151 Slides90 Minutes

http://bit.ly/BallHort2013

www.exacttarget.com/blog

@JKROHRS@EXACTTARGET

Great defensive designtechniques like HTMLtext and alt text.

First Time Visitor

Click One Product

Personalized Home Page

Personalization Served in Real-Time

Transactional Recommendations

When transactional messages are personalized, sales conversion rates can increase up to 25%

When you start to farm and notHUNT for new customers.

You’ll harvest them for life.

Your marketing should be tailored first and foremost to your current customers and employees.

http://bit.ly/BallHort2013

Exacttarget.com/blog