Social Media. Emerging and Evolving Strategies for Travel Professionals

Post on 25-May-2015

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Get Your Geek On! – Emerging and evolving social media you need to know NOW Join me and demystify new emerging social platforms. We’ll study what’s HOT and how you can maximize your travel marketing in this evolving landscape. Challenge yourself and explore essential tools available for video applications, microsites and blogging while clarifying where Facebook, Twitter, Pinterest, LinkedIn, Google+ are taking us next. You’ll discover new ways to grow your travel and tourism business while reaching out to brand evangelists and new clients.

transcript

Emerging and evolving social media

you need to know NOW

Catherine Heeg

Customized Management Solutions

Get Your Geek On

Customized Management Solutions

Today Today

•NEW

• Tools

• Tricks

NEW!

Customized Management Solutions

Source: www.boeing.com

Customized Management Solutions

The Nymi bracelet Google Glass

Micro-Video

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Stumped by

Learn more here:

http://bit.ly/TAvine

www.cmsspeaking.com

Customized Management Solutions

Days | Diary

Thumb = Crowdsourcing

opinions

I cannot find a site for Day / Diary... I am not sure what it is. I tried searching everything. I could think of.

NEW

TOOLS

www.cmsspeaking.com

FREE measurement tools

• Pinterest Analytics

• Tailwind

• Page Insights

• Hootsuite

• Social Mention

SMM is often best measured in terms

of audience reach, engagement and sentiment.

Paid Measurement Tools

• Simply Measured

• Radian 6

• Crowd Booster

Unique Integration

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Auto Respond Easily

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Custom Apps

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TRICKS

www.cmsspeaking.com

Advanced Link Use • LinkedIn Company page • Twitter • Pinterest - verify • Blog directories • Google Authorship • Google + • You-Tube channel • Instagram

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comments on Facebook than text-based posts.

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Photos get 104% more

Before & After

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Frames & Overlays

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Customized Management Solutions

Customized Management Solutions

Emb

ed

Tw

eet

Twitter

Blog

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Emb

ed

Po

st

Blog

Facebook

accounts for

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Mobile

20%

of Travel Sales in 2013

Source: http://www.eyefortravel.com/mobile-and-technology/essential-mobile-and-social-stats-travel-industry-movers-and-shakers

What’s NEXT?

Customized Management Solutions

Misift's Shine

Samsung Galaxy Gear

Sesame Ring

CMS does the Work!

www.cmsspeaking.com

Build your Biz

Travel, Tourism and Hospitality pros, join the

conversation and grow your business.

Click below for more social media knowledge

for our industry.

Catherine J. Heeg Customized Management Solutions

Phone: 403 726 0171 Fax: 403 726 0371 Catherine.heeg@cmsspeaking.com cmsspeaking.com

www.twitter.com/catherineheeg www.linkedin.com/in/catherineheeg

Facebook.com/CustomizedManagementSolutions Pinterest.com/CatherineHeeg

Twenty years from now you’ll be more disappointed by the things you didn’t do than by the ones you did

do. Mark Twain