(540) 514-0471 www.jacobsteckmann.comjacobsteckmann@gmail.com

Over the years, I’ve seen people diminish their own true poten-tial. A spark of excitement is sometimes all it takes to ignite their fire. I love how influential brands are in humans’ lives and I believe through great ideas and even greater work, anyone can be inspired and energized to reach their full potential.

VCU Brandcenter | 2019

Virginia Commonwealth University | 2015

M.S. Business/Branding | GPA 3.6

Honey

Best BuyCreated signature experiences ownable to Best Buy. With cutting edge tech experiences and easier decision/purchas-ing tools, the Client inspired customers and increased posi-tive brand perception.

After rebranding, Honey wanted to share the vision with the world. Through creative gorilla marketing and a straight-for-ward approach, the team was able to grasp the client’s atten-tion and leave with the winning recommendations.

Bachelor of Business Administration | GPA 3.1

education

experience

projects

Lead and trained a team of medical claims billers while provid-ing department directors, employee performance analysis. Created team building activites to inspire and bring the team closer together.

HCA Parallon | Team Lead | May 2015 - Aug 2017

Worked with strategy team on brands including Princess Cruises and Dolby. Analyzed social trends for Nickelodeon YouTube and conducted consumer research for emerging markets.

Omelet | Strategy Intern | June 2018 - Aug 2018

Brand Strategist

mission

brand strategyconsumer researchdata analyticsdesign thinkingphotoshopillustratorvideo editingphotographyfilm

skills

loves

jacob steckmann