Innovation Management and Entrepreneurship · ‘Entrepreneurship’ as innovative performance. The...

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Innovation Management and Entrepreneurship

Focus

Innovation management as a managerial oriented discipline covers the package of activities that guarantee a smooth and rapid process of creating innovations. There are very few business functions for which a fair level of innovativeness is not important. A marketing department is highly dependent on innovative thought to generate ways to catch and hold the attention of potential customers. In production a continuous process of innovating manufacturing processes is inevitably demanded from employees. In new product development, much innovativeness is required in finding novel answers to customer’s wants and needs and in discovering technical solutions to bring them into being. From small start-up enterprises via medium size companies to global business giants all face the problem of managing the creation of innovations to maintain prosperity in turbulent and competitive environments.

Subsequently, the joint master program: ‘Innovation Management and Entrepreneurship’ serves the demand of

educating and enabling students to face these challenges from starting up enterprises to maintaining enterprises innovative throughout time.

Outline

The joint master program ‘Innovation Management and Entrepreneurship’ combines the two interrelated disciplines ‘Innovation Management’ and ‘Entrepreneurship’ into a meaningful whole. In this way the master program offers students to learn about, on the one hand, the innovation management on a strategic, tactical and operative level, and on the other hand all aspects around ‘Entrepreneurship’ as innovative performance.

The master program will result in two masters, one master of ‘Business

Administration’(M. Sc.) from the University Twente and one master of ‘Innovation Management and Entrepreneurship’ (M. Sc.) from Berlin University of Technology. Moreover, the University of Twente and Berlin University of Technology provide students with a network of aligned companies as Philips, AKZO-Nobel, Ten Cate, Siemens AG, ThyssenKrupp AG or Deutsche Telekom AG.

The master of ‘Business Administration’(M. Sc.) from the University Twente

encompasses 60 EC and the master of ‘Innovation Management and Entrepreneurship’ (M. Sc.) from Berlin University of Technology encompasses 120 EC.

International Cooperations

Master Thesis

• We want you to write your master thesis outside the university

(companies, charities, public organizations etc.) – so that means that supervision and the location of writing the master thesis can and most often will be different.

• Even if you are enrolled and supervised in Twente you still can write your thesis wherever you like (and it makes sense).

• You need two supervisor one from U Twente and one from TU Berlin.

• The Master Class will be a course in Twente

Twente or not Twente?

• Yes, Twente as the oldest and most successful institution in Entrepreneurship in Europe should be obligatory.

• Alternatives, no and yes – § 8 (2) Study-Regulation – you can study elsewhere as long as the subject profile is comparable and come back and write the master theses in Berlin. This is not possible at any of the Berlin Universities!!!

• At the moment we work on double degree agreements with NTNU Trondheim and School of Economics in Warsaw

• Disadvantage; you only get the degree from Berlin.

• There is no possibility to stay in Berlin for four terms and get a degree.

PROGRAM CONTENT

The 1st term

The 2nd term

The 3rd term

The 4th term

Winter Term 13/14 • Prof. Dr. Knut Blind • Chair of Innovation Economics

Introduction and Orientation – IME Master

Chair of Innovation Economics – Prof. Dr. Knut Blind

Winter term

2013 - 14

Winter Term 13/14 • Prof. Dr. Knut Blind • Chair of Innovation Economics

Chair of Innovation Economics

Anne-Marie Großmann

Room 122

a.grossmann@tu-berlin.de

Annika Lorenz

Room 122

annika.lorenz@tu-berlin.de

VWS 2

Müller-Breslau-Straße 15

(Schleuseninsel)

10623 Berlin

www.inno.tu-berlin.de

Prof. Dr. Knut Blind

Room 124

knut.blind@tu-berlin.de

Secretary:

Brigitte Essoun

brigitte.essoun@tu-berlin.de

Winter Term 13/14 • Prof. Dr. Knut Blind • Chair of Innovation Economics

German Stars

Inventions and innovations are important…

Winter Term 13/14 • Prof. Dr. Knut Blind • Chair of Innovation Economics

Relevance of Innovations

Source: Statistisches Bundesamt

… for technical progress, growth, welfare,

employment and the society in general.

2012: 2,37

Billion EUR

Winter Term 13/14 • Prof. Dr. Knut Blind • Chair of Innovation Economics

Prof. Blind

Großmann

Lorenz

Lecture: Wednesday, 10am – 12pm c.t. (VWS 128)

Kick-Off: October 16th 2013

Exercise: Wednesday, 2pm – 4pm c.t. (VWS 128)

Kick-off: October 16th 2013

Innovation Economics

Lecture:

Neoclassic, evolutionary und historic-institutional theories

Methods of empirical innovation research

Regional, sectoral and macroeconomic innovation effects

► Examination: 60% written exam (90min)

Exercise:

Interactive course: review of lectures content and discussion of exam’s

questions

Preparation and presentation of relevant

papers in order to deepen understanding

► Examination: 40% group presentation, reports

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Please register on ISIS2 for all

necessary materials

Winter Term 13/14 • Prof. Dr. Knut Blind • Chair of Innovation Economics

Innovation Economics - Lecture

Date Topic

16/10/2013 Introduction and Definitions

23/10/2013 Indicators of Innovation

30/10/2013 Evolutionary Economics: Schumpeter Theories

06/11/2013 Microeconomics: The Arrow Model

13/11/2013 Microeconomics: R&D-speed

20/11/2013 Microeconomics: Patent Races

27/11/2013 Microeconomics: Cooperative vs. non-cooperative Research

04/12/2013 Evolutionary Economics: Individualistic behavioral

11/12/2013 Evolutionary Economics: Institutional approach

18/12/2013 Evolutionary Economics: Innovation Systems

08/01/2014 Diffusion

15/01/2014 Macroeconomics: Growth

22/01/2014 Macroeconomics: Employment

29/01/2014 Macroeconomics: Foreign Trade

05/02/2014 Macroeconomics: Entry & Exit

12/02/2014 Macroeconomics: Sustainable Innovation

End of Feb Exam

Winter Term 13/14 • Prof. Dr. Knut Blind • Chair of Innovation Economics

Prof. Blind

Potekhina/

Ploschka

Lecture: Wednesday, 12 – 2pm c.t. (VWS 128)

Kick-Off: October 16th 2013

Workshop in cooperation with Bosch Rexroth AG (limited to 30

students):

Kick-Off: October 16th 2013, 4-6 pm (C 230)

Final Presentation: February 12th 2014, 2-6 pm (H 1029)

Intellectual Property Management

Content:

Patents, brands, trade secrets other formal or informal methods of protection

Licensing, Patent-Pools and Patent Thickets

IPR search

Brand management

IP value and competition analysis

Anti-Counterfeit and Product Piracy Strategy

Open Source and IPR in Open Innovation

► Examination: 50% written exam (60min), workshop/seminar

participation and 50% successful presentation and documentation

► Company certificate and chance to talk to company representatives

20

Please register on ISIS2 for

all necessary materials

Winter Term 13/14 • Prof. Dr. Knut Blind • Chair of Innovation Economics

Relevance of IP Management

Winter Term 13/14 • Prof. Dr. Knut Blind • Chair of Innovation Economics

Relevance of IP Management

Winter Term 13/14 • Prof. Dr. Knut Blind • Chair of Innovation Economics

Failure to Protect Patents – Consequences

Stanley Cohen & Herbert Boyer Recombination of DNA - Publication in 1974

In 1974, Cohen and Boyer developed a method for the

recombination for DNA which is used by practically every

biochemist till this day. The researchers, however, were so

anxious to be the first to publish in this hard-fought area of

knowledge that the benefits resulting from the protection of

their method did not even occur to them. Today, the losses of

license revenue are estimated at a total of US$15bn.

Winter Term 13/14 • Prof. Dr. Knut Blind • Chair of Innovation Economics

Prof. Blind

Potekhina/

Ploschka

Lecture: Wednesday, 12 – 2pm c.t. (VWS 128)

Kick-Off: October 16th 2013

Workshop in cooperation with Bosch Rexroth AG (limited to 30

students):

Kick-Off: October 16th 2013, 4-6 pm (C 230)

Final Presentation: February 12th 2014, 2-6 pm (H 1029)

IPM Workshop

Workshop:

Cooperation with Bosch Rexroth

Real IP Case Studies

Limit of participants: 30

► Examination: group presentation + report (15-20 pages), lecture participation

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Winter Term 13/14 • Prof. Dr. Knut Blind • Chair of Innovation Economics

Mirko Böhm

Seminar: Monday, 10am – 12pm c.t. (VWS 128)

Kick-Off: October 28th 2013

Workshop: Monday, 4 – 6pm c.t. (VWS 128)

Kick-Off: October 28th 2013

Open Source Seminar

Seminar:

Held by Mirko Böhm: company founder, Open Source activist and software

developer

Topics: Free Software, innovations, IPR, Open Data, Hardware etc.

Workshop

Written report

Presentation of own results

► Examination: No written exam

50% report

50% presentation

25

Please register on ISIS2 for

all necessary materials.

Seminar is limited to 30

students!

Winter Term 13/14 • Prof. Dr. Knut Blind • Chair of Innovation Economics

Innovation Policy

Prof. Blind

Content:

Reasons for innovation policy

Development of innovation policy

Instruments of innovation policy

Evaluation of innovation policy

Exercise: External speaker series and discussion

Outlook Next Semester (Summer Term)

Strategic Standardization

Prof. Blind

Content:

Current research topics in the field of strategic standardization

Exercise:

Simulation game

Open Source and IP Seminar

Mirko Böhm

Content:

Free Software and innovations

IPR, Open Data, Hardware etc.

Workshop:

Written assignment and presentation

Innovationswerkstatt 2014 - Innovation Workshop -

03. March - 28. March 2014

www.innowerkstatt.tu-berlin.de

TU Berlin

Chair of Marketing

Innovationswerkstatt 2013

Innovation Workshop – develop your own solutions in a team!

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Put your theoretical

knowledge into

practice!

Innovationswerkstatt 2013 29

Tasks within „counseling projects“

Practice partners assign a research question to a team of students.

Your tasks could be:

• Analysis of technological developments, customer demands,

competitive markets, or the deduction of design advices for new

products

• Acceptance analysis for an innovation within different customer

groups and deduction of marketing-mix-advices

• Development of a marketing plan for a new product

Final presentation of the results in front of the practice partners with

possibility of networking

Co

urs

e an

d T

asks

Innovationswerkstatt 2013 30

What is the „Innovation Workshop“ offering?

• Development of strategic and operative marketing methods

for „real“ problems of „real“ customers

• Project management in a real case

• Interdisciplinary teamwork

• Training of soft skills:

Teamwork, leadership, communication & presentation

• Presentations and workshops, e.g. regarding

market research methods, strategic management tools, etc.

Innovationswerkstatt 2013

Application requirements

Fluent German speaker

Interest in marketing and management of innovations

Motivation and perseverance

31

Application

Submitting your application

Your application should include a letter of motivation, curriculum vitae, overview of all

grades, certificates of internships, the bachelor certificate, and the focus of your

education and interests

Submit your application not later than 15.01.2014 to innowerkstatt@marketing.tu-

berlin.de (max. 3 MB)

Further informations (German): http://www.innowerkstatt.tu-berlin.de/

Chair of Strategic Leadership and Global Management Prof. Dr. Dodo zu Knyphausen-Aufseß

Introductory Session 32

Lectures at the Chair of Strategic Leadership and Global Management

Prof. Dr. Dodo zu Knyphausen-Aufseß

Chair of Strategic Leadership and Global Management Prof. Dr. Dodo zu Knyphausen-Aufseß

Introductory Session 33

Introduction of our chair

Dr. Martin Heitmann heitmann@strategie.tu-berlin.de

Dipl.- Ing. Tim Franke franke@strategie.tu-berlin.de

Dipl.-Ing. Jan Henrik Voß voss@strategie.tu-berlin.de

Nadja Berseck, MSc. berseck@strategie.tu-berlin.de

Prof. Dr. Dodo zu Knyphausen-Aufseß knyphausen@strategie.tu-berlin.de online: www.strategie.tu-berlin.de

Dr. Ulrich Pidun Associate Director,

The Boston Consulting Group

Chair of Strategic Leadership and Global Management Prof. Dr. Dodo zu Knyphausen-Aufseß

Introductory Session 34

In the winter term we offer you 4 modules consisting of 7 courses*

Advanced modules 1 Bachelor modules

* The basics module is offerd each semester, International Management is only tought in summer terms and Strategic Management is only available in winter terms.

Advanced modules 2

Grundlagen Strategisches und Internationales Management

Instrumente des Strategischen Managements und praktische

Anwendungen

Strategie und Führung multinationaler Unternehmen

Strategic Management

Competitive and Corporate Strategies

Strategic Management, Knowledge-based

Organization & Org. Change

Project Seminar

Designing Smart Cities: Creative Ideas for Urban

Challenges

Research Seminar

Seminar to learn the basics of Scientific Working

Competitive Strategies in Commodity Oligopolies

Chair of Strategic Leadership and Global Management Prof. Dr. Dodo zu Knyphausen-Aufseß

Introductory Session 35

Project Seminar: Applying Design Thinking to develop innovative Business Modells

Methode Herausforderung Challenge Method

Goal

Health, Living and Mobility for Elderly People in Urban Areas

Design Thinking

Innovative Business Models $$$

Chair of Strategic Leadership and Global Management Prof. Dr. Dodo zu Knyphausen-Aufseß

Introductory Session 36

We are in the need for creative solutions that meet the demands of both, living and mobility of the elderly.

Chair of Strategic Leadership and Global Management Prof. Dr. Dodo zu Knyphausen-Aufseß

Introductory Session 37

We are in the need for creative solutions that meet the demands of both, living and mobility of the elderly.

Chair of Strategic Leadership and Global Management Prof. Dr. Dodo zu Knyphausen-Aufseß

Introductory Session 38

Design Thinking is characterized by three core elements

Process-oriented work

Multidisciplinary teams

DEFINE POINT

OF VIEW

1 2 3 4 5

Flexible working space

Chair of Strategic Leadership and Global Management Prof. Dr. Dodo zu Knyphausen-Aufseß

Introductory Session 39

Application Deadline ends soon!

Prof. Dipl.-Ing. Elke Pahl Weber Fachgebiet Bestandsentwicklung und Erneuerung von Siedlungseinheiten

Prof. Dr. Dodo zu Knyphausen-Aufseß Fachgebiet Strategische Fuhrung und Globales Management

You‘ll find more information under: http://www.strategie.tu-berlin.de

Curriculum Vitae Transcript of results

What?

20th of October, 2013 Until when?

Nadja Berseck berseck@strategie.tu-berlin.de

To whom?

Chair of Strategic Leadership and Global Management Prof. Dr. Dodo zu Knyphausen-Aufseß

Introductory Session 40

Welcome to our courses!

‘Fachgebiet Strategische Führung und Globales Management’ Prof. Dr. Dodo zu Knyphausen-Aufseß Sekr. H 92 Raum H 9167 Straße des 17. Juni 135 10623 Berlin www.strategie.tu.-berlin.de

You can find us here:

Please visit our introductory session: Tuesday, the 15th of october from 4 to 6 p.m. in the room H0107

Climate-KIC Master Label Certificate in Climate Innovation and Entrepreneurship

42

Climate-KIC Master Label

Science| Technology Business | Entrepreneurship

Venture Campus 6 ECTS + Entrepreneurship Basics 6 ECTS

theJourney 6 ECTS

Entrepreneurship/Innovation-share in Master thesis + SPARK! 6 ECTS

European Real Life Mobility 30 ECTS

Complementary field “Climate” 12 ECTS

Entrepreneurship 12 ECTS Engineering modules of climate relevance 12 ECTS

Climate-share in Master thesis,

+ SPARK! 6 ECTS

Ideation 3 ECTS

Specialist domain

Complementary field

Professional EU-network

Mobility

Climate innovation

Structure

43

• Cutting-edge classes and speaker events on climate change

and entrepreneurship

• Access to dynamic European network of climate innovators

• Participation in inspiring 5 week summer school in 3 European locations

• Access to scholarships for internships and study and research trips

Benefits

44

Application

• Application Form • Motivation Letter • CV • Bachelor degree certificate (copy) • Letter of recommendation in support of your application • Registration papers of TU Berlin (‘Imma-Bescheinigung’) • Climate-KIC Agreement Form Contact: Nora Kempmann, nora.kempmann@tu-berlin.de

www.climate-kic.org

45

Climate-KIC

Daphne Hering

hering.daphne@tu-berlin.de

46

presents

Venture Campus: interactive business planning seminar

09.10.2013 Daphne Hering 47

Teams of 4-5 students develop a business plan based on their own ideas!

... with exiting prospects

09.10.2013 Daphne Hering 48

• ... is a compulsory class with 6 ECTS • ... is offered every semester, Thursdays from 14-20 hrs

Venture Campus ...

Details

Teachers

Content

• ... is tought by Susanne Steiner, Sebastian Pepper and Daphne Hering

• ... constantly invites guest speakers, as e.g., founders of Berlin start-ups, experts on founding matters, etc.

• ... brings together students with multiple backgrounds who teach each other different ways of problem solving, etc.

• ... is a multi-disciplined course combining different disciplines, as e.g., financing, marketing, legal issues, etc.

• ... includes different team presentations and feedback sessions

University of Technology Berlin Technology and Innovation Management 2013 Prof. Dr. Hans Georg Gemünden

Department of

Technology and Innovation Management

Prof. Dr. Hans Georg Gemünden

Please attend our information session

on Tuesday October 15th at 10.15am in H0107

for detailed information regarding contents, dates and

registration procedures for our module

Human Side of Innovation

Double Master

Innovation Management & Entrepreneurship

2013 Prof. Dr. Hans Georg Gemünden • Technology and Innovation Management

The Human Side of Innovation – Lecture course and seminar

50

Description

Credit points

Exam and assignments

Instructors and contact person

Dates and location

Lecture:

Start date: October

22nd

Each Tuesday until

December 3rd

Attend both: Tuesday

10-12am H0110

AND Tuesday 2-4pm

EB 407

Seminars (attend 1

out of 3):

Start dates:

November 4th / 5th

until February 2014

Monday, 12-2 / 2-4pm

Tuesday, 2-4pm H7112

Focus: The role of individuals and teams in the innovation process

Topics:

- Theories and facilitators of creativity

- Innovation champions and promotors

- Teamwork quality and team climate for innovation

- Leadership, diversity and innovation

- Performance appraisal, training and innovation

6 ECTS (3 ECTS lecture + 3 ECTS seminar)

Exam in February 2013 (lecture course)

Group presentation and written assignment (seminars)

Prof. Dr. Hans Georg Gemünden (lecture course)

Dr. Johannes Rank (lecture course and seminars)

Johannes.Rank@tu-berlin.de

Birgit Peña Häufler (seminars)

Fachgebiet Informations- und

Kommunikationsmanagement © 2013 Prof. Dr. Rüdiger Zarnekow 51

Sustainable Information Systems Management (1/2) Case Study Seminar (Integrierte Veranstaltung, 6 ECTS)

The course is based on the Harvard Business Case Teaching Method. Classes are characterized by interactive discussions and group work. Important concepts of corporate sustainability and information systems management are presented in short inspiring lectures. Established management frameworks are being applied to real-life problems by the students.

Contents

This course addresses a wide range of management- related and sustainability-oriented topics.

Organization

IV (Integrierte Veranstaltung), 6 ECTS (4 SWS)

Examination and grades:

50% participation in class, 50% written exam

The course takes place only in the winter term (Wintersemester)

Basic knowledge of business administration and management is desirable but not

mandatory for participation. Only for Master students.

Fachgebiet Informations- und

Kommunikationsmanagement © 2013 Prof. Dr. Rüdiger Zarnekow 52

Sustainable Information Systems Management (2/2) Case Study Seminar (Integrierte Veranstaltung, 6 ECTS)

Qualification goals:

Participants will get to know managerial concepts and tools that

enable firms to compete in the digital age,

can be applied to measure and analyze environmental impacts as well as

organizational structures and roles that leverage the potential of information and communication technologies to make business and production processes more sustainable.

Best practices from different industries will be presented and the students will apply the introduced managerial framworks and analytical methods to real-life case studies.

This course is based on the Harvard Business Case Method. This teaching method promotes different skills, such as:

Group work, individual and team analysis in situations from real management problems

Class discussions, reflection and integration of results

Presentation skills and time management

Registration

Please register in the ISIS system until October 23rd.

Further information: www.ikm.tu-berlin.de

Contact: F.Loeser@tu-berlin.de

From idea to market

• Inspiration

• Consulting

• Finance/funding/subsidies

• Training

• Incubation

Inspiration: Start-up Day

Role models on stage

and in exhibitions

• Start-ups from our network

„Berlin All Stars“

• audience of 500-1,000 people

• get together in betahaus

„speed dating“

• supported by initiative „Start e.V.“

Seite 55

Seite 56

CfE Incubator

Seite 57

Präsentationstitel Blindtext Lorem ipsum dolores | M. Mustermann | Anlass der Präsentation

Seite 58

• START Berlin e.V. is a student association for entrepreneurship. By students for students.

• We connect entrepreneurial students with each other and the Berlin startup scene.

Who is START Berlin?

59

We cooperate with the following startup services of the Berlin universites:

• - Startup Talks

• - Startup Meetups

• - Startup Crawls

• - Partner events

What are the START events?

60

What‘s the START Berlin network?

START network START Berlin START Erlangen-Nürnberg START München START St. Gallen START Liechtenstein START Lausanne

Gründermagnet Entrepreneurs Club Berlin

61

Why START Berlin?

Fun, practice, networks,

experience, new friends,

feedback, knowledge, inspiration.

Are u convinced?!

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• Shape the Berliner Startup Scene with us!

• We are searching for support in different areas:

• e.g. marketing, events, networking, mentoring, IT

• Want to be in? Just join one of our events and talk to us!

Events: start-berlin.com/events E-Mail: Vorstand@start-berlin.com Facebook: facebook.com/berlinstart

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