MODULE 6 - LESSON 2 WHAT IS A MVP? 6/module-6...MEASURE LEARN BUILD Customer Interviews Demos Teaser...

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ASH MAURYA@ashmaurya

ash@spark59.comPracticeTrumpsTheory.com

MODULE 6 - LESSON 2WHAT IS A MVP?

ash

…the fastest way to get through the Build/Measure/Learn loop with the least amount of effort.

IDEAS

PRODUCTDATA

MEASURE

BUILDLEARN

Customer InterviewsDemosTeaser PagesSmoke TestsRelease 1.0Concierge MVPWizard of Oz MVP

An MVP is the smallest solution that delivers customer value.

IDEAS

PRODUCTDATA

MEASURE

BUILDLEARN

Customer InterviewsDemosTeaser PagesSmoke TestsRelease 1.0Concierge MVPWizard of Oz MVP

An MVP is the that

(BONUS: And captures customer value.)

MVP lives here

MVP lives hereOffer lives here

How fast is fast?

How about 2 weeks!

Built and tested

in a weekend

Built and tested

in 3 days

Built in

12 weeks

It’s time to act on your big idea.Validate and grow your business idea with advice from top business model coaches and lean experts.

Ash Maurya | Author, Running Lean | Founder, Spark59 | @ashmaurya

Life is too short to build something nobody wants…