Post on 06-Aug-2015
transcript
Public parts: How is the web society changing our private and public life
PRATIMA KULKARNI HAO CHENGSUPRIYA GURUPADASWAMYITIS TU BRAUNSCHWEIG
Webolution!Web 1.0The “readable” phase of the World Wide Web
Limited interaction between sites and web users
Simply an information portal
The Web As PlatformWeb 2.0The “writable” phase of the World Wide Web
Facilitates interaction between web users and sites
Encourages participation, collaboration, and information sharing
The Intelligent WebWeb 3.0-The Semantic WebThe “executable” phase of Word Wide WebDynamic applications, interactive services, and “machine-to-machine” interaction
How the revolution of WEB Society has changed our private and public life?
Old times- PublicnessPublicity was once very expensivePublishers, agents, broadcasters, political parties…
Sharing information, connecting with outside world, issuing news, giving a speech…
Recent times- PublicnessPublicness is almost freeMedia and entertainment companies can’t easily make money
The way to make it more public is to make it free
Easy to go PublicEvery possible way for everythingFree sign up Facebook, YouTobe, Twitter, WhatsApp…
Many means to connect Moblies, PCs, tablets, ipads…
No content limitation Job, Study, Food, Traveling, Housing…
Reach Out The WorldNo Boundary, No Time LimitationSharing and linking
Exchange, distribute and receive content
Wait for the Newspaper everyday?Not anymore! You can read the latest BBC news about what is happening anywhere all around the world, all you need is a device that can connect to the Internet.
Value and Power of Publicness
Publicness helps us to keep in touch Develop global connections
Publicness enables the wisdom of the crowd Opportunity to learn and share
Publicness makes and improves relationships Ability to be known and found
Functions of Publicness
Identity-users reveal themselvesConversation-users communicate with each otherSharing-users exchange, distribute and receive contentPresence-users know if others are availableRelationship-users relate to each otherReputation-users know the social standing of others and contentGroups-users are ordered or form communities
As YouTube shows, different levels of social media functionality that can be achieved by sharing the data.
The Price of PrivacyMiss making connections? Lose opportunities?It takes effort to create privacy or to build a private image. If you decide not to bother, if you opt out of using Facebook, LinkedIn, Twitter, etc, then there’s now an opportunity cost: you miss making connections that have personal or economic value.
“You have to pay in a mix of cash, time, social capital, etc. if you want privacy.”
Publicness with Privacy?Weibo Anti-corruption Thrives in ChinaEasy access to post a clue
Anonymity-personal data has been protected
To be heard by @influential people or organization
Resend and comments always help to broader investigations
Privacy and Publicness are neither mutually exclusive nor binary; they aren’t competitors at all times.
Privacy Risks
Online service/ social media sites became the top privacy risk faced by people. Office of the Australian Information Commissioner, Community attitudes to privacy survey, Research report 2013 .
Survey Question Which is more important to you? Publicness or Privacy?
Survey 1Markus, Austria, 22 years
Privacy is very importantDo not want people to know everything
To be a free person
Not be spied by government or networks
Survey 2 Carmen Neujack, Germany Privacy is important Feels someone is spying her during online purchase
Google and YouTube – wants to be private
Does not like advertisements popping
Does not want to give away contact and personal details in public pages
Survey 3 Alvaro Fernandez, Spain Publicness is important Sharing different things
For connections and information
Ex: Trip advisor
Survey 4 Sachin Kulkarni, UK Publicness is important Being connected to friends and family
Easy access to world news information on lastest technology
Easy access to job postings. Eg: LinkdIn
Conclusion of the SurveySurvey opinion:
Privacy - Security threat and trust issues
Publicness – Builds relationship among people as well as encourages fast and easy learning
Conclusion How good it is to get connected with groups, companies, government and society as a whole? No one prefers Isolation in the modern era and Publicness plays a key role.
Efficient measures to be adopted to protect our Privacy
Make right choices
“Technology is neither good nor bad, and it can be used by good people or bad people”
-By Jeff Jarvis, director of the Tow-Knight Center for Entrepreneurial Journalism