Post on 21-Jan-2015
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MEANINGFUL USE: BEYOND CONTENT AND DEEPER INTO WORKFLOWS
SiNae Pitts, PhDsinae@amphetamobile.com
Direct: 1.215.475.5176@amphetamobile
877.724.AMMO | www.amphetamobile.com | info@amphetamobile.com
Publishing App Expo, NYC 12.07.11
WHO WE ARE• Scholarly subject matter experts
• Cutting edge mobile technologies & platform approach
• Content plus workflow tools for meaningful use
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CONTENT => WORKFLOW
1. Searchable and Interactive
2. Granular and Shareable
3. Personalize and Organize
4. Annotate and Collaborate
5. Analyze and Iterate
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MOBILE CONTENT:JOURNAL
APPS
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1. Searchable and InteractiveFull text article search, issue search, and archive search
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1. Searchable and InteractiveMulti-browse for search and discovery
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2. Granular and ShareableShare individual images via email attachment with caption
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2. Granular and ShareableShare PDF, URL, or open PDF in other Apps
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2. Granular and ShareableMonetize sharing and re-use
RightsLink IntegrationOpens custom, article specific RightsLink page
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RightsLink IntegrationSelection of use case
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RightsLink IntegrationComplete form and obtain copyright price, can continue
purchase within Safari browser
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3. Personalize and OrganizeContent & document management
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3. Personalize and OrganizeContent & document management
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4. Annotate and CollaborateInk, Ink casting and recording
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5. Analyze and IterateUsage analytics, profiling, user flows
30K downloads, 50K updates, Membership base is only 18K
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CHEST is featured today in 12 international iTunes stores for
What’s Hot in Medical
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iPhone: 10K new users, 46K sessions, -10% weeklyiPad: 8K new users, 35K sessions, +11% weekly
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Get insight into user workflows by reviewing actual user paths in your app
CONTENT => WORKFLOW
1. Searchable and Interactive
2. Granular and Shareable
3. Personalize and Organize
4. Annotate and Collaborate
5. Analyze and Iterate
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SiNae Pitts, PhDsinae@amphetamobile.comDirect: 215.475.5176@amphetamobile
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