SocialMedia.ie Training 2012

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SOCIAL MEDIA TRAINING

EXPERT TRAINING IN...

Social Media Models

Social Media Influencers

Online PR

Business Blogging

Facebook for Business

Twitter for Business

LinkedIn Networking

Monitoring, Management & Measurement

Google +

Pinterest

Digital Video

Mobile Media

Social Media Tools

Strategy Models

SOCIAL MEDIA MODELS

SOCIAL MEDIA MODELS

SOCIAL BLOGS

BLOGGING PLATFORMS

Social Media ‘connectors’ can influencetheir peers

IDENTIFY CONNECTORS & INFLUENCERS

Approach influencers and get them to share your message to their large targeted audiences

Generate PR and editorials about your brand & campaigns

ONLINE PR

FACEBOOK MARKETING

TWITTER TOP TIPS

Real Time communicationvia Web & mobile usingmax. 140 characters

Send Tweets to your Followers or DM (DirectMessages)

Use their @username, #Hashtags and shortened URLs (web addresses) and if they RT (Re-Tweet), maybe you will be Trending!

LINKEDIN NETWORKING

• LinkedIn is the world’s largest professional network with over 120 million members in 200 countries.

• 700,000 Irish Accounts• LinkedIn manages your online professional profile, connects

you to trusted business contacts and helps you exchange knowledge, ideas, and business opportunities with a global network of professionals.

GOOGLE+ BASICS

PINTEREST – CREATE VISUAL STOREFRONTS

DIGITAL VIDEO – CONCEPTS & TIPS

1. The Internet is Going Video

2. Your Consumers Prefer Video

3. Video is Cost Effective

4. Video is Social

5. Video Creates Emotion

MOBILE MEDIA TRENDS

SOCIAL MEDIA TOOLS

Monitoring

ManagingMeasuring

SOCIAL MEDIA DASHBOARDS& AUTOMATION TOOLS

Whether your goal is:

Engagement or research?

In-house or out-sourced?

Sentiment analysis?

Influencer analysis?

Source targeting?

Geographical targeting?

Reporting requirements?

Budget?

HELP CHOOSE SOCIAL MEDIA MONITORING TOOLS

•Social Media Analytics

•Digital & Social Media Audits

•Digital Marketing Metrics Training

BOSS METRICS

10C’s STRATEGIC MODEL

OUR MANAGEMENTTRAINING STRATEGY TECHNOLOGY

David McWeeney Conor Lynch Barry O´Sullivan

OUR SUPPORT TEAM

SOCIAL MEDIA SERVICES

CONTACT US

• Phone: +353 (01) 906 0006

• Email: team@socialmedia.ie

• Office: Level 2, NDRC, Crane Street, The Digital Hub, Dublin 8

• Web: www.socialmedia.ie www.bossmetrics.com

• Twitter: @connector_ie / @socialmedia_ie/ @bossmetrics