Todd Chaffee Social Developers London Intro March 2013

transcript

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SOCIAL DEVELOPERS LONDON MARCH 2013

WiFiCampusGuest

Twitter@SocDevLon

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@centralworking

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SOCIAL DEVELOPERS LONDON FEBRUARY 2013

@centralworking

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Beyond – Smoking Hot Campaigns

Eamonn Gahan – Facebook Platform

Angus Fox – Twitter Platform

Show & Share

Dave Nattriss – What's Hot on FB

Connor Treacy – Facebook Mobile

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www.facebook.com/about/newsfeed

Facebook Newsfeed Early Access:

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Facebook Page Insights Reporting Bugs:

Fixed Feb 25th

Historical data will not be corrected

Reporting only and not delivery (ads were all delivered)

Total reach to stay the same or increase for most pages

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Facebook Page Insights Reporting Bugs:

An increase in paid reach if you ran News Feed ads

An increase or decrease in organic reach, depending on many factors such as the composition of your fan base, when and how often you post and your spending patterns

A change in metrics computed from reach and impressions, such as engagement rate and virality

http://bit.ly/WmXEdA

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info@facebookgarage.org.uk

Todd Chaffee Social Developers London Intro March 2013

Technology