TRIZ

Problem Statement

Inaccuracy Heavy weight Uncomfortable

Mechanical Watch

Benefits or Impact if problem is solved

Gain new market share Blue ocean strategy Replace ordinary

mechanical watch

Part 2

Process FlowFunction Analysis

Watch’s frame Mechanical

part

Minute/second/

hour hand

Wrist band User wrist

Part 2

S-Curve of Mechanical Watch

Customer Limitation

Commercial Limitation

Causes of the mechanical watch

in 3rd stage S-Curve

=>

Part 2

Present Technology to Replace Mechanical Watch

Quartz Watch

Higher accuracy Lighter weight

Low production cost

S-Curve of Quartz Watch

Reduction of cost and increase of production volume

Substantial funding on the development Investigation and integration ongoing

Why 2nd Stage?

Part 2

Modelling by Nine-Windows Part 2

Ultra thin & light

OLED Screen

Touch Screen

GUI

Smart features

Trend of Engineering System Evolution

(TESE)

Trend of Transition to the Supersystem

Integration of Systems as One to continue its Evolution in the

SupersystemQuartz WatchSmart Watch

New Trend as Solution for the Future Watch

Part 2