Interferenze / Liminaria exploring rural territory as a (new) medium -

experimenting models and approaching rural territories in the Mediterranean area

Symposium on Self-Organisation in Art Riksutställningar / Art Lab Gnesta

Gnesta, Sweden 13th of June, 2015

Leandro Pisano curator, writer, new media producer

how the globalization process has changed the concept of time and space in contemporary geography

"In Summer of 1969, we thought to enter the era of space, as cosmos. But we didn't know we celebrated the death of space: on the same days in the USA two computers started to communicate, reducing atoms to immaterial information units" (Franco Farinelli)

a vertical overview

• increasing the value of cultural, historical, productive and environmental richness of one territory

• improving all peculiar resources of a territory

from global to glocal: the distinctive elements of the rural territory as an

essential benefit

Irpinia

Irpiniaview of Cairano village from Lake of Conza

IrpiniaMephite Sulphur Spring, Valle d’Ansanto

IrpiniaPecorino di Carmasciano Cheese

IrpiniaMastroberardino Company’s Taurasi Wine Cellar, Atripalda

Irpinia DOCG Wines:

- Taurasi (red) - Fiano di Avellino (white) - Greco di Tufo (white)

re-design the identity of a rural territory:

Interferenze new arts festival Mediaterrae Vol.1

Interferenze new arts festival: investigating and experimenting relations and intersections among new technologies, territorial roots and cultures

Interferenze 2004

Interferenze 2005

Interferenze 2005

Interferenze 2005

Interferenze 2005

Interferenze 2005

Interferenze 2005

Interferenze 2006

Interferenze 2006

the sound of the performance as a social sculpture something focused on the value of the time, the importance of slowness, the sense of the place

VERDICHTUNG VON: VALLE CAUDINA

Interferenze 2006

Mediaterrae Vol.1: documenting the cultural and environmental heritage of a whole territory, between nature and technology, tradition and vangard, past and future

The Carnival of Montemarano:

the Tarantella tradition

Mediaterrae vol.1 - 2007

Mediaterrae vol.1 - 2007

Mediaterrae vol.1 - 2007

Mediaterrae vol.1 - 2007

Interferenze Seeds Tokyo 2010

Interferenze Seeds Tokyo 2010

Interferenze Seeds Tokyo 2010

Interferenze 2010 - Rurality 2.0

Interferenze 2010 - Rurality 2.0

Interferenze 2010 CLICK’N’FOOD

...a path that, through projects based on evidence, creative intelligence and sensory experience, is design to promote/foster a virtuous cycle where the quality of production and the consumption of food is inextricably linking to sustainability, environmental quality and social relations

Interferenze 2010 CLICK’N’FOOD

a panoramic of performances based on the relation among food, sound, new media art

“You can't grow food with an iPhone app, but Tana Sprague can sample the sounds of Caciocavallo cheese maturing. I was curious, when I first heard about it, as to the meaning of 'Rurality 2.0' the theme of the Interferenze festival in Italy. So now I know.“ (John Thackara)

Irpinia Field Works - 2011

FARM/Interferenze 2012

Oenosthesia project: Jo Burzynska aka Stanier Black-Five working on sound and taste of Greco di Tufo DOCG Wine

FARM/Interferenze 2012

Binding to the critical analysis of the economy, culture and society in the rural areas, in order to identify suitable, innovative and sustainable ways able to integrate the potentiality and the resources of these territories in the flow of contemporary life

Barsento Mediascape (2013)

Narrating and Performing Rurality: Barsento Mediascape (2013)

Barsento Mediascape (2013)

Towards a network-based project with local rural communities: Liminaria 2014

Towards a network-based project with local / rural communities: Liminaria 2014

Liminaria 2014: a (post)-digital storytelling about the rural region of Fortore

Liminaria 2015: a community in practice

extending awareness on rural territory potential as a fruition place of an all-embracing experience

The territory, not anymore as a geographic place or a branding system, becomes an inland space into the media system, transforming itself in a medium

year 2003 2006 2010 2013 2015

fundings/grants

local institutions, international institutions

local institutions, EEUU fundings, international institutions

local institutions + local companies

local institutions + LAG (Leader+ EEUU program)

local institutions + local community

area Irpinia Irpinia Irpinia Barsento Fortore

core festival (entertainment)

festival + residencies

festival + residencies residencies hybrid format

network local local, international

local, international local local,

international

model self-organizedco-produced with institutions

co-produced with institutions

co-produced with institutions

self-organized

approach top > down top > down top > down top > down bottom > up

Interferenze / Liminaria project analysis: 2003 - 2015

www.leandropisano.it

further info:

Interferenze new arts festival: ewww.interferenze.org

Mediaterrae Vol.1: ewww.mediaterrae.com

leandropisano@gmail.com