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7/27/2019 Retail G.m
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PPT 1-1 Consumer Behavior Ignacio J. Vázquez E. © 2007
TRENDS IN RETAIL MARKETIN INDIA
Presented ByDr.G.MAHESWARAN, M.B.A., M.Com, M.Phil, Ph.D, P.G.D.C.A.,
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PPT 1-2 Consumer Behavior Ignacio J. Vázquez E. © 2007
WHAT IS RETAILING?
• Retailing – a set of business activities thatadds value to the products and services sold toconsumers for their personal or family use.
• A retailer is a business that sells productsand/or services to consumers for personal or
family use.
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PPT 1-3 Consumer Behavior Ignacio J. Vázquez E. © 2007
TYPES OF RETAILING
1.Specialty store – narrow product line
2. Department store – several product line
3. Super market – large & low cost product
4.Convenience store – small store in residential area5.Discount Store – Standard or specialty
6.merchandise Off price retailer – merchandise sold
at less than retail7.Superstore – Huge space & sell all products
8.Catalog showroom – Goods sold by catalog at
discount
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PPT 1-4 Consumer Behavior Ignacio J. Vázquez E. © 2007
RETAIL MARKET SEGMENTS
1.Apparel
2.Foot Wear
3.Gifts and Toys
4.Hard Goods
5.Home Furnishings
6.Jewellery
7.Sporting goods
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PPT 1-5 Consumer Behavior Ignacio J. Vázquez E. © 2007
TOP 10 GLOBAL RETAILERS IN THEWORLD
1.Warby Parker
• 2. Amazon
• 3. The Legaspi Company
• 4. J.Crew
• 5. Walmart
• 6. eBay
• 7. Burberry
• 8. Zady
• 9. Farfetch
• 10. Macy's
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PPT 1-6 Consumer Behavior Ignacio J. Vázquez E. © 2007
TOP 10 RETAIL COMPANIES IN INDIA2013
1.LIFESTYLE INTERNATIONAL PVT. LTD.
2.TITAN COMPANY LIMITED
3.SHOPPERS STOP LIMITED
4.UNITED COLORS OF BENETTON INDIA5.FUTURE RETAIL
6.METRO CASH & CARRY INDIA PVT. LTD.
7.MARKS AND SPENCER RELIANCE INDIA PVT. LTD.
8.PUMA SPORTS INDIA PVT. LTD.
9.JUBILANT FOODWORKS LTD.
10LEVI STRAUSS (INDIA) PVT. LTD.
7/27/2019 Retail G.m
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RETAIL INDUSTRY IN INDIA
**Retailing World’s largest private industry US$ 6.6 trillion sales
annually Indian retailing.
**India has been a nation of Dukandars, having approximately 12million retailers.
**Largest employer after agriculture - 8%* of population Highestoutlet density in world.
**The Indian Retail market is estimated to grow to U. S. $ 637 billionby 2015.
**Retail which contributes 10% of our GDP is the largest source ofemployment after agriculture .
** It is not just the global players like Wal-Mart are eying to capturea pie of this galloping market but also the domestic corporatebehemoths like Reliance, NeelKamal, KK Modi, Aditya Birla group,and Bharti group too Retailing in India
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GROWTH OF RETAIL INDUSTRY IN
** Indian Retail Industry has seen phenomenal growth in the
last five years
**The growth and development of organized retailers in India isdriven by the two main factors
i) Lower prices ii) Benefits the consumers can't resists. According to the experts , economic scale driven down thecost of the supply chain, allowing the retails to offer morebenefits to the customers.
** Organized retail will form 10% of total retailing by the end ofthe decade (2010)
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GROWTH OF RETAIL INDUSTRY IN INDIA – Cond
** **From 2006 to 2010 , the organized sector will grow 49.53%.
**The arrival of multinationals will further push the growth of hypermarket.
**Retailing will show good prospects in cities Mumbai, Delhi,Chennai, Kolkatta, Bangluru and kanpur.
**Delhi has the good recourse and conditions for the retail sector.Out of the total earnings of the government of Delhi Rs 11,000
crores , Rs 6,500 crores is achieved from the retail sectors.
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Growth Drivers in India for Retail sector
• Raising income and improvements ininfrastructure are enlarging consumer market.
• Liberalization of the Indian economy
• Increase in spending and per capita income.• Availability of quality real estate with low price.
• Shift in consumer demand for foreign brands.
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CHALLENGES OF RETAILING IN INDIA
** Automatic approved is not allowed for the foreign investment.
**Lack of trained work force.
**Low skill level for retailing management.
**Rapid price changes.
** Threaten of product obsolescence cost of business operationis very high in India.
**High competitiveness among existing market participants andresulting low profit margins
**Unfavorable taxation structures,
**Absence of developed supply chain and integrated ITmanagement
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RETAIL MANAGEMENT
Retail Management
Distinct position Defined target
audience
Quantifiable
goods
Detailed
Tactical elementsBudget
Time table
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MISCONCEPTIONS ABOUT CAREERS IN RETAILING
• Low pay
• Long hours
• Boring
• Dead-end job
• No benefits
• Everyone is part-time
• Unstable environment
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SUGGESTIONS
• Merger and buy out of week retailers by a strong
one.
• Use of technology to the greatest extent possiblemay also help strengthening the retailers.
• Setting up of more and more non- store retailingcentres would also ensure a strong retailingorganization.
• Setting up of the franchise/ licence organizationmay also help in strengthening the position of theretailers.