Employee Empowerment: The Strong Demand for Better Retail Associate Tools

Post on 13-Apr-2017

363 views 0 download

transcript

EmployeeEmpowermentTHE STRONG DEMAND FORBETTER RETAIL EMPLOYEEEXPERIENCES

Seth Waite | RevUnit.com

ExceptionalVALUE

RetailMARKETPLACE

Today’s competitive retail marketplace isputting renewed interest in retail staffingmodels and budgets. Store associatesare key contributors to the success orfailure of brick-and-mortar stores. Inmany ways, they are a retailer’s mostimportant asset.

Unfortunately, retailemployees aren't alwaysviewed as assets. Maybethat's because staffingrepresents a massiveexpense.

Recent data shows more than50% of a typical retailer's

non-inventory expenses go tolabor/employee budgets.

BAIN & COMPANY 2015

So it's no wonder retailers aretrying to ease the burden of

employee cost.

But, are retailers reducing costsat the expense of their

customers?

Or even more importantly, at thecost of their greatest asset --

the retail associate

EmpowermentIT WORKS FOR RETAILERS

Imagine mobilizing your largestasset (employees) to improveproductivity, communication,engagement, and accessibility withtools to shape the future of yourcustomer experience.

Employee technologyshould do more than"manage" associates.Enabling employees withtechnology transformsthem into agents ofchange.

This kind of tech turnsbrick-and-mortar storesinto more than just profitcenters. They becomelabs. Places whereretailers can test andlearn how to improveomnichannel strategies.

Recent data highlightsemployers using mobile techfor employees had 16% higher

productivity.

THE ECONOMIST 2016

16%

Additional research highlighteddramatic improvements in

retention with 23% increases injob satisfaction.

So What Should RetailersDo About it?

Solve problems foremployees by givingthem the tools, tech andeducation to empowerthem to solve their ownproblems.

Start by focusing on fourkey areas:

1. Productivity2. Communication3. Engagement4. Accessibility

ProductivityIN THE HANDS OF EMPLOYEES

Applying new technology tocompany operations to helpemployees achieve betterexecution and do so moreefficiently.

CommunicationIN THE HANDS OF EMPLOYEES

Connecting geographicallydisparate employees so they canlearn from one another and buildlasting relationships.

EngagementIN THE HANDS OF EMPLOYEES

Connecting employees to theCompany Purpose, helping themfeel appreciated and set up forsuccess.

AccessibilityIN THE HANDS OF EMPLOYEES

Provide easy access to theinformation employees need to beeffective on the job and get themost out of their employmentbenefits.

Focusing on these fourstrategic employeeimperatives allowsretailers the opportunityto create measurableresults in areasemployees and retailersboth care about.

"When the connection betweentasks and organizational purpose

is made clear for employees,performance improves."

JOE SAUMWEBER - REVUNIT CEO

How does our retailorganization get started?

Building the right tool isthe very first step.

1. Ask your employees2. Rate by highest impact3. Involve experts4. Build small5. Learn fast6. Iterate often

Research shows nearly 60% of employeeswill abandon their corporate apps if the user

experience is poor.

Empowerment toolsshould make currentworkflows easier. It has tointegrate. Out-of-the-boxsolutions often struggle toprovide the flexibility andconnectivity necessary forenterprise employee toolsto actually work.

Retail competitiveness isat an all-time high. Majorretailers are declaringbankruptcy all the time.

Don't mistake one ofretails' greatest assets forjust a significant cost.

Empowered employeessell 87% more in-storesaccording to a two-yearstudy of over 63,500 retailsales associates.

The impact is huge.

Connect the strongdemand for betteremployee empowermentwith the opportunity todramatically improvebusiness.

If you need help, contact RevUnit. We've builtemployee empowerment ecosystems for the

largest retailers in the world.

Revunit.cominfo@revunit.com

@RevunitRetail(479) 715-6400