Post on 15-May-2015
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Used under CC from http://www.flickr.com/photos/kesta/2639982875, last accessed 10/22/10
State of the Market
• Association of American Publishers
– Adult eBooks: $99.5M in Jan 2012; $66.6M in Jan 2011; +49.4% increase
– Children’s eBooks: $22.6M in Jan 2012; $3.9M in Jan 2011; +475.1% increase
Two Options
What is EPUB?• A digital container for text and images
that allows the content to reflow based on the size of the screen.
• A standard managed by the International Digital Publishing Forum (IDPF).
• A structured document that used XML, XHTML, and CSS.
Adobe Reader Mobile SDK
• Non-platform specific• Supports both EPUB & PDF • Manages DRM• Robust Language Support• Used with Adobe Digital
Editions and most e-readers
ADE Devices
Apple Products
• Read EPUB & PDF• Uses iBook app• Allow video in EPUB
format• Full-color• Also allow other
readers (Kobo, Nook, Kindle, etc.)
Mobi vs. ePub
Mobi
• Used exclusively on Amazon Products.
• Format owned by Amazon.
• Kindle format is .mobi with DRM added.
• Limited display functionality.
• KF8 launched 2012 for Fire.
ePub
• Used by almost every other e-reader.
• Format managed by IDPF organization.
• Text conforms to the set of standards developed by group.
• ePub3 current version- no reader fully supports.
What about Kindle?• Uses AZW and KF8, both proprietary
formats based on Mobi format.
• AZW based on older HTML standards from 90s.
• KF8 is modern HTML5-based format for the Fire.
Usability and E-readers
• Modeled after the print book.– Linear text divided by the physical limitations of
screen size.– Searchability: fill-text or index.– Organization is by table of contents.– Footnotes, margin notes: end notes– Images and Tables
Options
1. Automated Conversion Program– Closed systems– Introduce errors
2. ePublishers– Handle complete process– Expensive
3. Do it Yourself
Print Workflow
Program Workflow
Ebooks in Workflow
Ebooks in Workflow
I hate to see people not having fun… just because they don't have the right tools--which is not to say they need the prettiest, best, most expensive tools. They just need the tools that are right for them.
~Alton Brown
Image from foodnetwork.com, http://www.foodnetwork.com/alton-brown/bio/index.html, last accessed 9/7/10
Free Tools• Coding
– Notepad++ (PC)– TextWrangler (MAC)– iBooks author (MAC)
• Creating/ Zipping– Sigil– Calibre– ePub Zip from MobileRead
• Quality Checking– Adobe Digital Editions– EpubCheck– Kindle Direct: Gen & Previewer
Distribution
• Amazon Direct- 65% or 30% of price• PubIt! (Barnes and Noble) -65% or 40% of
price• iBooks- 30% of price
• Aggregators– Smashwords, Lulu, Ingram, LibreDigital
Used under CC from http://www.flickr.com/photos/kesta/2639982875, last accessed 10/22/10
Rental/ DRM/ Cross-Platform
• Retail price: purchase or a rental?– Purchase? Can I use it across any device?– No? Then it’s a rental.
• All devices promote DRM to manage device libraries.
• Richard Stallman- Danger of Ebooks
•
Poetry
From the poem Un coup de dés jamais nábolira le hasard, poème
The Other Elephant• “Non-traditional” books (on-demand titles
produced by reprint houses specializing in public domain works and by presses catering to self-publishers and ”micro-niche” publications) are estimated at 2,776,260 titles for 2010.
• This number is a 169% increase over 2009-- which nearly tripled 2008’s output (Bowker).
Resources• Twitter: #eprdctn• Liz Castro
– EPUB Straight to the Point– Pigs, Gourds, & Wikis
• Mobile Reads Forum• IDPF• DefectivebyDesign.org
Contact
• John_rodzvilla@emerson.edu• John.rodzvilla@gmail.com• @rodzvilla• Rodzvilla.com