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Using Technology to Improve Your Presentation Skills 10/14/2012
Dr. Dan Peak, ITDS, University of North Texas 1
Daniel Peak, College of Business, University of North Texas
Dr. Daniel PeakITDS DepartmentCollege of Business Administration
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The3PresentationSkillCategoriesareEmbracedbyTechnology
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Content
Design
Delivery
Daniel Peak, College of Business, University of North Texas
InformationTechnologyToolsusedinManyPresentations
1. MS PowerPoint 20102. Adobe Photoshop CS6 3. Adobe Acrobat X
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1.MSPowerPoint2010
Top presentation software in the worldStandard in US federal government departmentsStandard in most US businessesStandard in most businesses worldwide
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Using Technology to Improve Your Presentation Skills 10/14/2012
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Daniel Peak, College of Business, University of North Texas
1.MSPowerPoint2010
Compatible withWindows operating systemsApple operating systems
Supports Local computingNetwork computingCloud computing
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2.AdobePhotoshopCS6
Top image editing software in the worldStandard with US federal government designersStandard with most US designersStandard with most designers worldwide
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Daniel Peak, College of Business, University of North Texas
2.AdobePhotoshopCS6
Compatible withWindows operating systemsApple operating systems
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3.AdobeAcrobatX
Top image portable document format (PDF) software in the worldPDF documents used for every kind of documentStandard with US government and businessesAlternative to paper
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Using Technology to Improve Your Presentation Skills 10/14/2012
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Daniel Peak, College of Business, University of North Texas
3.AdobeAcrobatX
Compatible withWindows operating systemsApple operating systems
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4.Lynda.comPremiumTrainingSite
Subscription training service Internet delivered40,000 video tutorialsFlexible, at‐your‐own‐pace training
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4.Lynda.comPremiumTrainingSite
Courses:333 Adobe 83 Photoshop 86 web design67 digital photographyHundreds more
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Daniel Peak, College of Business, University of North Texas
ThePurpose ofaPresentation
PersuadeTransfer Knowledge
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www.msn.comDaniel Peak, College of Business, University of North Texas
The purpose of a presentation is to persuade your target audience
Transferring knowledge to your target audience is how you do it
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Daniel Peak, College of Business, University of North Texas
Remember:
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Presentation skills are learned.
They improve with practice.
Daniel Peak, College of Business, University of North Texas
PresentationListenersAlways Ask:
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Using Technology to Improve Your Presentation Skills 10/14/2012
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Daniel Peak, College of Business, University of North Texas
You must answer these questions very early in the presentation to put your listeners at ease.
Or else …
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…OrElse
…The audience will be trying to answer them during your presentation, and not thinking about you and your message …
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Daniel Peak, College of Business, University of North Texas
Left‐Brain,Right‐BrainConcepts
19www.ideachampions.com
Daniel Peak, College of Business, University of North Texas
CognitiveAbilityInherentin:
Left BrainFact‐orientedAnalytical Logical
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Right Brain Personal feeling‐oriented
EmotionalCreative
Renee Aredondo
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Daniel Peak, College of Business, University of North Texas
TheBuyer’sRuleofThumb
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Justify on Facts, But Buy on FeelingJustify for Professional Reasons, But Buy for Personal Reasons
Renee AredondoDaniel Peak, College of Business, University of North Texas
VerbalandNon‐verbalCommunication
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Sender* Receiver*Message
Feedback
Verbal“It is very important”
Nonverbal“It is somewhat important”
*Both have knowledge, background, motives McGraw & Briggs, 1989
Mixed
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Guidelines:KeepGoing,butPauseFrequently
Speaker keeps it simpleSpeaker emphasizes win‐win with the audienceAudience thinks when the speaker pauses
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Play video (notice the pauses)
Presentations – funny –Pauses in comedy routine (Mrs. Hughes).mpg
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Visual Interest is Good
1. Coordinated color2. Relevant imagery3. Several fonts (title and bullet)4. Readable font faces5. Contrast
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“Don’t bore me.” Clint Eastwood
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FollowReadingConventionToptoBottom,LefttoRight
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PutPodiumtotheLeftoftheScreen
Eyes go from you to the screen and backA natural flowLess mental work for the audience
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http://www.biotech.ucdavis.edu
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Daniel Peak, College of Business, University of North Texas
IdentifyYourselfOnEvery Slide
1. University name2. University logo3. Your name4. Your college5. Attribution, if copyrighted material
used
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TitleCaseRules
Capitalize all words (including first and last—even if hyphenated),
except for articles (a, an, the), short prepositions (of, on, in, into, to, by, with, etc.), and short linking words (and, but, or, nor).
Daniel Peak, College of Business, University of North Texas
BulletCaseRules
Capitalize the first word and all proper nouns (a specific person, place [ex., town, city, country, mountain, or river names], association name, or intellectual concept (ex., Archaeology, Project Apollo, American Automobile Association).
Daniel Peak, College of Business, University of North Texas
UseSentencesRarely
“The only time you need a sentence is when you need to demonstrate verbatim accuracy.”
Jerry Weissman
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Daniel Peak, College of Business, University of North Texas
UseBulletsCorrectly
Observe 5 by 5 guideline5 bullets per slide maximum5 words per bullet
Be consistent, parallelUse active voiceNever bullet a single levelUse one bullet sub‐level, preferably
Daniel Peak, College of Business, University of North Texas
UseBulletsCorrectly
Minimize plurals and possessivesUser readable text
24 points minimumEasily readable fontContrast between text and background
Daniel Peak, College of Business, University of North Texas
UseSentencesRarely
“A full sentence almost always causes word wrap, which requires an extra eye sweep and more work for the audience.”
Jerry Weissman
Daniel Peak, College of Business, University of North Texas
ExampleResearchPresentationFormat
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Using Technology to Improve Your Presentation Skills 10/14/2012
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Daniel Peak, College of Business, University of North Texas
ExampleResearchPresentationForm1. Introduction2. Background (literature review)3. Theory4. Methodology5. Results6. Discussion 7. Conclusion8. Limitations9. Future Research10.Bibliography11.Appendices
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ExampleResearchPresentationForm
1. Introductiona. Overviewb. Problemc. Purposed. Contribution to the disciplinee. Summary of the paper’s structure
2. Background (literature review)a. General summary of the areab. Summary in problem areac. Specific summary of research on the problem
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StandardResearchPresentationForm
3. Theorya. Previous theory dealing with areab. Theory being used in this paper
4. Methodologya. Research frameworkb. Hypothesesc. Description of the studyd. Measures
5. Results or Findingsa. Data analysisb. Model reliability and validityc. Novel or interesting techniques used
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StandardResearchPresentationForm
6. Discussion a. Summary of the results or
findingsb. Comparison with previous
results or findingsc. Unique findings, if any
7. Conclusiona. Overall implications of the studyb. Discussion whether purpose
was accomplishedc. Assessment of contributiond. Significance
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Daniel Peak, College of Business, University of North Texas
StandardResearchPresentationForm
8. Limitations9. Future Research10. Bibliography11. Appendices
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Example:ChenyanXu’s DissertationProposalPresentationUses an identifiableStructure LayoutContrast between text and backgroundsBackground placement in View > Slide Master
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Daniel Peak, College of Business, University of North Texas
Ice‐BreakerExercise
1. In 15 seconds, you introduce yourselfa. Begin standing and relaxed, arms at your sides b. Be still, be flexible c. Smile and make eye contact d. Speak clearly and deliberately
2. Tell the class a. Name b. Major c. Graduation target date d. Career plans
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GoodPresentationSkillsareAlwaysNeeded
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You should know how to use themproperly …
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GoodTechnologySkillsCanBeHelpful
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Short Video: Life After Death by PowerPoint
…if you know hownot to use them…
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KnowYourTargetAudience
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Who will I persuade?What motivates them and why?
How do they know and feel about my objective?
What will it take to achieve my objective?
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KnowYourMainMessage
What is my main message?What are 3 main points that describe it?
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KnowYourTargetAudience
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Who will I persuade?What motivates them and why?
How do they know and feel about my objective?
What will it take to achieve my objective?
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Don’tStartfromScratch
Use or Create a PowerPoint template PowerPoint file Color Schemes Backgrounds Images Sound files Video files
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www.rc-airplane-world.com
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PutAllMaterialsTogetherinaFolder
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KnowYourTimeWindow
When is it?How long do I have?How many slides? (2 to 4 per minute)What precedes me?What follows?How long for questions?
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Daniel Peak, College of Business, University of North Texas
KnowtheEnvironment
Where is it?What is the: Size of the room Presentation HW and SW availability
Lighting Dress code
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Daniel Peak, College of Business, University of North Texas
AppropriateAppearance
Appropriate attireConservative groomingProfessional appearanceShined shoes
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www.brooksbrothers.com
Daniel Peak, College of Business, University of North Texas
Presentations – Poor dress (Andy Griffith 1964).mpg
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Daniel Peak, College of Business, University of North Texas
AsYouWalkonStage,SelectaPerson
Establish eye contactSmileTake your positionLock, talk, and pauseDevelop a rhythm
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http://www.nbc.com
Daniel Peak, College of Business, University of North Texas
HandsatYourSides
Keep hands relaxedUse hands for emphasis and painting a pictureDon’t fidgetDon’t grab on to the podium
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http://www.whitehouse.gov
Daniel Peak, College of Business, University of North Texas
Don’tHideBehindthePodium
Move around, but be graceful
Refer to your notes, but keep eye contact
Avoid clutching the podium or microphone
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www.PublicSpeakingSkills.com
Daniel Peak, College of Business, University of North Texas
SpeakUp,SpeakClearly,andPause
Keep eye contactPause frequentlyTake a breath when you pauseEnunciateVary pitch, tone, and volume
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http://www.whitehouse.gov
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Daniel Peak, College of Business, University of North Texas
A good presenter knows how to control positive and negative verbal feedback
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VerbalFeedback
Questions CommentsObjectionsDisruptions
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Don’t tase me bro 1
Don’t tase me bro 2
Daniel Peak, College of Business, University of North Texas
http://www.newyorktimes.com
AGoodPresenterKnowsHowToControlHimself
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Daniel Peak, College of Business, University of North Texas
AnsweringaQuestion
Eye contactAffirm the personListen and do not interruptUnderstand the questionParaphrase it in your own wordsGive your answer
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DealingwithObjections
Eye contactRemain calmBe courteousBe understandingMaintain control
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http://www.dnc.org
Daniel Peak, College of Business, University of North Texas
AssignmentIn MS PowerPoint, create and deliver a verbal presentation of between 3 and 4 minutes.1. Explain what should be in an academic research
presentation2. Use research presentation form3. Select a MS PowerPoint Theme from the PPT Design tab4. Illustrate your presentation5. Use proper preparation6. Use acceptable deportment
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