DESIGN THINKING - Introduction 1dr laura ferrarello (phd)

Inverting the the point of view

CHALLENGEDesign a Smart Bag

What is smart?

To be smart an object must have three things:

1. An identity (to be uniquely identifiable - via iP6

2. A communication mechanism (i.e. a radio)

3. A set of sensors/actuators

NEST: your connected home

Smart objects collect information that allow flexibility

Learn to listen and observe people.

Challenging and reinventing existing conditions

Social Environment: which is your social context? How does it relate to the area you are targeting?

Patterns: your guideline reference to understand existing conditions and how to challenge them

Available technology: which is the infrastructure that supports the existing product?

Manufacturing techniques: how it is currently produced? Which are the machines?

Costs of production

Social Impact: Networks. Products live in a specific meshed context

TO UNDERSTAND INNOVATION YOU NEED TO LOOK AT:

NOW BE CREATIVE!

“We are never faced with objects or social relations, we are faced with chains which are associations of human (H) and non-humans (NH). NO one has ever seen a social

relation by itself [..] nor a technical relation. Instead we are faced by chains which look like this:

H-NH-H-NH-NH-NH-H-H-H-NH. Of course H-H-H assembly look like a social relations, while NH-NH-NH portion look

like a mechanism or a machine”

Bruno Latour

Trend? How do people take stylistic decision?

Kylie Jenner’s Instagram photos

PRODUCTS FASHION

TRENDSLUXURY