Jack Bukin

House Keeping

– Fire Exits– Comfort Breaks– Tea’s and Coffee’s– Questions

Introductions

–What is your name?– How confident are you at using YouTube?–What would you like to get out of today?

• Background to YouTube• Faces of YouTube• Using YouTube• Benefits of YouTube in a business• How you can use it in your business

What are we going to cover?

What is YouTube?

YouTube is a video sharing website, which allows users to upload and publicise video’s to anyone on the web.

YouTube Stats– 1 billion users on YouTube– A total of 1 trillion YouTube views in 2011– 4 billion YouTube video views per day– 6 billion hours of video watched per month– 100 hours of video uploaded to YouTube every minute– $5.6 billion dollars spent by advertisers on YouTube in

2013– Gangnam Style most viewed video with 1,954,597,828

views

Why YouTube?

– Engaging– Fun– Limitless

What could you use YouTube for in a business?

– Promotions– Adverts– Training– Presentations– Events

Who does it well?

Volvo

Kmart

Who does it well?

Who does it well?

Cosmic

Making a YouTube video

What do you need?

- A Camera- A Computer- Editing Software- Internet Access- A YouTube account

Capturing the Video

- Camera Choice- Location- Lighting

Editing the Video

- SoftwareChoice- Editing Features- Creating the Video- Exporting

Uploading the Video to YouTube

-Sign in to YouTube-Upload the completed video

Lets make a video!

How could YouTube be useful for your business?

Any Questions?