Social Media November 2008

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Slides for Traverse City workshop on November 6, 2008.

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Andy Wolberandy@npowermichigan.org

Social Networking for Nonprofits

Review

1. You should be able to edit your website from any ___________.

2. Your website should have the ability to publish an _____ “feed”. This lets people use a “feed reader” to view new content.

Weblogs

• Writing ordered by most recent items first

• Focus on a defined set of topics• Publish “feeds” (RSS*) so people can

“subscribe” to updates• One or more authors• Basic website content management

system

* RSS 2.0 = Really simple syndication

http://tinyurl.com/53jkzg

www.newsgator.com

• name• org/job• what you hope to learn today

It’s all about you…

NPower’s MissionTo inspire and empower

nonprofits to use technology to better serve their communities.

http://nptechguide.pbwiki.com/

www.slideshare.net/npowermichigan

Examples of Social Media

• Social Bookmarking

• Blogging

• Feed Reading & Sharing

• Social Networking

• Photosharing

• Video

• Podcasts

www.delicious.com/NPowerMichigan/

www.commoncraft.com

http://tinyurl.com/4t9ytx

http://tinyurl.com/2yj5uq

http://tinyurl.com/2dneye

http://tinyurl.com/4cnjj8

www.myspace.com/thehumanesociety

www.diosacommunications.com/myspacebestpractices.htm

www.ning.com

CULTURE matters

PLACEmattersless

…although PLACE still matters

CONNECTIVITYmatters more

Mobile Internet

2008

www.MobileActive.org

www.twitter.com

The American Cancer Society has had success in raising real money with virtual walkathons in Second Life. . . .

A few hundred avatars did that walk in 2005, raising $5,000. This year’s walk has raised $82,000 at a cost of $4,200 — and it will not take place until the end of next month.

Source: Foundation With Real Money Ventures Into Virtual World,by Stephanie Strom, July 22, 2007.

http://tinyurl.com/3vrmq4

www.nonprofitcommons.org/about

http://educationalvodcasting.com/

www.slideshare.net/npowermichigan/

www.delicious.com/NPowerMichigan/

http://linkbun.ch/

Text

“npowermi” to

41411

(www.textmarks.com)

Andy Wolber

andy@npowermichigan.org