Post on 16-Feb-2017
transcript
2015 JULY
49.70 RonBEST OFFER
CONSUMER BASKET HDD
2015 JULY
11 TOP PRODUCTS*:
• RICE (1KG)• SPARKLING WATER (1L)• FLOUR (1KG)• MILK(1L)• CORN FLOUR (1KG)• MARGARINE(1KG)• EGGS• BONELESS CHICKEN BREAST (1KG) • TELEMEA(1KG)• SUNFLOWER OIL (1L)• SUGAR (1KG)
(* KG/L- UNIT PRICE)
2015 JULY
PRODUCTS LIDL PENNY XXL MDSPARKLING WATER (-) 0,34 0,32FLOUR * 1,39 1,39SUGAR (-) 2,46 2,46SUNFLOWER OIL (-) 4,89 4,89RICE 3,49 2,69 2,69CORN FLOUR * 1,39 1,39MILK 2,15 2,19 2,19MARGARINE 4,89 3,05 3,05WRAPPED TELEMEA 16,22 12,47 12,47BONELESS CHICKEN BREAST * 18,45 18,45EGGS * 0,40 0,40TOTAL (-) 49,72 49,70
PRICE TABLE: (RON/Kg-L)
XXL Mega Discount is the cheapest hard discounter in July, with a basket value of 49,70 RON.
(-) Products not promoted at all in 2015 in national leaflets and therefore Lidl is not taken into account in the comparison* products not promoted in July
2015 JULY
SPARKLING WATER (1 L) AND FLOUR (1 KG)
0.32 RON
1.39 RON1.39 RON
LIDL didn’t promoteWATER in JULY 2015
LIDL didn’t promoteFLOUR in JULY 2015
2015 JULY
SUNFLOWER OIL (1 L) AND SUGAR (1 KG)
4.89RON 4.89 RON
2.46 RON 2.46 RON
LIDL didn’t promote
SUNFLOWER OIL in
JULY 2015
LIDL didn’t promoteSUGAR in JULY 2015
2015 JULY
CORN FLOUR (1KG) AND RICE (1KG)
2.69 RON
2.69 RON
1.39 RON
1.39 RON
LIDL didn’t promote
CORN FLOUR in JULY 2015
2015 JULY
MILK (1 L) AND MARGARINE (1 KG)
3.05 RON
2.15 RON
3.05 RON
2015 JULY
BONELESS CHICKEN BREAST (1 KG) & TELEMEA (1 KG)
18.45 RON
12,47 RON
18.45 RON
LIDL didn’t promote
BONELESS CHICKEN
BREAST in JULY 2015
12,47 RON
2015 JULY
EGGS (1 PIECE)
0.40 RONLIDL didn’t promoteEGGS in
JULY 2015
0.40 RON
2015 JULY
Thank you for your attention
Florentina VasileLeaflet Monitor Director Romaniaflorentina.vasile@hiper-com.com+40 (0) 743 216 282
Maria CiobotaAccount Manager maria.ciobota@hiper-com.com +40 (0) 741 098 023
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