GOODYEAR...Goodyear Turkey Goodyear Lastikleri T.A.Ş. is the subsidiary of one of the world’s...

Post on 11-Jul-2020

11 views 0 download

transcript

GOODYEAR

Goodyear GlobalTimeline

Company Overview

Global Revenues 2016: $16 billion

Approximately 64,000 employees worldwide

Products sold in 185 markets

Manufacturing Plants Across 22 Countries 48Proving Grounds7Innovation and Development Centers3

Goodyear GlobalBackground

Company Overview

PASSENGER

SUV & 4x4

LIGHT TRUCK

AVIATION

OFF-THE-ROAD

TRUCK & COACH

RACING

Goodyear GlobalOur Products

Co

nsu

me

r O

ETr

uck

OE

Goodyear’s engineers test each new tire design against more than 50 performance criteria.

Goodyear GlobalQuality and OE

Goodyear Turkey

Goodyear Lastikleri T.A.Ş. is the subsidiary of one of the world’s largest tire companies

Goodyear Tire & Rubber Company in Turkey with production, sales and after-sale services.

Goodyear TurkeyA Company of “first”s

Geography

PASSENGER

SUV & 4x4

LIGHT TRUCK

AVIATION

OFF-THE-ROAD

TRUCK & COACH

RACING

Goodyear GlobalOur ProductsServing in consumer, commercial and OTR businesses

Co

nsu

me

r O

ETr

uck

OE

Goodyear’s engineers test each new tire design against more than 50 performance criteria.

Goodyear GlobalQuality and OE

2

2

2

2

2

2 2

2 2

2

Goodyear SAPublicly-held

25.4%

74.6%

Date of Establishment 1961

Date of IPO 1986

Borsa Istanbul Ticker GOODY

Shareholder Structure

Goodyear Turkey

Export65%

Replacement24%

OE11%

Sales Volume Breakdown (2017)

Consumer88%

Commercial12%

Sales Volume Breakdown (2017)

Strategic Roadmap

Product portfolio Consumer Tires Commercial Tires

Date of Establishment 1986 (acquired from Uniroyal) 1963 (Greenfield investment)

Production Capacity 17,200 per day 2,600 per day

CUR in 2017 96% 90%

Production

Ad

ap

aza

rı P

lan

t

İzm

it P

lan

t