Partner Report:

The National Safe Boating

Council

Life Jacket Association Conference

June 27, 2017

St. Petersburg, FL

National Safe Boating

Council

• Founded in 1958

• Safer Boating through Education, Outreach,

and Training

NSBC Programs

2017• Boating Safety Media

Toolbox

• Distracted Boating

• Get Connected

• IBWSS

• North American Safe

Boating Campaign

• Read the Label

2018• Crowdsourcing:

Complementing the RBS Survey

• Engaging Survivors of Boating Accidents

• IBWSS

• North American Safe Boating Campaign

• Targeting Teens

BoatBeat.org

BoatBeat.org

Distracted Boating

Get Connected

Get Connected

North American Safe

Boating Campaign

• Wear Your Life Jacket to Work Day

• Ready, Set, Wear It! Life Jacket World Record Day

• National Safe Boating Week Outreach Efforts

Wear Your Life Jacket to

Work Day

Ready, Set, Wear It! Life

Jacket World Record Day

• 250 Events Worldwide

• Australia

• Brazil

• Canada

• Ireland

• Japan

• Nigeria

• Portugal

• Poland

• Spain

• U.S.

• 8,911 Participants

NSBW Outreach Efforts

NSBW Outreach Efforts

North American Safe Boating

Campaign Rebranding

Read the Label

Crowdsourcing

Engaging Survivors of

Boating Accidents

Engaging Survivors of

Boating Accidents

"Remembering Deborah Boles,

16, who died on July 4, 1998 in a

preventable accident while

wearing a life jacket. Even

seasoned boaters need boater

education.

Boat owners can prevent

accidents by ensuring their boats

are only operated by individuals

who have completed a boater

education class, just like car

owners can prevent accidents by

insuring their cars and

motorcycles are driven only by

those who are licensed to drive

them. Be safe in the water so you

can all go home together."

Engaging Survivors of

Boating Accidents

Targeting Teens

IBWSS

Questions?

Rachel Johnson, CAE

Executive Director

National Safe Boating Council

www.SafeBoatingCouncil.org

rjohnson@safeboatingcouncil.org

(703) 361-4294