BEST PRACTICE

C IR C A

S a n n e v a n d e r B e e k

Tekst

BEST PRACTICE

Understanding product valorisation

within the creative industries

Best Practise – Sander Veenhof

UAR

Understanding product valorization

=

Value + impact

Best Practise - UAR

VERBETER DE BUURT

Problematic

Creative industries =

Arts + economics

Best Practise – Verbeter de Buurt

WII MEDIC

Romantic perspective

•Inherent, internal value•Wow-factor/Eureka-moment•Unmeasurable

Best Practise - WiiMedic

Economic perspective:

•Monetary value•Quantitative

Best Practise – QR Park reader

LUNAR

Develop a model

-More realistic-Special dynamics of creative industries

Best Practise – Lunar

DROPSTUFF

Casestudy:

Best Practice Database of Virtual Platform

Online database ofmore than 100 e-cultureprojects/products

Best Practise - Dropstuff

SONORB

Function Best Practices:

* Visual examples* Excellent e-culture project/products* Communicate

This is e-culture!

Best Practise – SonorB

ONE FRAME OF FAMEE-culture =

Electronic culture =

Cultural and artistic developments

within the cultural domain

through the influence of new media and ICT

with a clear social impact

Best Practise – One Frame of Fame

ArchitectureFilmGamesArt & installationsMobile MediaResearchSocial MediaExhibitsTheater MusicSociety Health Care

Best Practise - Intimacy – Daan Roosgaarde

THE WATCHERSChanging definition

1996: E-culture is the end of the divide between high culture and low culture1999: E-culture is the opposite of e-commerce2002: E-culture comes after visual culture and print culture2003: E-culture is not digitalization; e-culture is online culture2007: E-culture is an engine of innovation2008: E-culture is a fully accepted word, like e-mail

Mapping, Navigating & Walled Garden (2009)

Best Practise – The Watchers

IKPOD

Characteristics of e-culture:

* Multidisciplinar

* Cross-over

* Dynamic

Best Practise - Ikpod

KOPPELKIEKBriefing:

* Generate a toolkit

* With clear criteria

* To evaluate value

* Of e-culture projects/products

Best Practise – Koppelkiek

BIJLMEREURO

Central Question:

How to create this toolkit while taking in account the special character of the e-culture sector?

Best Practise - Bijlmereuro

MAPPINGMEDIAFESTIVALSTekst

Questions?