Capturing the IOT and Industry 4.0 Digitization OpportunitySource: SCM World/Cisco “Smart...

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Todd Gurela

Sr. Director, Industry Solutions Group, Manufacturing SectorCisco SystemsMarch 6, 2018

Capturing the IOT and Industry 4.0 Digitization Opportunity

C96-739374-00 © 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential

Target Buyers What to Sell Tools to WinIndustry InsightsIndustry 4.0 – Outcome driven Investments

Improving Business Operations• Maximize uptime and quality

• Visibility across operations and improved OEE (overall equipment effectiveness (OEE)

• Actionable insights from plant floor data

Innovation• Faster time to market

• Enhanced innovation

• Supply chain visibility

Risk Mitigation• Expanded attack surface

• Pre/post incident management

• Partner compliance

52%!Manufacturers with a dedicated Dx budget and process

Digital Transformation Spending in Manufacturing

2017 - $400B2020 - $600B

Digitization Promises Real Business Outcomes

Source: SCM World/Cisco “Smart Manufacturing & the Internet of Things 2015” survey of 418 Manufacturing Business Line Executives and Plant Managers across 17 vertical industries.

48%Reduced

Downtime

49%Reduction In Defects

23%New Product Introduction

16%OEE

Improvement

35%Improved Inventory

18%Reduction in Energy Use

© 2017 Cisco and/or its affiliates. All rights reserved

Companies want to derive value from data

IoT exponentially increases the amount and types of data

Presenter
Presentation Notes
 

Cisco Security

Web Services

Business Intelligence/

Reporting Area

Plant 1 Plant 2 Plant X Data Receive

FANUC CLOUD

Persistent, Secure Encrypted

Customer

Cisco Customer Security

Data Analytics

Machine Learing

Data Visualization

Kine

tic D

ata

Colle

ctor

@

Challenge

Solution

Business Outcomes

Save estimated $400M in machine downtime

No visibility on how machines are utilized Machine downtime cost millions

Kinetic platform secure data collector +Streaming machine data to Cisco Cloud service

We have cases where downtime is costing over $20,000 per minute. With Cisco, I saw a potential for the solution that could change our entire go to market strategy… This has the potential to have the biggest impact of anything I’ve seen in my 35-year career.

--- Rick Schneider, North America CEO ”

Smart Ports

Water level Current Visibility Salinity Wind

Presenter
Presentation Notes

1 inch $5.1MEquals a lot of containers

More Depth

Additional revenue per year for 1 deep sea vessel

© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential

Fixed detectors

Improper connections can cause leakages

Mobile gas detectors

Customer Situation• Fixed location detectors provide limited visibility of

leaks• Personnel location unknown in relation to leaks• Fixed wired detectors expensive to install• Safety of utmost importance

Customer Goals• Real time gas detection and personnel location• Optimize evacuation route planning• Meet staff safety goals• Improve productivity

Connecting people & dataRefinery Gas Monitoring

Industry 4.0 Adoption Challenges

Only 26% of IOT initiatives succeed

IT must insure reliability, security & standards IT and OT

Convergence

Increase in attack surface with Industrie 4.0

Security Risks Data Overload

How to manage massive amounts of data

How to turn data Into insight and action

Complexity

Multiple technology layers

Multiple protocols

Network Automation and Management is critical to managing millions of IoTdevices

Presenter
Presentation Notes
Self explanatory – Four Key Barriers. How Cisco Addresses each challenge: Security – Our comprehensive portfolio of security solutions I’ve spent a lot of time with various customers who are on several different point in their digitization journey. Many are facing some considerable barriers to get there. Today, complexity is probably the biggest one for all of them. There are too many piece/ parts that don’t easily come together and this is a key reason why the manufacturing industry is lagging. There are 6 chief complexity barriers to overcome to make the transformation happen The first barrier is People, culture and their obsolete skills Then comes the ability to securely connect every extremity of your value chain Then to grow/shrink quickly on demand and the ability to manage millions of endpoints which can come only with efficient automation and management Then the ability to know what is happening real-time Followed by being able to aggregate and organize all of the data in a meaningful way And finally tie the investments to value realized

Industry 4.0 Organizational Convergence

Presenter
Presentation Notes
We work in concert, I’m the guy responsible for building that data fabric let me tell you what it does Our product name is Cisco Kinetic Makes these things happen, with these modules the most precious asset for a company is their data. This is even more so when the data is coming off their products, or reflects how customers use those products. Cisco Kinetic gives complete control of data to the data owners while protecting data ownership, privacy and sovereignty (regulatory) rules. nobody else can do this when paired with Cisco IoT networking and IoT security - we have a powerful and very real message for customers. and we get to play in the highly valuable data space, while being totally complementary to all the apps and analytics players out there.

Compute Data Move DataExtract Data

IoT Data Fabric

Cisco IoT Strategy

Intent-Based Network

Cisco Networking

Presenter
Presentation Notes
We work in concert, I’m the guy responsible for building that data fabric let me tell you what it does Our product name is Cisco Kinetic Makes these things happen, with these modules the most precious asset for a company is their data. This is even more so when the data is coming off their products, or reflects how customers use those products. Cisco Kinetic gives complete control of data to the data owners while protecting data ownership, privacy and sovereignty (regulatory) rules. nobody else can do this when paired with Cisco IoT networking and IoT security - we have a powerful and very real message for customers. and we get to play in the highly valuable data space, while being totally complementary to all the apps and analytics players out there.

13© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Confidential

Cisco Kinetic for Manufacturing

© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential

Cisco IoT Industrial Networking Portfolio

EmbeddedNetworks

ESS, 5900 ESR5921 SW ESR

IoTGateways

819H, IR 809/829

IndustrialSecurity

ISA 3000

IndustrialWireless

AP1552, AP1572,IW3702

IndustrialSwitching

IE 1K,2K,3K,4K,5K,CGS

LoRaWANIndustrialRouting

ASR 902/903,CGR 1000, CGR 2000

EdgeComputing

IOxFog Director

Management and Automation

Field Network DirectorIndustrial Network

Director

Transportation Manufacturing BuildingsUtilities

15© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Confidential

Many Things, Many Apps, Highly Distributed

App

App

App

App

App

App

AppApp

App

App

16© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Confidential

Cisco IoT

© 2017 Cisco and/or its affiliates. All rights reserved

A Comprehensive, Open Digitization Platform

Data API

App App

App

App

Data Sources

© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential

Cisco Kinetic Industry Use Cases

Industry

Use Cases

Cities Manufacturing Energy RetailTransportation

Connected Lighting Connected Machine (OEM, Factory Owner)

Connected Rig Connected Fleet (Technical services, First Responder)

Retail Site Monitoring

Connected Parking Eq. Health Monitoring Connected Oil Well Connected Roadway

Urban Mobility Energy Monitoring Connected Refinery

Environment Track & Trace (RTLS)

Safety and Security

© 2017 Cisco and/or its affiliates. All rights reserved

Real-time visibility

Improved issue response time

Capabilities

Solution Benefits

Real-time monitoring of equipment state and condition

Proactive issue monitoring & notification

Equipment Health Monitoring

Vibration Sensors

Power Sensors

PressureSensors

PLCs

OEE

Secure Data Delivery

Data Capture & Normalization

Simplicity for Digital Transformation – Ecosystem of Partners Working Together Critical to Achieve

com·plex·i·tykəmˈpleksədē/

The quality or state of not being simple

ITInfrastructure

Security ValueRealization

InteroperabilityAnalyticsAutomation

LOB

IT and OT Must Work Together to Enable

Process Optimization

Faster Innovation

Agile Manufacturing

Speed Timeto Market

Lower CapExand OpEx

IT

Converged Industrial Network

Real-Time Data Intelligence

Factory Security

Mobility/LocationServices

X as aService

Presenter
Presentation Notes

Capturing the Industry 4.0 OpportunityPilot – Concept to action measure and prove value

Security, Security, Security

Choose right Partners

Scale with a Platform – Not “one-off”

#reimaginefuture