Post on 22-Jan-2018
transcript
3 Ways To Make Your Real Estate Business Faster, Smarter & More
Profitable
Meet your presenters
Josh Cobb
Founder & CEO
Stepps
- 12 years in real estate & digital
marketing
- Launched Stepps in October 2014
- Host of the iTunes top ranked Real
Estate Pros podcast
Meet your presenters
Tim Martin
Founder & Principal Trainer
Net:101
- 16 year background in digital
marketing
- Founder of Australia’s largest
social media training organisation
- Master Speaker for CEO group,
The Executive Connection (TEC)
Today’s agenda:
• Why marketing online is harder than ever
• Why you need a blog
• Social media & your blog
• Facebook reach explained
• Examples & ideas
stepps.com.au | net101.com.au
Marketing online is
harder than ever.
stepps.com.au | net101.com.au
• Harder than yesterday
• Way harder than last year
• Ridiculously harder than 5 years ago
There’s two reasons why…
stepps.com.au | net101.com.au
Reason #1: 52% of people
don’t trust business.Edelman Trust Barometer 2015
stepps.com.au | net101.com.au
Reason #2: Social media has
combined our personal &
professional lives.
stepps.com.au | net101.com.au
You’re not just competing for
attention against other real
estate companies anymore.
stepps.com.au | net101.com.au
You’re competing for attention
against everything.
stepps.com.au | net101.com.au
stepps.com.au | net101.com.au
stepps.com.au | net101.com.au
stepps.com.au | net101.com.au
stepps.com.au | net101.com.au
You don’t have to be better at
marketing than other real
estate companies.
stepps.com.au | net101.com.au
You have to be more
interesting to me than my own
family and friends.
stepps.com.au | net101.com.au
Stop selling.
Start helping.
stepps.com.au | net101.com.au
Newsletter Organic Search
Customer Service
Social Media Website (specific pages)
Blog Subscribers BLOG
Traffic Flow
Content Flow
So who’s doing it well?
stepps.com.au | net101.com.au
stepps.com.au | net101.com.au
• Coffee Shop
• Facebook Group
• Facebook Page
• Website/Blog
@joshjcobb
Nobody wakes up in the
morning thinking “I can’t wait
to see what my local real
estate agent has posted
today!”
stepps.com.au | net101.com.au
30% discount for webinar attendees
Use promo code: webinar101Visit: stepps.com.au/masterclass
Thank you.stepps.com.au | net101.com.au