Post on 20-Jan-2015
description
transcript
Dabur India Ltd.
SUSTAINABLE DEVELOPMENT SOCIETY ( SUNDESH )
MAKING THE DIFFERENCEA Corporate Social Initiative
Of
DABUR INDIA LIMITED
Presented By: Ashish Agarwal (Project Coordinator)
Dabur India Ltd.
Philosophy
“What is that life worth which cannot bring comfort to
others”
Dr. S. K. Burman
Dabur India Ltd.
Flow of presentationWhat exactly the meaning of CSR?
Why CSR is important in today’s era?
What comes under CSR?
What are the advantages of CSR?
What SUNDESH is doing in different areas?
Dabur India Ltd.
What is CSR???
WBCSD defines ‘CSR is the continuing commitment by business to behave ethically and contribute to economic
development while improving the quality of life of the workforce and their
families as well as of the local community and society at large’.
Dabur India Ltd.
Why CSR is important in today’s era
Profit maximization
•Increase in price•Increase in productionCost
reduction
•Supply chain management (SCM)•Total productive maintenance (TPM)Value
Addition
•Corporate social responsibility (CSR)•Stakeholder involvement
Dabur India Ltd.
Charity # Welfare # CSR
Charity
Welfare
CSR
One time donation to anybody
For the employees of an organization
Economical(transparency & ethical behavior)Environmental (Environment protection) Social (community development)
Dabur India Ltd.
What comes under CSR
CSR
Health care
EducationEnvironment
Livelihood
Empowerment
Dabur India Ltd.
Importance of CSR
• CSR help in establishing better relationship with their various stakeholders such as investors, customers, vendors, suppliers, employees, communities and governments.
• CSR also used as a strategy tool for developing the brand image of company.
Dabur India Ltd.
Advantages of CSR
Capacity to attract new customers
A greater value for the shareholder
An increased profitability
Better capacity to manage the risks
Improve quality of products and process
Capacity to recruit first choice employees
Dabur India Ltd.
About SUNDESH
• CSR wing of Dabur India Ltd.• Formed with the technical & financial support
of Dabur on 19th November 1993• Engaged in Carried out research and welfare
activities• Aimed to improve the quality of life of urban
and rural people
Registered Voluntary Organization / NGO’S
(www.sundesh.org)
Dabur India Ltd.
wwww.sundesh.org
VisionTo actively contribute to the socio economic
development of the community in which we operate and to ensure a participation of the
community in a sustainable development process.
Mission
Ensuring socio-economic development of the community through different participatory and
need based initiatives in best interest to the poor so as to help them to become SELF RELIANT
and build better lives for themselves.
Dabur India Ltd.
wwww.sundesh.org
GoalOverall socio-economic development of the
poor & vulnerable community on sustainable basis
Objectives• To undertake and organize Integrated Rural and
Slum Development programmes• To promote and organize educational programs
for children and women • To run Vocational Training Program• To activate the Rural as well as urban people to
take-up rural and slum development work• To study, undertake, conduct, carry research and
collect data for Social development
Dabur India Ltd.
Project implementation cycle
Dabur India Ltd.
Core Intervention Area
Core
Areas
Health
Education
Empowerment
through SHG
& Financial
Inclusion
Veterinary
services
Income
generation
training
Village
Developmen
t Plan
Dabur India Ltd.
Few photograph
s of different activities
under SUNDESH
Dabur India Ltd.
Health Care Services
Dabur India Ltd.
Non Formal Education
Dabur India Ltd.
Training Centers
Dabur India Ltd.
Income Generating Activities
Dabur India Ltd.
Awareness Programmes
Dabur India Ltd.
Veterinary Services
Dabur India Ltd.
SHGs & JLGs formation
Dabur India Ltd.
Wall Paintings & Speaking library
Dabur India Ltd.
Environmental stewardship - Plantation
Dabur India Ltd.
Dabur Product Distribution
Dabur India Ltd.
Thanks for your attention…
Click icon to add picture