NONPROFITTRAINING

BuildingYour Online Giving Page

This guide will take you through the following:

AboutLive PC Give PC:•Vision•Goals•How To Spread The Word•Nonprofit and Volunteer Toolkit

How to Set Up Your Online Giving Page on Razoo:•About Razoo•Getting Started•Claiming Ownership of Your Page•Customizing Your Page

VISION:A community where every citizen contributes to our nonprofit organizations.

GOALS:1.Grow philanthropy in Summit County – bring new donors to our nonprofit organizations2.Grow revenue for nonprofit organizations serving Summit County – create a new funding stream.3.Grow supporters – educate the community about the positive impact on their lives because of Summit County’s nonprofit organizations.

In 2013 we want to raise $750,000 from 3,500 people – 500 of which have never given

to Live PC Give PC before!

How to spread the word about Live PC Give PC:•Volunteer for outreach events•Use the toolkit

The Nonprofit and Volunteer Toolkit on livepcgivepc.org•Templates•Logos•Images•Ideas•Volunteer opportunities and sign-up

Check the Toolkit often!Updates and new info will be posted regularly.

How to spread the word about Live PC Give PC:•With your help!•Committees•Grassroots organizing•Common voice

The Nonprofit and Volunteer Toolkit on livepcgivepc.org•Templates•Logos•Images•Ideas•Volunteer opportunities and sign-up

Check the Toolkit often!Updates and new info will be posted regularly.

ABOUT RAZOO:•Razoo exists everyday, for all 501c3 nonprofits.•Live PC Give PC is a platform that utilizes Razoo for its Giving Day.•Razoo and Park City Community Foundation have been working together since 2011.•Razoo has raised over $161 million dollars for nonprofits across the United States to date.•Razoo has supported 30+ annual giving day partners in their annual giving events with increasing success each year.

Getting Started on Razoo

1. Claim ownership of your nonprofit on Razoo

2. Create your page

3. Contact Razoo – theyre here to help!

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Claim Ownership of your Page

1. Start at http://www.razoo.com/p/for_nonprofits

2. Create an account by providing your name, e-mail, and creating a password.

3. Claim admin access. We will send an e-mail when you have been approved to administer your nonprofit.

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Customize Your Page

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• Log-in to your account with admin access and click My NPO from the right side of the header.

• Use the admin tool bar or the completion steps to explain, illustrate, and promote your cause.

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Customize Your Page: Edit• Include your mission

statement in Summary.

• Explain the work of your nonprofit in Tell Your Story.

• Highlight the value of a donor’s contribution by adding Suggested Donation Amounts.

• Personalize your page’s web link by creating a Custom URL.11

Customize Your Page: Images/Videos

• Show your nonprofit at work by uploading images and videos.

• Use multiple images with captions to tell a story.

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Customize Your Page: Thank Donors

• Upload a thank you video for donors to view after making a contribution. Park City Community Foundation has a generic video that you can use in the toolkit.

• Include a message in your donor advisors’ tax receipt to express your appreciation.

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Customize Your Page: Share

• Spread the word via facebook, newsletters, and e-mail.

• Customize and embed a Donation Widget to allow donors to give right on your website or blog.

• Choose a Donate Now button to link donors from your website to your page on Razoo. 14

Customize Your Page: Donations

• Click the Donations tab to view donor information filtered by date and download the report into a CSV file.

• To view information related to the monthly re-grant check from Razoo Foundation, click the link Disbursements.

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Customize Your Page: Matching Grants

• Display a dollar–for– dollar or challenge grant on your page to encourage donors to give.

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NEXT STEPS:

1.Create a page and account on Razoo by September 10.

2.Go to LivePCGivePC.org for the following tools:• Link to social media tools, Facebook and Twitter• Sign up for the Live PC Give PC Newsletter

3.Use the link in LivePCGivePC.org’s Nonprofit and Volunteer Toolkit for the following:

• Reserve Booth in the Box for your next event.• Sign up to Volunteer to help the campaign.

NEED HELP? TECHNICAL QUESTIONS?

Park City Community Foundation:Stacey Robertsstaceyannroberts@gmail.com435-729-0744

Technical/Website/Platform:RazooSupport@Razoo.com866-437-1952Monday-Friday, 9am-8pm EST