Post on 16-Dec-2015
transcript
THE NEW SUSTAINABILITY ADVANTAGE :
The Presentation
Featuring excerpts from three talks by Bob Willard about the book
THE NEW SUSTAINABILITY ADVANTAGE: The Presentation
Part IINTRODUCTION
Excerpt from a keynote talk at CMA Ontario’s Big Ideas Conference
Definitions of Sustainability
Sustainable Development (SD)Meeting the needs of the present generation
without compromising the ability of future generations to meet their own needs.
– Brundtland Commission, 1987 –
SustainabilityThe possibility that human and other forms of life on
earth will flourish forever. – John Ehrenfeld, Professor Emeritus, MIT –
Sustainable Development (SD)Enough - for all – forever.
– African Delegate to Johannesburg (Rio+10) –
Core Concepts of Sustainability
Futures ThinkingIntergenerational responsibility
(Eco-)Systems ThinkingCarrying capacity of the planet
to absorb waste and support life
Social JusticeEquity, Dignity, Basic services, Human rights,
Stakeholder voices
Economic, Environmental, Social/Culturalresponsibilities
3-Legged Sustainability Stool
Sustainability
Economic LegGood JobsFair wages
SecurityInfrastructure
Fair Trade
Social Leg Working conditions
Health servicesEducation services
Community & CultureSocial justice
Environmental LegNo Pollution & WasteRenewable Energy
ConservationRestoration
Quality of Life / Genuine Wealth / Genuine Progress
Corporate Sustainability 3-Legged Stool
= Environmental, Social, Governance (ESG)
Economy - ProfitsGrowth
Jobs, TaxesProductsServices
Equity - People Employees
Community / Culture World
Environment - PlanetEco-efficiencies
Eco-effectiveness
= Corporate Social Responsibility (CSR)= Corporate Responsibility (CR) = Green
= Sustainability = Sustainable Development (SD)Triple Bottom Line (TBL) = 3Es = 3Ps
Smart Business 3-Legged Stool
Asset Management
Economic / FinancialCapital
Built / ManufacturedCapital
NaturalCapital
Human CapitalSocial Capital
Sustainable Value Creation
THE NEW SUSTAINABILITY ADVANTAGE: The Presentation
Part IITHE 5-STAGE JOURNEY
Excerpt from a talk to a York University Class
THE NEW SUSTAINABILITY ADVANTAGE: The Presentation
Part IIITHE CASE FOR
SUSTAINABILITY
Excerpt from a talk at a book launch event at the Toronto Sustainability Speakers Series (TSSS)
Revenue
PROFIT
4.Reduced materials
1. Increased revenue2. Reduced energy
6.Reduced turnover
5.Increased productivity 7
.Red
uce
d r
eve
nu
e
an
d i
ncr
ease
d
exp
en
ses3. Reduced waste
Opportunities RisksIncome Statement
10%
9%
75%
25%
2%
20%
+51 to
+81%
-16 to -36%
Exp
en
ses
SUSTAINABILITY CAPITAL RESERVE
MORE COMPELLING BUSINESS CASE
WHAT’S NEW?
Position as “Strategies” for Stage 4
“CSV” and “Sustainability Imperative”
More compelling / rigorous case
Better business case tools
THE NEW SUSTAINABILITY ADVANTAGE: The Presentation
See www.sustainabilityadvantage.com
for more resources for sustainability champions