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ActiveConversion …
July 22, 2009 | www.ActiveConversion.com | 1-877-872-2ROI
Do you know who’s visiting your website?
Can you afford not to?
• Introduction Terry Sydoryk, VP Marketing & BD
• ActiveConversion Paul Uppal, Account Executive
• SalesView Yves Matson, Account Executive
• Q&A
Agenda:
July 22, 2009 | www.ActiveConversion.com | 1-877-872-2ROI
Marketing Automation …
July 22, 2009 | www.ActiveConversion.com | 1-877-872-2ROI
The use of marketing automation makes processes that would otherwise have been performed manually much more efficient, and makes some new processes possible.
SalesViewOr CRM
ActiveConversion …
July 22, 2009 | www.ActiveConversion.com | 1-877-872-2ROI
Demand Generation
Marketing & Sales Optimization
Total Marketing Measurement
Marketing Fundamentals Remain …
July 22, 2009 | www.ActiveConversion.com | 1-877-872-2ROI
# 1:Get Found # 2: Convert leads
# 3: Nurture/Score# 4: Mktg & SalesCollaboration
AnalyzeAdjustRepeat
Webinar Poll …
July 22, 2009 | www.ActiveConversion.com | 1-877-872-2ROI
Do you know who’s visiting your website?
Can you afford not to?
ActiveConversion …
July 22, 2009 | www.ActiveConversion.com | 1-877-872-2ROI
Marketing Intelligence Sales Performance.
Paul Uppal
Marketing Automation …
July 22, 2009 | www.ActiveConversion.com | 1-877-872-2ROI
The use of marketing automation makes processes that would otherwise have been performed manually much more efficient, and makes some new processes possible.
SalesViewOr CRM
What it is:• Sales oriented view of the collected marketing info• Trigger Events – New Lead / Email clicks / Return visit
• Prioritize your Sales Teams efforts / Alignment
What it is not:• It is not a CRM
ActiveConversion - SalesView
July 22, 2009 | www.ActiveConversion.com | 1-877-872-2ROI
SalesView …
July 22, 2009 | www.ActiveConversion.com | 1-877-872-2ROI
Marketing Intelligence Sales Performance
Yves Matson
Questions??
www.activeconversion.com
July 22, 2009 | www.ActiveConversion.com | 1-877-872-2ROI
tsydoryk@activeconversion.comTwitter/tsydoryk
puppal@activeconversion.comTwitter/puppalAC
ymatson@activeconversion.com
Industry Reviews : TargetInfoLabs: http://tr.im/tcin The Funnelholic http://tr.im/tckG David Raab http://tr.im/teT6