10 Hot New Ways to Drive Massive Digital Success
Jay Berkowitz
Flickr Photo Credit Dino Gravato
10 Hot New Ways to Drive Massive Digital Success
Jay Berkowitz
Flickr Photo Credit Brian Auer
Flickr Photo Credit Florador
The 95% Rule
Passion = Personal Superpower
ExerciseAudience Share
https://www.periscope.tv/w/aII36DgwNDU1MDh8NDYwMjk0MTEFUqwFZL5qX1X-fwvgjgW_CGDT8m9Vkt0ZvdjuOTDnFQ==
Google friendly content
ExerciseAudience Share
Flickr photo credit Owen Gary
Flickr photo credit Owen Gary
477 Likes148 Shares
141,000 Page Likes
Facebook Custom Audience
ExerciseAudience Share
A
B
A vs B Testing
Mobile!
++ 50% of searches
Mobile!
++ 50% of searches
Average person checks phone
150 Times/Day
Mobile!
++ 50% of searches
Forms convert at 2%
Calls convert at 29%
Average person checks phone
150 Times/Day
Mobile Call Extensions
70% of mobile searchers report they click-to-call directly
Call Only Campaigns
Flickr photo credit extremeline productions llc
Flickr photo credit jon madison
Flickr photo credit jon madison
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10 Hot New Ways to Drive Massive Digital Success
Jay Berkowitz