Teaching designers about value creation

Post on 15-Jul-2015

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Some Perspectives on Teaching

Design Students about

Value Creation

Jeremy Yuille @overlobe

RMIT UniversityIxDA Edu Summit

Feb 2015

David Malouf, on Flickr https://flic.kr/p/4r5zZo

David Malouf, on Flickr https://flic.kr/p/4r5zZo

Design can bring something new…

Identify and describe a range of positions in the design community, with regard to the social, cultural and professional practice of design. !

Create and clearly communicate how your creative, practical and professional expertise prepares you for future study and a career in the creative industries !

Identify a range of roles and tasks within conventional and emerging design practices, and critically discuss how these roles are combined in collaborative and/or hierarchical production structures.

designbusinesscouncil.com

The Graphic Design Industry Planning a Design Business Valuing Design Designing Demand Financial Management The Design Business Model Canvas

you them us

you them us

Know Thyself. & present this understanding

you them us

Analyse an existing Design Business

you them us

Design & Pitch a Design Business

12 weeks 140 Students 6 Faculty + 5 guest speakers

12 weeks 140 Students 6 Faculty + 5 guest speakers

6 days 60 Students just me.

the context

2013

the context

2013

the context

2013

the context

2013

Contexts Clients

Leadership

Future Design

Master of Design Futuresbit.ly/RMIT_MDF

Master of Design Futuresbit.ly/RMIT_MDF

Thank you!