Lecture 10; artist rights and organisations

BUMA/STEMRA/SENA: Take care of the repartition of money of authors rights in music

(Since 1913) BUMA arranges the payment of the composers and arrangers for live music and live broadcasts: Performance Rights: for creating

artists For composers/arrangers▪ Concerts, live performances, discothecs,

Shopping Malls etc.

(Since 1936) STEMRA deals with recordings:

mechanical productionright also for creating artists

For composers/arrangers▪ Cd´s, recordings etc.

(Since 1993) SENA: deals with the artists rights of the performing artists:

Naburige rechten: the playing of your performance anywhere: broadcasts on radio, horecagelegenheden, schools, etc. For musicians▪ Everywhere except in private gatherings:▪ omroepen, horecagelegenheden, discotheken,

warenhuizen, scholen etc.

Authors right is obtained automatically when you create something original and creative.

Mention of © is not necessary To prove it existed on a certain date (not the

ownership!): register the date through: Belastingdienst: Free, but only on paper Benelux Bureau voor de Intellectuele Eigendom

(BBIE) Notary Commercial companies To send it to yourself in an sealed envelope, by

registered mail (aangetekend) doesn’t do the job.

Mentioning name

Mentioning name and equal sharing

Mentioning name and non commercial use

Mentioning name, non commercial use and equal sharing

Mentioning name and no adaptations

Mentioning name,.non commercial and no adaptations

How to earn a living as a arts entrepreneur

Income by earnings Income through activities

Income by other means Subsidies Sponsoring Donations

Foundation or a local/regional/country government

Have a non-commercial targetPay you money

CompaniesHave a commercial goalWant to benefit from sponsoringPay you in money or “in natura”

Several goals: Not only money, but also image,

communications, publicity etc.Giving on a voluntary baseThe mayority of the money has to be

spend on the cause (25 % rule)A donor doesn’t get influence

Subsidies More formal Structured

applying Rules are clearer Non commercial

approach

Sponsoring Mostly informal Can be very

different No rules Presentation even

more important Commercial

approach

More than 600 funds in the Netherlands

Groot FondsenboekFondsendisk Internet

Aim: support of projects which help making a better and more liveable society.

Budget 30.000.000 EProcedure

Online formular plus project plan

Aim: Culture and NatureBudget 26.800.000Procedure: lots of funds under one

umbrella: Committee decides which fund is applicable

Aim: stimulate cultural entepreneurship

31.000.000 Euro per jaar

Gemeente Utrecht:

Provincie Utrecht Twice a year a round Max 7.500 € per project Always look at the goals they formulate

Fonds PodiumkunstenPerforming Arts Funds4 year funding2 year fundingProject fundingIndividual funding60 milion p.y.

http://www.fondspodiumkunsten.nl/toekenningen/tweejarige_projectsubsidie/

http://www.fondspodiumkunsten.nl/toekenningen/vierjarige_subsidie/periode_2009-2013/muziek

Fill out formWrite a letterBudget estimationAdd promotion/demo material

What is a budget estimation?How do you calculate is?How much do you have already?How much do you need?For what do you need it?

Look at amounts given to others: read year-accounts

Look up average in the Groot Fondsenboek

Spreekuur VSBSpreekuur Prins Bernhard Fonds

Think about your offerFind a company that you think can

benefit from your projectFind the right personMake personal contact

Sponsorcontract Rights and obligations Money and goods vs communication

Communication through association

Growing competitionFrom function to image Importance lifestylesWay to distinguish

Sponsoring is used for: communication to certain target groups In a better, efficient, faster, cheaper,

distinctive waySponsoring is part of communication

What will we organize?How much does it cost?Where do we go for financial

support?

There are different forms of organisation: for-profit or non-profit

Choice for certain form has consequences for possibilities

Besides regular income you can also get money or other things from subsidy, donations or sponsoring