BEACONSHOW THEY WORK

A GRAPHICAL DEMONSTRATION OF

WHAT ARE BEACONS?A beacon, powered by a small battery, emits a BLE signal that can be received and interpreted by an app installed on a smartphone. When a customer comes within range of a beacon (up to 50 meters) their mobile device automatically receives and interprets the signal, whether or not the targeted app is installed on their phone.

The user will be able to receive:

-Unique ID number for video, audio, PDF or image-URL link to landing page of campaign or product-Telemetrics based on sensors

API Plugin to work with your existing app

Configured with your own branded app

BENEFITS OF BEACONS

Create interactive campaigns

Engage with customers in-store

Gather heat maps of consumer movement

Attract new customers as they walk by your store

Automatically welcome customers as they enter

Connect with your customer at vital points of the purchase process

Provide relevant product info on demand

Navigate venue with interactive map

Integrate with your existing mobile app to broadcast URL’s, video, images or audio files

RETAILHOW BEACONS BENEFIT RETAIL

BEACONS FOR

Beacons deliver contextual experiences that drive usage, increases dwell time, retention, and new ad revenue.

It delivers timely, actionable contentto users when they're in-store,driving daily active usage and loyalty.

Mobile users = Big spendersGoogle says in-store smartphone

users spend

25-50%more than non-users.

Deliver valuable content to shoppers in-store and save them time, money and increase conversions.

• Contextual messages and promotions• Loyalty or impulse driven offers• Shopping Lists Reminders, Recipes and More

Earn incremental revenues from selling beacon ad space in-store.

19xBeacons can increaseinteractions withadvertisedproducts by

Get rich insights into shopper behaviour:

• Visits by region or store•Heat mapping•Other valuable information and analytics

through opt-in Facebook registration

Indoor Navigation

• No Cellular signal required

• Routes via Bluetooth Beacons

• Multi level routing

• High accuracy

BRANDSHOW BEACONS BENEFIT BRANDS

BEACONS FOR

30%of shoppers who receiveda “push-ad” from an in-storebeacon used that offer tobuy something

Reach millions of shoppersin-store when it matters most.

Deliver full page interactiveengagements in-store, whileconsumers use their favouriteshopping apps.

30%of shoppers who receiveda “push-ad” from an in-storebeacon used that offer tobuy something

As the fastest growing marketing trend in history, the benefits of beacon-enabled apps has become imperative to implement a successful Mobile Marketing Strategy.

Automatically link with existing loyalty program and deliver full page interactive engagements in-store, while consumers interact with their favourite shopping brands.

EVENTSHOW BEACONS BENEFIT EVENTS & EXHIBITIONS

BEACONS FOR

Watch Video of Beacons for Conferences

Wouldn’t you just love to engage with the right customer, at the right time?

Get to view back-stage interviews or exclusive video content from your favourite artist performing on the night, then ten minutes before the performance, you get reminded to get yourself another drink and hit the dance floor.

Why TraDigital?

Go-To-Market

Models• Standard TraDigital Application

• White Label option – Get your own Branded app

• API Plugin - Will work with your existing application

• Video production & graphic design services

• Landing page design & development

Industry Statistics

Percent of US Retail locations with Beacons(Top 100 retailers)

With Beacons

2014 2015 2016

8%

92% 68%

32%

15%

85%

Reference: Business Insider

Mobile commerce initiatives to improve thecustomer experience in stores

Have today

28% 62%Use mobile marketing

16% 63%Correct real-time data from POS

Identify customers walking in store 3% 72%

Plan to in 5 years

Reference: Business Insider

Pricing

Option 1 Option 2 Option 3

5 Beacons

R2650pm

R3000setup cost

12 Beacons

R4000pm

R6500setup cost

25 Beacons

R7900pm

R12000setup cost

CONTACT DETAILS

Brent Jacobs060 895 6714brent@tradigitalmarketing.co.zawww.tradigitalmarketing.co.za

Dominique Jacobs141 6887 1840dominique@tradigitalmarketing.co.zawww.tradigitalmarketing.co.za