Post on 04-Jul-2015
transcript
Your compuBase online services
Main Training Document
compuBase 2004 2
Your Online Tool
Part 3 – Your Online Tool
compuBase 2004 3
On line tools
The main tool to use compubase data is the compubase online solution.
Web based interfaceThis tool is an ideal solution when you want to
• Find a company profile• Count targets with 250 criteria available• Export files for marketing operation• Export data for analysis or data integration• Share information between users located in different
places• Available in 5 languages• 4 types of licence available
Part 3 – Your Online Tool
compuBase 2004 4
compuBase-Online Services
● How to use / optimize your compuBase-Online Services
1. How to access2. The direct search
• The company profile3. The multi-criteria search
• How to do a target / selection4. Statistics
• Statistics on contacts • Statistics on your targets
5. Export6. Other functions
• Preset targets• Save your own targets
7. The management of your compuBase-Online accessPart 3 – Your Online Tool
compuBase 2004 5
How to access?
The compuBase Database in ON LINE mode!For your staff in:● Marketing● Telemarketing● Sales
A personal loginOne account/companyPersonalized target
www.compuBase-online.com
Part 3 – Your Online Tool
compuBase 2004 6
How to access?
Some essential functionsFor your staff in:● Marketing● Telemarketing● Sales
Direct searchTargetExport
www.compuBase-online.com
Part 3 – Your Online Tool
compuBase 2004 7
The Direct Search
Easy and efficient searches For your staff in:● Marketing● Telemarketing● Sales
Direct search by:Company, contactNational IDTel & fax numberEmail…
Part 3 – Your Online Tool
compuBase 2004 8
The Direct Search
Very fast searchesFor your staff in:● Marketing● Telemarketing● Sales
Less than 1 secondClever searchA search on all
Europe
Part 3 – Your Online Tool
compuBase 2004 9
The Direct Search
A clever and very fast searchFor your staff in:● Marketing● Telemarketing● Sales
The search is made on the company name, Group name and comany email.
Part 3 – Your Online Tool
compuBase 2004 10
The Company Profile
Full company profilesFor your staff in:● Marketing● Telemarketing● Sales
All the company profile in one click and at a single glance!
Part 3 – Your Online Tool
compuBase 2004 11
A lot of information headingsFor your staff in:● Marketing● Telemarketing● Sales
The Company Profile
A text provided by the company
Activities of the compuBase nomenclature
Full address,Phone and fax
number
A direct link to the company web site
Part 3 – Your Online Tool
compuBase 2004 12
The Company Profile
A lot of information headingsFor your staff in:● Marketing● Telemarketing● Sales
The National IDThe legal statusThe number of
employeesThe type of site
etc…
Senior managersWith their direct
phone & email
For ISV, the published solutions
Opening of product description
Part 3 – Your Online Tool
compuBase 2004 13
The Company Profile
A lot of information headingsFor your staff in:● Marketing● Telemarketing● Sales
History of TO for last 5 years
Sales MethodsSales targetBuying methodsWholesalers
suppliers
Volume of resold PC
Volume of resold printers…
Part 3 – Your Online Tool
compuBase 2004 14
The Company Profile
A lot of information headingsFor your staff in:● Marketing● Telemarketing● Sales
Structure of TO: By activityBy client typeBy market
Part 3 – Your Online Tool
compuBase 2004 15
The Company Profile
Information on products and resold brands For your staff in:● Marketing● Telemarketing● Sales
Systems resoldPDAPortablesDesktopsServersWorkstationsSuper Servers
Peripheral resoldPrintersPlottersStorageBack-upOndulorsMonitorsScanners
Telecom & Network products resold
HubsSwitchesRoutersPABXFirewallsModemsNetwork cards
Software ResoldVerticalManagement / CRMOffice soft. Network messageNetwork
administrationCADGames
Office automation products resold
PhotocopiersVideo-projectorsMobile phonesRamFaxDigital cameraConsumables
Part 3 – Your Online Tool
compuBase 2004 16
The Company Profile
Links to other sources of informationFor your staff in:● Marketing● Telemarketing● Sales
For French companies, a direct link to the financial information (soon available for all Europe)
List of establishments for groups or chains
Part 3 – Your Online Tool
compuBase 2004 17
The Multi-criteria Search
A multi-criteria searchFor your campaigns in:● Marketing● Sales● Analysis…
Choose your criteria
Use compuBase pre-set selections
Part 3 – Your Online Tool
compuBase 2004 18
The Multi-criteria Search
A multi-criteria search For your campaigns in:● Marketing● Sales● Analysis…
More than 250 criteria Activities Skills Brands Resold Company structure
Part 3 – Your Online Tool
compuBase 2004 19
How to do a target / selection?
The Multi-criteria Search
A multi-criteria search For your campaigns in:● Marketing● Sales● Analysis…
Open the sub-sections to choose your criteriaClick on the chosen criteria to select them
Drop them into the selection window (A or B)
Part 3 – Your Online Tool
compuBase 2004 20
The Multi-criteria Search
Example 1Example 1: a simple targetPortable & Notebook resellers in Germany & AustriaYour selection: AClick on « A » to see
the list of selected companies
How to do a target / selection
Check the number of companies included in your selection
Choose your geographical criteria and drop them into «A window»
Drop your criteria in A: Type and Brands of resold products / IT systems / Portable & Notebooks resel.
Part 3 – Your Online Tool
compuBase 2004 21
The Multi-criteria Search
Example 2Example 2: ISV specialized in finance market (all Europe)
The largest selection: A + B
How to do a target / selection
Then drop in B the criteria « Software Publishers » and Skills in Financial & Banking Market
Drop the criterium « Software Publishers/Specialising in a specific sector/Financial sector in « A »
A+B gives you the largest selection for
those criteria!
Part 3 – Your Online Tool
compuBase 2004 22
The Multi-criteria Search
Example 3Example 3: Biggest European ISVs
The largest selection: A + B
How to do a target / selection
Step 1: select the ISVs in A and B:
- Management & Production Soft. Publishers- Soft. Publishers specialising in a sector
A+B gives you the largest selection for
those criteria!You can also chose
either A or B
Step 2: select the Headoffices in More criteria/Company type and:- In A, TO more than 50 M Euros- In B, more than 250 persons
Part 3 – Your Online Tool
compuBase 2004 23
The Multi-criteria Search
Example 4Example 4:All Portable & Notebook resellers in Benelux excluded resellers of IBM machines.
Your selection:A - B
How to do a target / selection
Step 1: select in A :- Activity / IT resellers- Types & Brands / IT systems / Portables & Notebooks resell.- Belgium / Luxemb. / Netherlands
Step 2: select in B :- Activity / IT resellers- Types & Brands / IT systems/Portables & Notebooks resel./IBM- Belgium / Luxemb. / Netherlands
Your result is A – B!
Part 3 – Your Online Tool
compuBase 2004 24
compuBase pre-set targetsFor your campaigns in:● Marketing● Sales● Analysis…
The compuBase «TOP 30» requested
targets
compuBase pre-set targets
How to use the preset targets
You can either :select this selection / target as a criterion, or…
… open it to see the criteria which make it
up.
Part 3 – Your Online Tool
compuBase 2004 25
A multi-criteria search For your campaigns in:● Marketing● Sales● Analysis…
Choose your criteria
Drop them into the selection window
Click on the button regarding your target to see the details
Click on the company name to open the full profile
Click on «Export» to export your file online
The Multi-criteria Search
Part 3 – Your Online Tool
compuBase 2004 26
The Export module
A very simple export moduleFor your campaigns in:● Marketing● Sales● Analysis…
Choose the required position
Drop them into your selection
Choose your parameters…And click « Next » to export!
Your counts instantly
Part 3 – Your Online Tool
compuBase 2004 27
A very simple export moduleFor your campaigns in:● Marketing● Sales● Analysis…
Receive your file within 10 mins into your mailbox
Your file is ready to use in Excel format…
Part 3 – Your Online Tool
The Export module