Post on 09-Jan-2020
transcript
ISLAMABAD & LAHORE, PAKISTAN
MARKET ASSESSMENT
Created
by
Retail S
olutio
ns
PAKISTAN
2
MARKET FACTS
2016 Population 192,826,502
2016 Population Density (per sq. km) 221.7
2017 Annual Population Growth Rate 2.4%
2016 Purchasing Power: Per Capita PKR 120,660.83
2016 Purchasing Power: Index 100
2016 Median Age 23
Data provided by Esri
Created
by
Retail S
olutio
ns
3
PAKISTAN2016 TOTAL POPULATION
Created
by
Retail S
olutio
ns
4
PAKISTAN2016 PURCHASING POWER: PER CAPITA
Created
by
Retail S
olutio
ns
ISLAMABAD-RAWALPINDI
5
MARKET FACTS
2016 Population 6,324,171
2016 Population Density (per sq. km) 924.9
2017 Annual Population Growth Rate 6.0%
2016 Purchasing Power: Per Capita PKR 158,790
2016 Purchasing Power: Index 132
2016 Median Age 25
Data provided by Esri
Created
by
Retail S
olutio
ns
6
2016 TOTAL POPULATIONISLAMABAD-RAWALPINDI
Created
by
Retail S
olutio
ns
2016 PURCHASING POWER: PER CAPITAISLAMABAD-RAWALPINDI
7
Created
by
Retail S
olutio
ns
HOTELS AND MALLSISLAMABAD-RAWALPINDI
8
HOTELS:102
MALLS: 19
Created
by
Retail S
olutio
ns
EXISTING COMPETITION ISLAMABAD-RAWALPINDI
9
JUICE: 10
FOOD: 15
PIZZA: 8
COFFEE: 16
Created
by
Retail S
olutio
ns
LAHORE-SHEIKHUPURA
10
MARKET FACTS
2016 Population 12,193,540
2016 Population Density (per sq. km) 2,461
2017 Annual Population Growth Rate 4.14%
2016 Purchasing Power: Per Capita PKR 172,223
2016 Purchasing Power: Index 143
2016 Median Age 23
Data provided by Esri
Created
by
Retail S
olutio
ns
11
2016 TOTAL POPULATIONLAHORE-SHEIKHUPURA
Created
by
Retail S
olutio
ns
2016 PURCHASING POWER: PER CAPITALAHORE-SHEIKHUPURA
12
Created
by
Retail S
olutio
ns
HOTELS AND MALLSLAHORE-SHEIKHUPURA
13
HOTELS: 85
MALLS: 17
Created
by
Retail S
olutio
ns
EXISTING COMPETITION LAHORE-SHEIKHUPURA
14
JUICE: 19
FOOD: 16
PIZZA: 8
COFFEE: 16
Created
by
Retail S
olutio
ns
DATA PROVIDED BY ESRIDATA PROVIDED BY ESRI15
PAKISTAN SUMMARY
Total Pop. [2016]Total Pop.
Density per sq KM [2016]
2017 Average Growth Rate
[%]
Purchasing Power: Per Capita
[2016]
Purchasing Power: Index[2016]
Median Age [2018]
PAKISTAN 192,826,502 221.7 2.4% PKR 120,660 100 23
ISLAMABAD-RAWALPINDI 6,324,171 924.9 6.0% PKR 158,790 132 25
LAHORE-SHEIKHUPURA 12,193,540 2,461 4.1% PKR 172,223 143 23
Created
by
Retail S
olutio
ns