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MULTILINGUAL UPDATESAugust - 2014

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SARAH TRAMM

DENMARK

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ONE DAY DELIVERY SET TO BE THE NEXT BIG THING. The initiative is to become more competitive in the Danish market.

SOURCE FDIH

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EVERY FIFTH ONLINE TRADE IS IN CLOTHING. At the same time the Danes increase their trade in foreign web shops.

SOURCE FDIH

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NEW MARKETING LAWS FOR ADVERTISING TOWARDS CHILDREN. The ‘Consumer Ombudsman’ has revised the guidelines, both on marketing and payment.

SOURCE FDIH

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JEAN-YVES SCAURILÉA COSTANITINI

FRANCE

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GOOGLE PENALISED LINK FARM. Teliad’s platform isn’t showing in the SERPS anymore due to buying and selling links.

SOURCE ournaldunet.com

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BEN LAUSZAT

GERMANY

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NEARLY 30% OF ONLINE BUYERS CANCEL THE PURCHASE PROCESS IF THE PREFERED PAYMENT OPTION ISN’T AVAILABLE. SOURCE Webmagazine

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A QUARTER OF GERMANS STOP USING SOCIAL NETWORKS DUE TO SECURITY REASONS.

SOURCE tagesschau, bitkom

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DAVIDE TIEN

ITALY

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SME’S ARE GAINING PROMINENCE ONLINE. ‘Made in Italy’ is in demand and searches for Italian products are on the rise.

SOURCE wired.it

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KATHRIN SCHWERTHELM

NORWAY

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ONE IN TEN ONLINE PURCHASES ARE MADE VIA MOBILE PHONE.

SOURCE e-Marketer

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MAKSIMS VISNAKOVS

RUSSIA

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BLOGGERS WITH A LARGE FOLLOWING ARE TO BE MONITORED BY LAW. Public information needs to meet the requirements of Russian legislation.

SOURCE vesti.ru

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PATRICK VAZQUEZ

SPAIN

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GOOGLE TAX TO BE CONSIDERED TO SUPPORT SMALLER PUBLICATIONS. News publishers can no longer be removed involuntarily from Google news results.

SOURCE Search Engine Land

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JENNIE LINDEHOFF

SWEDEN

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ONLINE CARD PAYMENT IS LEAST POPULAR. Recent survey shows Swedes prefer paying via invoice.

SOURCE e-Marketer

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