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10 Reasons Why You Should Use Google Analytics for Real Estate

Date post: 23-Aug-2014
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We get it. “Analytics” sounds like a complicated science that only people with Ph.Ds can understand. But trust us: it’s a lot easier than you think. Analytics is the process of gathering and analyzing data about website usage, and Google Analytics is a tool that can help you do that. In a day and age when 90% of homebuyers are turning to online sources when searching for a home, making sure that your website is a lean, mean, property-selling machine has never been more important. So, what are you waiting for? Get analyzing! Here’s the web version of our top ten reasons why YOU should use Google Analytics for real estate: 1. It lets you measure your website’s performance, so you know what’s working and what isn’t 2. You can learn about your site’s visitors (e.g. How many people are visiting your site?) 3. You can learn about your site’s traffic (e.g. Which sites are sending the most visitors your way?) 4. You can evaluate your site’s content (e.g. Which pages/posts on your site receive the most traffic?) 5. You can set conversion goals (e.g. How many visitors to your site are performing specific actions?) 6. You can track where your content is being shared the most (e.g. Facebook? Twitter? LinkedIn?) 7. You can create custom reports and dashboards, making it easy to organize the data that’s most important you 8. You don’t need advanced technical knowledge to use it 9. 51% of Fortune 500 websites use it 10. And last but not least, it’s free!
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for Real Estate Google Analytics 10 Reasons Why You Should Use Visit our Real Estate Marketing Academy
Transcript
Page 1: 10 Reasons Why You Should Use Google Analytics for Real Estate

for Real EstateGoogle Analytics

10 Reasons Why You Should Use

Visit our Real Estate Marketing Academy

Page 2: 10 Reasons Why You Should Use Google Analytics for Real Estate

Visit our Real Estate Marketing Academy

1. It lets you measure your

website’s performance,

so you know what’s working and what isn’t

Page 3: 10 Reasons Why You Should Use Google Analytics for Real Estate

Visit our Real Estate Marketing Academy

2. You can learn about your

site’s visitors

(e.g. How many peopleare visiting your site?)

Page 4: 10 Reasons Why You Should Use Google Analytics for Real Estate

Visit our Real Estate Marketing Academy

3. You can learn about your site’s traffic

(e.g. Which sites are sending the most visitors your way?)

Page 5: 10 Reasons Why You Should Use Google Analytics for Real Estate

Visit our Real Estate Marketing Academy

4. You can evaluate

your site’s content

(e.g. Which pages/posts on your site receive the most traffic?)

Page 6: 10 Reasons Why You Should Use Google Analytics for Real Estate

Visit our Real Estate Marketing Academy

5. You can track where your content is

being shared the most

(Facebook? Twitter? LinkedIn?)

Page 7: 10 Reasons Why You Should Use Google Analytics for Real Estate

Visit our Real Estate Marketing Academy

6. You can set conversion

goals

(e.g. How many visitors to your site are performing specific

actions?)

Page 8: 10 Reasons Why You Should Use Google Analytics for Real Estate

Visit our Real Estate Marketing Academy

7. You can create custom

reports and dashboards,

making it easy to organize the data that’s most

important to you

Page 9: 10 Reasons Why You Should Use Google Analytics for Real Estate

Visit our Real Estate Marketing Academy

8. You don’t need advanced

technical knowledge to

use it

Page 10: 10 Reasons Why You Should Use Google Analytics for Real Estate

Visit our Real Estate Marketing Academy

9. 51% of Fortune 500

websites use it


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