Digital Transformation Meetup: St. Louis

Digital Transformation: Time To Think Ahead David Mennie Sr. Director, Product Marketing Presented in partnership with:

Digital Has Changed !EVERYTHING

Technology is innovating !faster & faster !every day.

Think Ahead.

Acquia is The Digital Experience Company →  141% 4 year CAGR →  3800+ customers →  500+ employees →  Over $118.6M raised led by New

Enterprise Associates (NEA), North Bridge Venture Partners, Sigma Partners, Tenaya Capital, and Amazon.com

→  Global: §  Boston, Portland OR, Washington

DC, Toronto, UK, France, Benelux, Germany, Australia

Partners

Customers

Awards

43.0%  

14.5%  

-­‐33.9%  -­‐40.0%  

-­‐20.0%  

0.0%  

20.0%  

40.0%  

60.0%  

Stock  Performance  (2007-­‐2012)  

Source: Forrester Research and Wartermark Consulting  

Customer Experience Laggards  

S&P 500 Index  Customer Experience

Leaders  

Transformation is not optional The age of the customer is here → Organizations who focus

on customer experience are thriving.

→ Companies with poor customer experience are dying.

Digital Experience is Becoming the Brand

Digital Experience Not Always So Sexy

Embrace all things digital to drive a great customer experience"

“How can you keep up with empowered customers? Be more digital. Your customers, your channels, and your competitors are digital. "The future of your business is digital.”

- Forrester Research

Turn big data into business insights"

Embrace the mobile mind shift"

Accelerate your digital

business"

Transform the customer

experience"1  2  

3  4  

Four Market Imperatives

in the Age of the

Customer

What will it take to succeed?

20M!Pages of content

2M!locations

1B!Page requests/week at peak

MASSIVE SCALE!

What does transformation look like?

$4.7M!Projected 5-year savings

MASSIVE COST SAVINGS!

55!State agency sites

What does transformation look like?

500%!Increase in number of shares

50%!Reduced time-to-publish

MOBILE!DOMINANCE!

Mobile traffic overtook desktop 1 week after responsive site launch

FASTER! TIME-TO-MARKET!

SOCIAL !STRENGTH!

1 WEEK!

What does transformation look like?

300+!Warner Music Group artist websites, 3

templates, total creative freedom

118+!Interscope Records managed

artist sites, one platform

ONE PLATFORM THAT DELIVERS HUNDREDS OF UNIQUE EXPERIENCES!What does transformation look like?

60%!Reduced total cost

30%!Faster time-to-market

THOUSANDS OF SITES – ONE PLATFORM!

What does transformation look like?

Are you ready to

transform?

The shift you need to be ready for Traditional Information Technology"

Siloed teams with different solutions delivering disjointed experiences!

Disciplined (slow) processes for building and deploying digital experiences!

Proprietary solutions whose technology evolves too slow!

On-premise infrastructure with rigid & costly capital expenses!

New Business Technology "

Integrated teams with a shared solution delivering unified experiences!

Agile (fast) process for building and deploying digital experiences!

Open Source solutions that evolve at the speed of the web!

Cloud-based infrastructure with flexible and lower cost operational expenses!

How we help companies transformAcquia helps organizations unite their business and technical teams as they transform to digital-first.

The Acquia Platform provides the software necessary to build and deliver extraordinary digital experiences faster.

The Acquia Platform" The Acquia Experience"

The Acquia Experience is the intersection of the Acquia Platform and our commitment to Customer Success.

We offer education, professional services, and ongoing support.

Come for the platform, stay for the experience.

Digital transformation is real → Organizations are reinventing

business models, putting digital at the center of their business.

→ Organizations are seeking new technology that supports this transformative vision.

→  Acquia is the platform to support digital transformation both today and in the future.

Thank You@david_menniedavid.mennie@acquia.com