Internet Radio in South Africa. Why it shouldn't work.

(aka: WWDSD?)

By Richard Hardiman

What is Internet Radio?

Why we need it in SA?

Worldwide Trends

The Story of 2ov.fm

Convincing the World & Your Parents…

The People & NumbersPresenters:Ian F Bailey Schnieder Bob Skinstad Chris Forrest Mark Bayly

Numbers:Total Listeners Past 7 Days: 44 500Average Listening Time: 2 Hours 28 MinutesTop Average Listening Time: 5 Hours 11 MinutesLower Average Listening Time: 1 Hours 28 MinutesReturn Rate of Listeners: 88.12%

Systems Breakdown:Mobile Listeners Breakdown:iPad - 45.10%iPhone - 27.45%Android - 15.69%BlackBerry - 5.88%Nokia - 3.92%iPod - 1.96%

Stationary Listeners BreakdownWindows - 96.18%Mac - 2.15%Other - 1.67%

Top 3 Cities:Cape Town - 60%Johannesburg - 25%Durban - 4%

Tuning Into The Holiday…

The Future

The…