtDo