LinkedIn for job search

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A presentation presented on April 27, 2011 to the Philadelphia and Lehigh Valley Stevens Alumni Clubs on Job Searching with LinkedIn. Also some tips on social media use as a professional.

transcript

http://www.TheBeesBuzz.com

Using LinkedIn foryour job search

Michael Andreano, Stevens ‘96 Be the Bee Social Media & Coaching

http://www.TheBeesBuzz.com

Agenda• Using social media effectively• Job Searching with LinkedIn• Tips on using LinkedIn• Managing your Profile

http://www.TheBeesBuzz.com

Key Social Media Tools

• Facebook• LinkedIn• Twitter• YouTube

http://www.TheBeesBuzz.com

What Are You Doing Now?

• Job Boards (Monster, CareerBuilder, JobCircle, Indeed.com, etc.)

• Newspaper• Job Fairs• Company Web Sites• Other?

http://www.TheBeesBuzz.com

Social Media is the New Handshake

Most professionals have an online presence and most companies are joining various sites every day to connect with you… how are you positioned to connect?

http://www.TheBeesBuzz.com

Social Media Basics

1. Don’t put anything online that you are concerned about – once published it is forever

2. Always, always, always “add value” first then ask if needed

3. Rule of social media: if you wouldn’t say it in person, don’t put it online (EVERYTHING IS SEARCHABLE)

http://www.TheBeesBuzz.com

LinkedIn

Founded in December 2002 Launched in May 2003

Used for professional networking

http://www.TheBeesBuzz.com

Add Connections

• Coworkers• Colleagues• Managers• Networking Contacts

http://www.TheBeesBuzz.com

Network with your Connections

• This is not just about posting or updating but keeping relationships going

• Comment on your network activities

• Join groups and participate in professional discussions

• Keep your network active and updated

http://www.TheBeesBuzz.com

Some LinkedIn Strategy

1. Set a goal for your new job and modify your Profile with this goal in mind

2. Decide who are the people in the best position to help you reach that goal

3. Use LinkedIn to find them.BUT you need a “basic” or first degree network

first before you can get in touch with the people whocan help you reach your goal.

http://www.TheBeesBuzz.com

Job Search

• Much of LinkedIn is set up just like a job board when it comes to looking for a position

• Look at jobs PLUS look at your network to see who might be able to help you!

http://www.TheBeesBuzz.com

How to Find People to Best Help You

1. Search with their name (if you know their name)

2. Use the criteria you used to get your goal clear in Advanced Search

3. Browse in the network of your connections

4. Look in the Groups you aremember of

5. Use “Companies” to find them

http://www.TheBeesBuzz.com

Job Search

http://www.TheBeesBuzz.com

Job Search

http://www.TheBeesBuzz.com

Job Search

http://www.TheBeesBuzz.com

Job Search

http://www.TheBeesBuzz.com

10 Tips for LinkedIn

• Keep it updated• Use colorful language• Talk in 1st person, not

3rd

• Use same photo• Accept some / all link

requests

• Groups• Ask / answer questions• Keep it professional• Exchange

recommendations• Link from your blog or

online portfolio

http://www.TheBeesBuzz.com

Closing Thoughts• Have fun!• Be creative• Engage people

• Questions???

• Michael Andreano– Twitter: @mandreano– Facebook: facebook.com/mandreano– facebook.com/bethebee