US vs UK – The 10 Distinct Marketing Design disparities

transcript

Revolutionary

US vs UK

Marketing DesignDisparities

America and England

George Bernard Shaw

Languageare the 2 Countries

Separated by the same

Though the language is the same

the form of Design expressions

Varies

You will be surprised to know

59 percent of design work is

outsourced in the US and UK

Both UK and US marketers consider

brand identity as a top Priority

for marketing

But their approaches to

marketing design trends

differ

Let’s find What are the

things that Brits and

Americans Do

Differently

Legibility

keeps it simple to make it legible bring out legibility in complex art

Visual

Hierarchy

Visual

Hierarchy

Big to Small A mix

Simplicity

The less is more The more the better

Alignment

Usually on the Edge Mostly in the Center

Spacing

Text enjoys free space Content fits perfectly

In the eye font Crisp but distant

coordination

Coordination

Will not risk endangering the theme Can handle more colors

consistency

More experimentations Follows brand consistency to the core

Visual and

verbal

Harmony

Visual and

verbal

Harmony

Blend of designs Monochome

More action words Every inch of the story

So what kind of marketing designs will

you prefer

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