Post on 16-Jul-2015
transcript
FRANCHISING…
An Option to widen your MARKET.
By:
Association of Filipino Franchisers, Inc.
(AFFI)www.affi.com.ph | www.affiphilippines.mobi
www.affiphilippines.mobi
Promoting World- Class Filipino Entrepreneurs
Presented by:
Armando “Butz” O. Bartolome
President & CEO, AFFIPresident & CEO of GMB Franchise Developers Inc.
Association of Filipino Franchisers, Inc. (AFFI)www.affi.com.ph | www.affiphilippines.mobi
www.affiphilippines.mobi
Promoting World- Class Filipino Entrepreneurs
Voltaire “Bong” B. Magpayo
Director for Mindanao Chapter |PR and Marketing DirectorPresident & CEO of Sweet Corner
Association of Filipino Franchisers, Inc. (AFFI)www.affi.com.ph | www.affiphilippines.mobi
www.affiphilippines.mobi
Promoting World- Class Filipino Entrepreneurs
A HAFFI FAMILY
The AFFI NATIONAL BOARD of DIRECTORS
www.affi.com.ph | www.affiphilippines.mobi
Eat Bulaga NEW AFFI MEMBER
www.affi.com.ph | www.affiphilippines.mobi
Association of Filipino Franchisers, Inc.
The Association of the Filipino Franchisers Inc. (AFFI)
is the Philippines’ prime trade organization committed to
promoting responsible micro small medium enterprise
businesses through franchising. It is consist of Filipino
corporate presidents, CEOs, and prominent
businessmen who recognize the competitive potential of
the local franchising industry in the global market.
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
Association of Filipino Franchisers, Inc.
Serves as the governing body that safeguards
the interest of its members and innovates ways to
further its advocacies.
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
http://www.facebook.com/afficenterforfranchising
https://twitter.com/franchisingphil
What is Franchising?
- Is a business practice that an individual can use; a Business System that is proven successful.
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
“A franchise operation is a contractual relationship between the
franchisor and franchisee in which the franchisor offers or is
obliged to maintain a continuing interest in the business of the
franchisee in such areas as know-how and training; wherein
the franchisee operates under a common trade name, format
and/or procedure owned or controlled by the franchisor, and in
which the franchisee has or will make a substantial capital
investment in his business from his own resources.”
- Definition by International Franchise Association
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
Why Franchise?-According to study, 90% Success Rate-Proven Brands-With Established Business System Operation
-Much Better than Traditional Business/ Establishment.
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
Basic Terminologies:
Franchiser: The person who developed and owned the Business System.
Franchisee: The person who wishes to adapt, pay the system under a registered trade mark and brand following all the policies and conditions set by the Franchiser stated in the Franchise Manual.
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
Basic Terminologies:
Franchise Manual: The Business Operations Bible
Franchise Contract: The Document that states the conditions and agreement both accepted by the Franchiser and Franchisee.
www.affi.com.ph(02) 654.03.45 | +639062456045
3 Kinds of Franchising
1. Product Distribution2. Business Format Franchising3. Management Franchise
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
1. Product Distribution
i. Supplier- Dealer Relationshipsii. Sells the Franchiser’s Products
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
1. Product DistributionEx:
(02) 654.03.45 | +639228149882
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2. Business Format FranchiseIntegration of FULL Business Operations and System that includes but are not limited to:
Operations Business DevelopmentMarketing Sales RetailingLogistics Supply Chain Management
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
2. Business Format FranchiseEx:
(02) 654.03.45 | +639228149882
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3. Management FranchiseThe FRANCHISEE provides management service and expertise using the Trademark and Business Name of the Franchiser.
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
3. Management FranchiseEx:
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
Franchise Investment Price Range:
Typical Food Cart: P 20k to P 300K
Kiosk: P 100K to P 700K
Services: P 300K to P 10M+
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
Investment Inclusions:
Franchise Fee
Royalty Fee
Initial Inventory
Renovations
Miscellaneous, Legals
Revolving Fund
Rentals and Salaries
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
+63 2 654 o345
+ 63 906 245 6045afficallcenter@gmail.com
02. 751.3330
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
www.affi.com.ph
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
www.affi.com.ph
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
www.affi.com.ph
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
(02) 654.03.45 | +639228149882
www.affi.com.ph | www.affiphilippines.mobi
Promoting World- Class Filipino Entrepreneurs through Responsible Franchising ®
Association of Filipino Franchisers, Inc. ®
National Secretariat Office
GPS MAP:
Mobi Site
AFFI Center for Franchising
Mezzanine 2, 818 Bldg., 169 Pasig
Blvd., Bo. Kapitolyo, Pasig City 1603
Philippines
+63 2 654 0345
+ 63 922 887 A2 F3 F3 I4
+ 63 2 861 9897
+ 63 2 506 8883
afficallcenter@gmail.com
www.affi.com.ph or www.affiphilippine.mobi
http://www.facebook.com/afficenterforfranchising
https://twitter.com/franchisingphil