Event Marketing Mandates Data Collection

Post on 23-Feb-2017

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Event Marketing Mandates Data Collection

The dynamite combo of Event Marketing & Data Collection 

The Importance of Experience

Having deeper insight into the market than your competitors is crucial to crafting a more memorable experience. 

Turn consumers into active participants within the evolution of your brand by recording insights from the field. 

The 4 Components of Event Marketing

Employees

Visual marketing

Field Interactions

Event feedback

Employees

Give employees a way to document and track innovative insights.

Encourage selfies and other social media posts for additional promotion. 

Your staff are your brand ambassadors. 

Make the most of photos and other

event images. 

Promote shareable visuals on social

media. 

Use software that integrates well with

social platforms.

Visual marketing

Make sure consumers can easily interact with your:

field managers

account managers

brand ambassadors

promoters

Field Interactions

Don’t miss the chance to get crucial feedback on your event.

Examine various API integrations to make feedback seamless. 

Event feedback

From Good Data to Great Content

The right software with smooth API integration

allows you to collect and make sense of all your data in no time. 

Mobile data collection gives you a clear picture

of how consumers reacted to every aspect of your

marketing strategy. 

Use these insights to make memorable content that speaks

directly to them. 

Gather meaningful data about your

competition

Have superior insights into your market.

Win a bigger market share.

Make powerful and unique

experiences.

Your Competitive Edge

A Mobile Data Collection App For Retail Execution.

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