Post on 02-Feb-2015
description
transcript
Why Digital ? Why Surat ?
Aditya Chandavarkar Founder & CEO
Inkjet Forum India
Contents
Surat Economy & Industry Profile Why Surat ? - Advantages of Surat
Why Digital ? - Suitable for Surat’s evolving business environment.
- Correct adoption of Digital is Important
- Future Challenges.
Inkjet Forum India Initiative
2© Inkjet India Workshop 2013 / Aditya Chandavarkar
02/08/2013
Surat Economy & Industry Profile
• Industrial developments attributed to the diamond processing, textiles, chemical & petrochemical industries
• Surat contributes 11.5% of (GDP) to the State, as compared to any other district of India,
• It processes diamond valued at USD 10.71 billion - 65% of total diamond exports from India
302/08/2013© Inkjet India Workshop 2013 / Aditya Chandavarkar
Source: Surat & Tapi District Profiles, Industries Commissionerate
Surat Economy & Industry Profile
• Surat – The synthetic capital of India hosts over 45,000 power looms and provides over 0. 7 million jobs.
• It contributes 18% to the total man made fibre exports and 40% of man made fabric production in India
• Surat has been very successful in attracting a sizeable amount of FDI in various sectors like energy, oil, and petroleum. A significant investment of (USD 726 million) in Hazira LNG terminal project is one of the largest greenfield FDIs in India
402/08/2013© Inkjet India Workshop 2013 / Aditya Chandavarkar
Source: Surat & Tapi District Profiles, Industries Commissionerate
Why Surat ?
502/08/2013© Inkjet India Workshop 2013 / Aditya Chandavarkar
Advantages of Surat
602/08/2013© Inkjet India Workshop 2013 / Aditya Chandavarkar
• Capability to lead the digital textile fraternity in India both in innovation & cost-effectiveness.
• It can provide products in the various stages of the Textile Supply Chain.
• Reduces need for transport of semi-finished products across large distances thus reducing the final cost.
• It has the ability to adapt to change in the latest trends. and preferences of people.
7
Textile Supply Chain
© Inkjet India Workshop 2013 / Aditya Chandavarkar
02/08/2013
Back
Advantages of Surat
802/08/2013© Inkjet India Workshop 2013 / Aditya Chandavarkar
• Strong entrepreneurial skills of the artisans and businessmen.
• Adoption of technology is fairly rapid once the revenue model is understood.
9
Why Digital ?
© Inkjet India Workshop 2013 / Aditya Chandavarkar
• The business environment is evolving and there is a constant need for innovation.
• There is a need for the change in mindset to adopt new technology and combine it with existing technology for new business opportunities.
• However a structured approach needs to be developed for the same by the stakeholders of the textile industry in Surat.
10
Why Digital ?
• The textile industry in Surat like any industry in India is going through the following challenges:
- Non availability/increasing cost of labour - Cost of energy/gas - Issues of pollution control with legislations getting stronger.
• Digital Textile Printing if adopted well will help to reduce some the issues which the industries are/will face.
© Inkjet India Workshop 2013 / Aditya Chandavarkar
11
Change is Difficult
© Inkjet India Workshop 2013 / Aditya Chandavarkar
• Adoption of Digital Textile Printing will require a technological change but most importantly a mindset change.
• Brand positioning of Surat needs to change. There is a need to target not only the low cost but also the middle level and high value markets.
• Change in Marketing strategies – Use of Social Media marketing & e-commerce
About Inkjet Forum India
A initiative in the area of Inkjet printingtechnology to organise:
Conferences Education Programs Workshops
Conduct Market Research
Experience & Understanding of Printing
Technology
12
© Inkjet India Workshop 2013 / Aditya Chandavarkar
Objectives
Assist the Indian inkjet printing industry to:
Keep updated with technological developments
Understand the various applications & their requirements
Understand market trends is the areas of digital textile
printing, ceramic inkjet printing, industrial inkjet & printing
inks.
13© Inkjet India Workshop 2013 / Aditya Chandavarkar
14
Industry Support
© Inkjet India Workshop 2013 / Aditya Chandavarkar
15
Thank You
Aditya ChandavarkarFounder, Inkjet Forum India
M: +91 9869441285Email: aditya@inkjetforumindia.comWeb: www.inkjetforumindia.com
© Inkjet India Workshop 2013 / Aditya Chandavarkar