Emerging markets

Transforming the future

of global healthcare

Rahul Sathe

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Emerging markets are catalysts for global innovation

Farm equipment rental

(India)

Smart Urban Transportation

(Brazil)

Mobile Banking

(Kenya)

https://www.trringo.com/ http://www.portoleve.org/ http://www.safaricom.co.ke/personal/m-pesa

4

Healthcare is set to be transformed in emerging markets

% HEALTHCARE INVESTMENT IN

EMERGING MARKETS

5

We recently hosted a workshop on emerging markets innovation

Emerging Markets Surgical Care in 2030

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The landscape of emerging markets surgical care in 2030

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Unprecedented growth opportunity lies in the middle and bottom of the pyramid

10-15% QUALITY

DRIVEN

20-25% VALUE-DRIVEN

60-70% AFFORDABILITY DRIVEN

8

Patient consumerism is rising fast in emerging markets

9

Emerging markets

require team-based

products and services

10

New training and knowledge sharing models will evolve

http://gbr.orbis.org/

11

Unique partnerships can unlock innovation

12

Business

Models

Enabling

Technology Innovation

Models

Industry & Technology Evolution by 2030

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Creating new revenue streams

Village Reach:

Non-profit vaccine distribution.

For-profit energy distribution.

Conventional business

models will not win in

emerging markets

http://www.villagereach.org/

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Service offerings create new revenue streams

15

Combine technology, services, and policy to maximize impact

http://www.djantoli.org/en/djantoli

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Needs-driven

innovation creates

new markets

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Novel technology creates sustainable opportunity

18

Emerging markets will accelerate digital disruption

United States: Watson Health + Mayo Clinic

South Africa: IBM Health Corps + Local hospitals

http://www.ibmhealthcorps.org/

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Emerging markets innovation can leapfrog developed markets

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Emerging markets innovation – key insights

High patient expectations create fierce

competition among hospitals and

healthcare providers.

Conventional business models will not win

in emerging markets. New service

offerings and pay-for-use models will

evolve.

Creative partnerships with hospitals, non-

profits, and local domestic companies will

allow global players to reach new

customers.

Products and services must be tailored

specifically for unmet needs of emerging

market ecosystems.

Trainability, usability, maintainability are

differentiators for new technology.

Opportunity for digital health disruption

is great - infrastructure and regulations

are not long-standing legacy.

Emerging markets are a catalyst for

innovation and can infuse new solutions

into developed markets.

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