FortunesFortunesIn In

Follow UpFollow UpBarbara LoraineBarbara Loraine

Jerry MailhotJerry Mailhot

•The Need & Problems with Follow-Up•The OPPORTUNITY•The MONEY•Methods to Choose From•How to set Follow-Up on Automatic

Fortunes In Follow UpFortunes In Follow Up

The ProblemA lead is like milk

The ProblemIf it sits around too long,

its just no good.

When it comes to leads & contacts,

Time is Money.

Problem with Leads - People are

•Busy •Distracted•Hard to Reach•Difficult to Impress•Avoid being “sold”

THE DANGER: Your Marketing $ Can Disappear

What do you Do to Get Leads?

•Networking •Online Marketing•Other’s Events, Expos, •Your Webinar, Mixers•More . . .

You Spend. What’s Your ROI?

•Networking .................•Online Marketing ........•Others’ Events, Expos, .•Your Webinar, Mixers . .•More . . .•Danger, Leads Disappear>

$ ________$ ________$ ________$ ________$ ________$$$ Disappears

CARDSCARDS (Business cards)with no Follow-Up

& No Plan . . .

CASHCASH from Sales You MadeWITH Follow-Up

What’s in YOUR boxes?

OrOr

Perhaps you’ve heard of . . .

Two men in the woods see a bear approaching.One starts pulling on his running shoes. His friend says, “You can’t out run that bear.”

The guy replies,“I don’t need to out run the bear. I just need toout run YOU.”

48% nevernever follow up25% make 2 contacts & stop12% make 3 contacts & stop10% make more than 3 contacts

It’s Easy to Out-Do the Competition With Follow-Up

Only

2% on the 1st contact3% on the 2nd contact5% on the 3rd contact10% on the 4th contact80% on the 5th - 12th contact80% on the 5th - 12th contact

Because Here’s When People Buy . . .

Fortunes In Fortunes In Follow-UpFollow-Up

http://FortunesInFollowUp.comhttp://FortunesInFollowUp.com

Fortunes for stuff Fortunes for stuff you need & wantyou need & want

•It takes too much time: Don’t have Staff

•It’ll Cost Too Much

•Don’t Know How

Why Don’t People Follow-Up?They say:

Why Don’t People Follow-Up?TWO TOP REASONS:

1) They’re busy working with Clients 1) They’re busy working with Clients

& Ingnore Prospects& Ingnore Prospects

2) They don’t have Staff to put Contacts 2) They don’t have Staff to put Contacts

in a Data Base & send emailsin a Data Base & send emails

How? When? Who? There’s an App for That

Do it Yourself While You Watch TV

1 2

3

Get a Virtual Assistant

Those are subjects for another time . . .

Business CardsLeads

ReferralsPeople You Meet

Your Database can beyour GOLD Mine!!!

Your prospects WILLBUY FROM SOMEONE

You’ve got to Follow Upto bring the

Gold Out of the Mine.

Or Else . . .

Your Data Base

For YOU to get the business, Follow Up . . .

There are many Methods & Problems

• Phone Call . . . . . . . . . . . .

• Personal Meeting . . . . . .

• Email Letter, Personal . .

• Email Auto-responder . .

• Newsletter . . . . . . . . . . . . .

• Irresistible Offer . . . . . . .

• Send a Personal Card . . .

Can’t Catch Them/ Phone TagConflicting Schedule, Travel TimeThey May Not Open It or Get AttentionThey May Not Open It or Get AttentionThey May Not Want It or Get AttentionWe May Not Catch ThemTakes Time to Buy, Write, Send

That “waters” your Leads, gives them What they need, When they need it.

That Grows Relationships, Builds Sales, and Encourages Referrals.

While you are busy doing other stuff.

You need an Automatic System

Two Automatic Methods

• Phone Call . . . . . . . . . . . .

• Personal Meeting . . . . . .

• Email Letter, Personal . .

• Newsletter . . . . . . . . . . . . .

• Email Auto-responder . .

• Send a Personal Card . . .

Don’t have time, staffConflicting Schedule, Travel Time, TimeCost effective, don’t have time, staffGive value, Set it up, then it’s automatic Set it up, then it’s automaticSend out Cards makes it automatic

Your Automatic eMail

• Sort by Interest & Campaign• Schedule Letters • Compose Letters - Takes Time & Compose Letters - Takes Time &

expertiseexpertise

Cost Effective, Automatic (Once established), TrackableSet Your Criteria for Who to sent to, When, and What

Your Automatic eMail• We can help you get set up • You schedule your letters • We can help you create lettersWe can help you create letters

OROR• We offer “Done for You” We offer “Done for You”

ServiceService 858-231-3140

Set Your Send Out Cards

• Hot Prospects• Client Follow-Up• Referral Gathering • Thank You• Holiday• Birthday

No difficult

letters

to write

!

No difficult

letters

to write

!

What’s your cost to get a hot prospect $_____________

What’s the cost of missing out on getting the business $____________

It’s just $1.13 for a Send Out Card

Don’t let your hot prospectsDon’t let your hot prospectsbuy from someone else. buy from someone else.

Set your follow up on Automatic!Set your follow up on Automatic!

Follow-Up EmailFollow-Up Email AND AND

Send Out Card SystemsSend Out Card Systems

Because 80% of sales are madebetween 5 and 12th contact.

FortunesFortunesIn In

Follow UpFollow UpBarbara LoraineBarbara Loraine

Jerry MailhotJerry Mailhot

In addition to this eBookYou Get 2 FREE Gifts

First

First Our 2-Minute Commercial

SendOutCards are NOT electronic greeting cards…

These are high quality, physical cards, that are sent by U.S. mail !

…in your own personal handwriting with your own personal signature…

Jerry MailhotFortunes In Follow Up

We Print it, Stuff it, Lick it, Stamp it, and Send it in a Real Real EnvelopeEnvelope With a Real StampReal Stamp in Your Own HandwritingYour Own Handwriting

for as Little as $1.13

Including Postage!Including Postage!

…or send a coffee card, gift card, flowers, an

inspirational book, CD, Backyard BBQ Kit, or

even brownies.

There are Per-Industry Cards

Creating Stories & Fortunes

80% of sales are made after 5-12 contacts . . .WHY

?

Your Marketing ROI Worksheet

Special GiftsSpecial Gifts

&&FREE lead-generating program with

Fortunes In Follow Up’s Barbara Loraine

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YOUR YOUR Cash CowCash Cow

Barbara Loraine FREE Lead-Generation Program: Call or Text

858-231-3140

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