Marketing Software Development Services

20152015

Who We Are

ScienceSoft focuses on outsourced software product development and custom software development and has

worked in the area of marketing software development since 2006.

450+ employees

Customers in 25+ countries,including Fortune 500 companies

9 years in marketing software

Our Clients in Marketing are both marketing agencies and IT companies working for

international brands:

Our Clients

Testing

Mobile

Application Support

IT Services & SIEM

Dynamics CRM, SharePoint, OpenText

BI & Databases

Business Analysis

80

55

35

30

30

25

25

20

20

20

15

10

10

Distribution of Competences

*as of Nov 2014

All our specialists are proficient in English

Industry Competencies

Banking MediaRetail FMCG manufacturing

Our Experience in Marketing

Promotion management

software

Online advertisement, including real-time bidding (RTB)

Social marketing solutions

Loyalty programs

Marketing data

analysis

Marketing Data Analysis

Reporting and OLAP

Data Warehouse implementation

Predictive Analytics

ScienceSoft provides services to cover all levels of the marketing data analysis process.

Marketing Data Analysis: Our Experience

Marketing campaign analysis

Tracking key campaign metrics and

monitoring overall performance

Sales analysisProcessing and unifying data to estimate growth

potentialas well as optimize sales and marketing activities

Consumer survey analysisCollecting and processing survey data to uncover the real drivers of consumer behavior

Social Marketing Solutions

Social Marketing Applications

Developing platforms that enable creating and

publishing social media apps and turn social

networks into a customer acquisition tool

SocialAnalytics

Tracking user activity in social networks

Preparing analytical reports based on KPIs

and fan list segmentation

Social Network Integration

Enhancing lead database with social

data

Extending the reach of marketing campaigns

Online Advertisement including RTB

Analytics

Demand Side Platforms (DSPs)

Supply Side Platforms (SSPs)

Data Management Platforms (DMPs)

ScienceSoft provides services to create the main components of customized RTB systems.

Loyalty Programs

Customer Account Management

boost prospect interest through personalized offers and track the purchase history,

promotion response etc.

MobileLoyalty

personalize promotions and provide relevant

product information, both in store and at

home

Analyticsand Reporting

analyze promotions impact and loyalty program ROI, track trends in customer

behavior and forecast sales

Promotion Management Software

Promotion Management solutions to cover the whole promotion cycle:

Plan promotion

campaigns and forecast sales

volume

Review the campaign results, including the amount of shipped goods and promotion costs

Analyze sales based on the data

from the consumer research company

and retailers

Control how the commitments to retailers are executed

Check out the featured Success Stories of our Clients from the

Marketing area

Brand Health Monitoring

Success Story

ASP.NET, DevExpress, REST, Web UI, Chart controls

Customer

FMCG company that has 8,000 brands and over 400 factories around the world and operates in over 80 countries

Analytical solution that collects survey data and processes it to reveal the full potential of brands, shifts in market share as well as to predict what to expect after altering brand positioning

Solution

Tools & Technologies

Social Media Dashboard

Success Story

Spring, Wicket, Hibernate, MySQL, JUnit

Customer

Brand communications agency that specializes in Social Media and provides services for clients in the retail, tourism, finance and entertainment industries

Online dashboard that allows companies to create applications, automatically publish them on Facebook as well as monitor social network activities and gather information about company’s followers

Solution

Tools & Technologies

Mobile Loyalty App

Success Story

Android SDK, ZXing, Android Fragments, Android animation, ADT emulator, Camera API, iPhone SDK, Objective-C, UIKit/CoreGraphics

Customer

UK startup operating an online loyalty program enriched with gamification elements

Mobile app that identifies items from a particular retailer or store by reading barcodes and then offers users to spin a virtual wheel of fortune to win freebies and discounts for the selected product

Solution

Tools & Technologies

Loyalty Program for Media Company

Success Story

MS Dynamics CRM, .NET, WPF, MS Reporting Services

Customer

Online media company that has over 1,300 employees, around 350,000 corporate subscribers and 5 million readers

Loyalty program module of MS Dynamics CRM for tracking the order history of over 5 million clients and management of promotion bonus calculation

Solution

Tools & Technologies

Trade Promotion Management Solution

Success Story

Oracle 11G, IBM Cognos, Oracle Forms, Web Forms, Excel

Customer

Software company serving a US food manufacturer that owns over 150 top brands worldwide and employs around 30,000 people

Solution

Tools & Technologies

Tool for storing trade promotion data in an aggregated form. 10 multidimensional OLAP cubes analyze the collected data and accurately forecast sales volume

SCIENCESOFT OYMyyrmäenraitti 2

01600 Vantaa, FinlandPhone: +358 45 178 4880Email: contact@scnsoft.fi

Web: www.scnsoft.com

SCIENCESOFT5900 S. Lake Forest Drive Suite 300 McKinney, TX

75070Phone: +1 214 306 68 37 

Email: contact@scnsoft.com Web: www.scnsoft.com

Let’s keep in touch!