Industry Changers: From Olympic Swimmer to a Career at LinkedIn

transcript

Visit evisors.com to browse all 2,000+ careermentors who you can connect with for career

conversations, resume critiques and mock interviews.

Hosted by: Career Advisors on Demand..com/webinars

featuring:

Liliana GuiscardoSocial Media and Talent Acquisition Specialist

Hosted by: LeeAnn MutchlerDirector of International Business Development

Real Life Industry Changers:

“How I went from Olympic athlete to finding a career at LinkedIn...(and how you can too)”

Presenting Liliana Guiscardo

Agenda1. From Olympics to LinkedIn2. LinkedIn Landscape3. Social Media Trends4. LinkedIn Defined 5. Careers at LinkedIn6. Q&A

Our Mission.Connect the world’s professionals to make them more productive and successful

EverywhereWork wherever our

members work

InsightsBe great at what

you do

IdentityConnect, find, and

be found

LinkedIn: A global pool of Professionals

Europe, Middle East and Africa:

North America: 65M+

Asia Pacific: 40M+Latin America and

Caribbean: 14M+

225M+Members worldwide

107 M+Monthly unique visitors

+2 newMembers per second

Monthly uniques source: Comscore

Australia: 4M+

95%Fortune 100 companies use LinkedIn to hire

What does this mean for businesses?

HireEngage the world’s best passive talent

SellEngage the world’s

decision makers

MarketEngage most

effectively with professionals

HireEngage the world’s best passive talent

Talentpowers everything you do.

The very best candidates are often happily employed

Linkedin Recruiter

• Search 225+ million Members on Linkedin (over 4 million in Australia alone) to find the right candidates for your roles.

• Get full access to names & full profiles.

• Send communication at scale to multiple members.

• Advanced filters to allow you to quickly identify the right profiles.

• Build a talent pipeline for immediate and future vacancies.

• Manage all recruitment in one place with CRM functionality

Hosted by:See the rest at evisors.com/webinars/webinar/84

Recruiter: Build your shortlist of candidates

TIME SAVER: Using LinkedIn Recruiter effectively requires less than 15 minutes a day, giving valuable time back to busy Senior level

managers.

Quickly zero-in on the right candidates with search filters

Get Their Full Profile

Recruiter: Send a message to these membersMake your communications ultra efficient

http://talent.linkedin.com

MarketEngage most effectively with professionals

The most effective place to engage with professionals

College grad or post grad$83K

Average household income

Business Decision Makers

Sources: 1. Internal LinkedIn data, October 2012; 2. The Nielsen Company @ Plan Rel 4 2011; 3. comScore US Media Metrix Data, September 2012

32xMore buying power than average Internet sites

Brands are driving superior results

more likely to purchase and recommend1

Company Followers

4x better vs. Twitter and Facebook2

B2B conversions

50% more likely to purchase from a company they engage with on LinkedIn3

Company Presence

Sources: 1. Client Follower research study in the U.S., 2012; 2. Hubspot study of 3,128 B2B companies in 2011; 3. LinkedIn Follower Research, 2012

Engaging the right audience with the right message at the right time

Media + data = resultsHosted by:See the rest at evisors.com/webinars/webinar/84

http://marketing.linkedin.com/

SellEngage the world’s decision makers

Relationships matter

Advancing relationships with Sales Navigator

“Over 90% of our sales staff is using LinkedIn Sales Navigator every day.”

Loren Alhadeff Vice President – Corporate Sales at DocuSign, Inc

http://sales.linkedin.com/

Some Legends I met along the way…

Connect

Book your one-on-one session with Liliana atwww.evisors.com/expert/2433

Questions & Answers

Question 1:

What sort of roles and careers are available at LinkedIn?

Hosted by:See the answer at evisors.com/webinars/webinar/84

Questions & Answers

Question 2:

How do I best tailor my resume or CV to look like a LinkedIn candidate?

Questions & Answers

Question 3:

Are there opportunities for upward mobility into a management position? How long does it take to reach a management role?

Questions & Answers

Question 4:

Could you expound upon the details in leveraging your leadership ability within an MBA context?

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