+ All Categories
Home > Documents > 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are...

11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are...

Date post: 01-Feb-2018
Category:
Upload: ngothu
View: 220 times
Download: 1 times
Share this document with a friend
20
11 innovative airlines At airlinetrends.com we are connuously on the lookout for innovave products and services launched by airlines around the world as a response to industry and consumer trends. Taking a cue from the famous line of sci-fi writer William Gibson that “the future is already here, it’s just unevenly distributed,” we are kicking 2011 off with our take on the 11 most innovave airlines to keep an eye on in the coming year. Be it either to learn from, get inspired by, or even copy from, the 11 airlines we have selected provide an overview of what innovave products and services passengers are experiencing on airlines around the world. The airlines featured on our list do not necessarily feature on the various ‘best airlines in the worldsurveys that are published regularly. We aimed to select airlines that have come up with interesng innovaons in recent years, be it as part of a company culture of connuous innovaon, a strategy to challenge the industry status quo, or as part of efforts to catch up aſter years of underinvestment. 1. Air New Zealand 2. All Nippon Airways 3. Lufthansa 4. Delta Air Lines 5. Finnair 6. Southwest Airlines 7. KLM 8. Virgin America 9. Cathay Pacific 10. Emirates 11. Asiana
Transcript
Page 1: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

11 innovative airlines

At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around the world as a response to industry and consumer trends. Taking a cue from the famous line of sci-fi writer William Gibson that “the future is already here, it’s just unevenly distributed,” we are kicking 2011 off with our take on the 11 most innovative airlines to keep an eye on in the coming year. Be it either to learn from, get inspired by, or even copy from, the 11 airlines we have selected provide an overview of what innovative products

and services passengers are experiencing on airlines around the world.

The airlines featured on our list do not necessarily feature on the various ‘best airlines in the world’ surveys that are published regularly. We aimed to select airlines that have come up with interesting innovations in recent years, be it as part of a company culture of continuous innovation, a strategy to challenge the industry status quo, or as part of efforts to catch up after years of underinvestment.

1. Air New Zealand

2. All Nippon Airways

3. Lufthansa

4. Delta Air Lines5. Finnair

6. Southwest Airlines7. KLM

8. Virgin America 9. Cathay Pacific 10. Emirates 11. Asiana

Page 2: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

CKCD!

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

!!!!!!!!!!!!!!!!/%(1#)!.7#%.(!#.!8..4!$(!)/7#2!+)$#!()G#!#.!#3)/P?!V-.(./2!H]42-.1-3@?!$(*!^&)/%1/!V-.(./2,!!!"MN@+!&)6.'1#%.($&2!H]42-.1-3@!O$,4,$!H_1**')!_'$++@P!%+!!!/$*)!17!.5!#3&))!+#$(*$&*!)-.(./2!+)$#+!03%-3!-$(!8)!-3$(:)*!%(#.!$!+%(:')!3.&%`.(#$'!+7$-)!82!&)/.6%(:!$&/!&)+#+,!93)!+)$#+!$'+.!3$6)!'$&:)!5'%7;17!-1+3%.(+!#3$#!5%''!#3)!+7$-)!8)#0))(!#3)!)(*!.5!#3)!+)$#!$(*!#3)!()G#!&.0!.5!+)$#+?!-&)$#%(:!!$!5'$#!+1&5$-)!Eab!-/!'.(:!$(*!Rb!-/!0%*),!])$#;8)'#!)G#)(*)&+!)($8')!7$++)(:)&+!#.!8)!81-4')*!%(!03)(!7&.(),!!!T)+%:()*!-3%)5'2!5.&!-.17')+!$(*!5$/%'%)+!0%#3!2.1(:!-3%'*&)(?!#3)!]42-.1-3!3$+!#.!8)!8..4)*!%(!$!+)#!.5!#3&))!+)$#+?!81#!5.&!#3)!7&%-)!.5!C,a!)-.(./2!+)$#,!90)(#2;#0.!+)#+!.5!]42-.1-3!+)$#+!Y!$8.1#!$!I1$&#)&!.5!$''!)-.(./2!+)$#+!Y!0%''!8)!$6$%'$8')?!8)%(:!#3)!5%&+#!EE!0%(*.0!&.0+!.(!)%#3)&!+%*)!.5!#3)!)-.(./2!-$8%(,!!!"MN!%+!$'+.!%(#&.*1-%(:!$!()0!^&)/%1/!V-.(./2!+)$#?!-$''')*!H]7$-)+)$#@,!93)!3$&*;+3)''!+)$#!-./)+!%(!#0.!-.(5%:1&$#%.(+\!Hc1#)&!]7$-)@!+)$#+?!%(!7$%&+!82!#3)!0%(*.0+?!$&)!$(:')*!#.!7&.6%*)!7&%6$-2!5.&!7).7')!#&$6)''%(:!$'.()?!03%')!Hd(()&!]7$-)@!+)$#+?!$'+.!%(!7$%&+?!/$4)!%#!)$+2!5.&!7).7')!#.!*%()!.&!+%#!#.:)#3)&,!!!"'&)$*2!.55)&%(:!51'';5'$#!8)*+!%(!$!E\C\E!3)&&%(:8.()!'$2.1#!.(!%#+!-1&&)(#!5'))#?!"MN!.('2!/$*)!+'%:3#!-3$(:)+!#.!%#+!F1+%()++!_'$++!03%-3!5.&!)G$/7')!$&)!(.0!%(!$!-&)$/;03%#)!')$#3)&!51&(%+3%(:,!!!"MN@+!()0!FRRR;UDDVW!3$+!ee!F1+%()++?!aD!^&)/%1/!V-.(./2!$(*!Cee!V-.(./2!+)$#+,!"--.&*%(:!#.!#3)!$%&'%()?!/.&)!#3$(!UD!$%&'%()+!$&.1(*!#3)!0.&'*!3$6)!)G7&)++)*!%(#)&)+#!%(!'%-)(+%(:!#3)!()0!+)$#!*)+%:(+!$5#)&!$(!ES!/.(#3!7)&%.*!.5!)G-'1+%6%#2!5.&!"MN,!!

1. Air New Zealand

Page 3: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

UKCD!

!/+0.)1,-234)244%5+.2%4-)"MN@+!()0!-$8%(!51&#3)&!%(-'1*)+!+/$&#!*)+%:(!%((.6$#%.(+!+1-3!$+!$!H+'%7!.(!7%''.0?@!03%-3!%+!5%##)*!.6)&!#3)!0%(:)*!3)$*&)+#!%(!V-.(./2!$(*!)'%/%($#)+!#3)!(1%+$(-)!.5!7%''.0+!5$''%(:!*.0(!$(*!#3)!())*!5.&!%(5'$#$8')!()-4!-1+3%.(+,!93)!]7$-)+)$#!%(!^&)/%1/!V-.(./2!3$+!$!8)$(!8$:!+#2')!-1+3%.(?!$55)-#%.($#)'2!($/)*!Hc##.@!O+3.&#!5.&!.##./$(P?!%(+#)$*!.5!5%G)*!'):!&)+#+,!Hc##.@!-$(!8)!/.6)*!$&.1(*!5&))'2!+.!7$++)(:)&+!-$(!5%(*!#3)%&!.0(!-./5.&#$8')!+'))7%(:!7.+%#%.(,!93)!8$#3&../+!$'+.!:.#!$!/$4).6)&!$(*!5)$#1&)!)'):$(#!'%:3#%(:!$(*!0$''7$7)&!*)7%-#%(:!8..4!-$+)+?!-3$(*)'%)&+!$(*!.#3)&!3./)!%(#)&%.&!)')/)(#+,!!!6+.,0243)"MN!%+!#3)!5%&+#!-.//)&-%$'!$%&'%()!#.!%(#&.*1-)!%(*1-#%.(!.6)(+?!03%-3!$''.0+!%#!#.!+)&6)!5&)+3!7%``$?!81&:)&+?!#.$+#!$(*!)::+!$+!0)''!+#)$4!-..4)*!#3)!0$2!7$++)(:)&+!0$(#!%#,!^$++)(:)&+!%(!$''!-'$++)+!-$(!$'+.!1+)!#3)!()0!dLV!#.1-3!+-&))(!+2+#)/!#.!.&*)&!5..*!$(*!8)6)&$:)+!.1#+%*)!.5!/$%(!/)$'!#%/)+,!!!d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fC!dLV!+2+#)/,!"!H+-&))(!+3$&)@!.7#%.(!')#+!7$++)(:)&+!+2(-3&.(%`)!6%*).!$(*!/1+%-!0%#3!#3)%&!()%:38.1&+!+.!#3)2!-$(!0$#-3!$(*!'%+#)(!#.:)#3)&,!"!6%+1$'!5'%:3#!7'$(()&!%(5.&/+!7$++)(:)&+!$8.1#!#3)!%(5'%:3#!&.1#%()?!5.&!)G$/7')!03)(!5'%:3#+!0%''!8)!*%//)*?!03%')!7$++)(:)&+!-$(!$'+.!#)G#!I1)+#%.(+!#.!#3)!%(5'%:3#!-.(-%)&:),!!!d(!$!-.''$8.&$#%.(!0%#3!g.1918)?!"MN!$'+.!A1+#!'$1(-3)*!$!*)*%-$#)*!0)8+%#)!#3$#!0%''!$''.0!$(2.()!#.!17'.$*?!0$#-3!$(*!+3$&)!6%*).+,!h7!#.!EDD!+3.&#!6%*).+!0%''!8)!-3.+)(!82!#3)!$%&'%()!)$-3!0))4!#.!5)$#1&)!.(8.$&*!$+!7$&#!.5!%#+!%(5'%:3#!)(#)&#$%(/)(#!7&.:&$//%(:,!"MN!0%''!$'+.!.55)&!/.8%')!-.(()-#%6%#2!.(8.$&*!#3)!FRRR+?!$''.0%(:!7$++)(:)&+!#.!+)(*!$(*!&)-)%6)!)/$%'+!$(*!#)G#!/)++$:)+!*1&%(:!#3)!5'%:3#!.(!

#3)%&!-)''73.()+,!d#!%+!(.#!-')$&!3.0)6)&?!03)#3)&!#3%+!+)&6%-)!%+!$'&)$*2!$6$%'$8'),!!!74;<23'.)$%4$2,03,()"21-)-.%02,-)+41)=24,>.+-.243)"MN!3$+!$'+.!$**)*!+.-%$'!#.1-3!#.!#3)!:$'')2!$&)$+,!93)!$%&'%()@+!%(5'%:3#!-.(-%)&:)!-$(!1+)!$!'$&:)!+-&))(!%(!#3)!5&.(#!:$'')2!#.!3.+#!7.+#;*%(()&!0%()!#$+#%(:+!.&!#.!#)''!/.&)!$8.1#!#3)!$&&%6$'!*)+#%($#%.(,!d(!#3)!&)$&!:$'')2!-$8%(!-&)0!0%''!&)$*!$5#)&;*%(()&!+#.&%)+!#.!4%*+,!!!?+12$+<)&4@&41<243)%4)-'%0.>'+&<)<3%')!"MN!3$+!+)&%.1+'2!17:&$*)*!%#+!'.(:;3$1'!7&.*1-#?!5%)&-)!-./7)#%#%.(!.(!#3)!&.1#)+!#.!"1+#&$'%$!$(*!#3)!].1#3!^$-%5%-!3$+!')*!#3)!$%&'%()!#.!&)/.6)!$''!F1+%()++!_'$++!+)$#+!5&./!%#+!+3.&#;3$1'!$%&-&$5#?!.55)&%(:!$!+%(:');-'$++!-$8%(!%(+#)$*,!<%#3.1#!+)$#+!#.!*%55)&)(#%$#)!#3)!%(5'%:3#!)G7)&%)(-)?!"MN!(.0!.55)&+!5.1&!*%55)&)(#!+)&6%-)!.7#%.(+\!])$#?!])$#!i!F$:?!93)!<.&4+?!$(*!<.&4+!T)'1G),!"MN!3$+!$'+.!+)#!17!$!#&$(+;9$+/$(!$''%$(-)!0%#3!j%&:%(F'1)!$(*!A1+#!$-I1%&)*!$!Ea!7)&-)(#!+#$4)!%(!#3)!"1+#&$'%$(!-$&&%)&,!!!"+!5&)I1)(#!5'2)&+!7&)5)&!$!5$+#!$(*!3$++');5&))!)G7)&%)(-)!.(!#3)!:&.1(*?!"MN!3$+!7&.6%*)*!/)/8)&+!.5!%#+!'.2$'#2!7&.:&$/!0%#3!$!+.;-$'')*!H)^$++@?!$!+/$''!WLdT!+#%-4)&!#3$#!5.&!)G$/7')!-$(!8)!$##$-3)*!#.!#3)!8$-4!.5!$!/.8%')!73.(),!^$++)(:)&+!#3)(!-$(!1+)!#3)%&!/.8%')!*)6%-)!#.!-3)-4;%(!.(!*./)+#%-!$(*!+3.&#;3$1'!5'%:3#+?!)(#)&!7$++)(:)&!'.1(:)+!$(*!+)'5;8.$&*!$#!#3)!:$#),!_1+#./)&+!#3$#!#&$6)'!5&)I1)(#'2!0%#3!"MN!8)#0))(!&):%.($'!*)+#%($#%.(+!-$(!$'+.!71&-3$+)!$(!$((1$'!H]#$&5%+3!_$&*@?03%-3!5.&!$!2)$&'2!5%G)*!5))!:%6)+!#3)/!$!+#$(*$&*!Ea!OMNkCDDK2)$&P!.&!UD!7)&-)(#!OMNk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

Page 4: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

eKCD!

!!!!!!!!!!!!!!!!W1(()&!17!.(!.1&!'%+#!%+!Q$7$()+)!$%&'%()!"''!M%77.(!"%&0$2+!O"M"P?!03%-3!3$+!+#)77)*!17!%#+!%(#)&($#%.($'!)G7$(+%.(!$(*!3$+!8))(!-.1&#%(:!81+%()++!7$++)(:)&+!0%#3!$(!%/7&.6)*!7&.*1-#!$#!$!#%/)!%#+!/$A.&!-./7)#%#.&!Q"X!%+!%(!#3)!/%**')!.5!$!&)+#&1-#1&%(:,!93)!.7)(%(:!.5!9.42.!Z$()*$@+!()0!%(#)&($#%.($'!#)&/%($'!%(!c-#.8)&!CDED!$(*!#3)!#&$(+;^$-%5%-!A.%(#!6)(#1&)!0%#3!h(%#)*K_.(#%()(#$'!$'+.!3$+!:%6)(!"M"!$(!.77.&#1(%#2!#.!-$7%#$'%`)!.(!%#+!'$&:)!*./)+#%-!()#0.&4!.1#!.5!Z$()*$,!!!74-*20+.2%4)%;)A+*+4)d(!"7&%'!CDED?!"M"!%(#&.*1-)*!$!+)&%.1+!17:&$*)!.5!%#+!5.1&!'.1(:;3$1'!-$8%(+!$+!7$&#!.5!$!()0!Hd(+7%&$#%.(!.5!Q$7$(@!7&.:&$//),!93)!()0!%(#)&%.&+!0)&)!.&%:%($''2!/)$(#!5.&!#3)!$%&'%()@+!FRSR+!O"M"!%+!#3)!'$1(-3!-1+#./)&P!81#!*1)!#.!#3)!*)'%6)&2!*)'$2+!Y!"M"@+!5%&+#!RSR!0%''!(.0!8)!*)'%6)&)*!%(!#3)!#3%&*!I1$&#)&!.5!CDEE!Y!#3)!()0!-$8%(+!3$6)!8))(!%(+#$'')*!.(!"M"@+!FRRR;UDDVW!5'))#!%(+#)$*?!$(*!$&)!-1&&)(#'2!$6$%'$8')!.(!+)&6%-)+!#.!M)0!g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

!!!!!!!!!!!!!!!!"M"@+!()0!V-.(./2!+)$#+!3$6)!$!6)&2!:)()&.1+!Ue!!7%#-3?!h]F!$(*!7.0)&!7.&#+?!$(*!#3)!5%G)*!8$-4!+3)''!$''.0+!7$++)(:)&+!#.!&)-'%()!%(+%*)!#3)%&!+)$#?!%(+#)$*!.5!%(#.!#3)!'$7!.5!#3)!7$++)(:)&!+)$#)*!%(!#3)!()G#!&.0,!d(!$!(.*!#.!81+%()++!#&$6)'')&+!#3$#!3$6)!#&$*)*!*.0(!#.!V-.(./2!_'$++?!51'';5$&)!V-.(./2!7$++)(:)&+!*)7$&#%(:!5&./!Q$7$(!$&)!)'%:%8')!#.!"M"@+!HV-.(./2!_'$++!^')$+$(#;9&%7@!+)&6%-)?!03%-3!%(-'1*)+!7&%.&%#2!-3)-4;%(?!5&))!'.1(:)!$--)++!$(*!7&%.&%#2!8$::$:)!$&&%6$',!!"M"?!3.0)6)&?!3$*!#.!7.+#7.()!#3)!*)81#!.5!%#+!()0!^&)/%1/!V-.(./2!+)$#%(:?!03%-3!5)$#1&)!$!5%G)*!8$-4?!*.18');0%*)!$&/&)+#+!$(*!*%6%*)&+!8)#0))(!+)$#+!#.!)(+1&)!/.&)!7&%6$-2!*1)!#.!-)&#%5%-$#%.(!%++1)+!$#!+)$#!/$(15$-#1&)&!l.%#.,!^$++)(:)&+!%(!7&)/%1/!-'$++)+!0.1'*!$'+.!3$6)!#3)!.7#%.(!#.!-&)$#)!#3)%&!.0(!/)(1!5&./!/.&)!#3$(!UD!$!'$!-$&#)!-3.%-)+!$(*!.&*)&!%#!6%$!#3)!#.1-3+-&))(!.5!#3)%&!dLV!+2+#)/?!81#!#3%+!5)$#1&)!3$+!(.#!8))(!&.'')*!.1#!2)#,!!!744%5+.25,)-,052$,-)F)%(:!$!Q$7$()+)!$%&'%()?!"M"!.55)&+!$!&$(:)!.5!%(6)(#%6)!+)&6%-)+!#3$#!)(3$(-)!#3)!#&$6)'!)G7)&%)(-),!L.&!)G$/7')?!"M"@+!()0'2!'$1(-3)*!Z$()*$!&.1#)!#.!$(*!5&./!X.+!"(:)')+?!F$(:4.4!$(*!]%(:$7.&)!3$+!/$(2!'$#)!(%:3#!*)7$&#1&)+?!+.!#3)!$%&'%()!*%/+!'%:3#+!*1&%(:!8.$&*%(:!#.!-&)$#)!$!-$'/!$#/.+73)&),!^$++)(:)&+!%(!$''!-'$++)+!$&)!$'+.!:%6)(!$!H]'))7!]177.&#!l%#@!#3$#!%(-'1*)+!#0.!#27)+!.5!$&./$;#3)&$72!-$&*+!OHW)'$G@!$(*!HW)5&)+3@P!#.!3)'7!#3)/!#.!>:)#!#.!+'))7!$(*!0$4)!17!:)(#'2,B!93)!-$&*+!)/%#!$!'$6)(*)&!.&!$(!H"M"!c&%:%($'!"&./$@!+-)(#!03)(!$!+/$''!81##.(!%+!7&)++)*,!!"M"!.7)&$#)+!FRbR;UDDVW+!.(!%(#&$;"+%$(!&.1#)+!0%#3!F1+%()++!_'$++!+)$#+!#3$#!*.!(.#!3$6)!%(;+)$#!7.0)&!7.&#+,!].!#3)!$%&'%()!')(*+!7$++)(:)&+!$(!)G#)&($'!'$7#.7!

2. All Nippon Airways

Page 5: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

aKCD!

8$##)&2!03%-3!%+!-./7$#%8')!0%#3!$77&.G%/$#)'2!CD!*%55)&)(#!/$(15$-#1&)&+!$(*!7&.6%*)+!b!#.!S!3.1&+!.5!)G#&$!'$7#.7!7.0)&,!!!d(!L)8&1$&2!CDED?!"M"!%(#&.*1-)*!0./)(;.('2!'$6$#.&%)+!.(!%#+!'.(:;3$1'!5'%:3#+!03%-3!-$(!8)!%*)(#%5%)*!82!$!7%(4!6)&+%.(!.5!#3)!1(%6)&+$'!+%:(!5.&!$!'$*%)+@!&../!.(!#3)!*..&,!9.%')#!)#%I1)##)!$77)$&+!#.!8)!$(!%/7.&#$(#!7$&#!.5!"M"@+!7.'%-2!$(20$2,!93)!$%&'%()!3$+!7&)6%.1+'2!$+4)*!7$++)(:)&+!#.!1+)!#3)!'$6$#.&%)+!8)5.&)!#3)2!8.$&*!5'%:3#+!+.!$+!#.!&)*1-)!#3)!.6)&$''!0)%:3#!.5!#3)!7'$()!$(*!+$6)!51)',!"M"@+!()0!FRSR@+!0%''!$'+.!5)$#1&)!'$6$#.&%)+!0%#3!9c9c!H0$+3')#@!8%*)#+?!$!0.&'*@+!5%&+#,!!!c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c(!*./)+#%-!&.1#)+!"M"!%(!"7&%'!CDED!+#$&#)*!#.!-3$&:)!V-.(./2!7$++)(:)&+!5.&!$''!*&%(4+!.#3)&!#3$(!0$#)&!$(*!:&))(!#)$,!d(+#)$*?!7$++)(:)&+!-$(!71&-3$+)!*&%(4+!5&./!"M"@+!HJ2!_3.%-)@!7$%*!-$#)&%(:!/)(1?!03%-3!$'+.!%(-'1*)+!5&)+3;#$77)*!8))&!$(*!]#$&81-4+!-.55)),!!!BCB)<%=>$%-.)+41)BCB)E&-24,--)A,.)d(!$!51&#3)&!8%*!#.!8$##')!-./7)#%#%.(!5&./!Q$7$(@+!)G#)(+%6)!3%:3;+7))*!&$%'!()#0.&4!$+!0)''!$+!:&.0%(:!'.0;-.+#!-./7)#%#%.(!5./!l.&)$!$(*!_3%($?!"M"!0%''!)+#$8'%+3!$!'.0;-.+#!$%&'%()!%(!J$&-3!CDEE!$#!c+$4$!l$(+$%!d(#)&($#%.($'!"%&7.&#,!93)!'.0;-.+#!.55+3..#!7'$(+!#.!.7)&$#)!Eb!$%&-&$5#!0%#3%(!5.1&!2)$&+!.(!*./)+#%-!&.1#)+!$(*!*)+#%($#%.(+!%(!_3%($,!c(!#3)!.#3)&!)(*!.5!#3)!+7)-#&1/!%+!#3)!H"M"!F1+%()++!Q)#@!+)&6%-)?!$!FRUR;SDD!0%#3!Ce!81+%()++!$(*Eb!)-.(./2!+)$#+?!03%-3!"M"!.7)&$#)+!*$%'2!8)#0))(!9.42.!M$&%#$!$(*!J1/8$%,!]%/%'$&!#.!F"@+!X.(*.(!_%#2!#.!M)0!g.&4!QLl!+)&6%-)?!"M"@+!0)+#8.1(*!M$&%#$!#.!J1/8$%!5'%:3#!3$+!#.!/$4)!$!+#.7!5.&!&)51)'%(:,!

Page 6: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

bKCD!

!!!!!!!!!!!!!!!!d(!#3%&*!7'$-)!%+!X15#3$(+$?!03%-3!#3&.1:3!%#+!$-I1%+%#%.(!.5!]<d]]?!"1+#&%$(?!F&%#%+3!J%*'$(*!$(*!F&1++)'+!"%&'%()+!3$+!$::&)++%6)'2!')*!-.(+.'%*$#%.(!%(!#3)!V1&.7)$(!$%&'%()!%(*1+#&2,!93)!-$&&%)&!3$+!$'+.!+#$&#)*!$!()0!+18+%*%$&2!%(!d#$'2?!$(*!%+!&)7.&#)*'2!$'+.!%(#)&)+#)*!%(!]"]!$(*!Xc9!5&./!^.'$(*,!!!])&6%(:!6$&%.1+!/$&4)#!+):/)(#+!0%#3!7&.*1-#+!&$(:%(:!5&./!'.0;-.+#!=)&/$(0%(:+!#.!3%:3;)(*!X15#3$(+$!^&%6$#)!Q)#?!X15#3$(+$!%+!$!+#&.(:!8&$(*!$++.-%$#)*!0%#3!I1$'%#2?!#3.&.1:3()++!$(*!%((.6$#%.(!82!/$(2!#&$6)'')&+?!&)+1'#%(:!%(!$(!$8.6);$6)&$:)!+3$&)!.5!3%:3;2%)'*!7&)/%1/!#&$55%-,!Z.0)6)&?!#3)!$%&'%()@+!3%:3!-.+#!8$+)!$(*!*)-)(#&$'%`)*!3./)!/$&4)#!/$4)+!%#!61'()&$8')!#.!-./7)#%#%.(!5&./!'.0;-.+#!$%&'%()+!+1-3!$+!$%&8)&'%(!$(*!-$&&%)&+!5&./!#3)!=1'5!W):%.(!+1-3!$+!V/%&$#)+,!!!F0,/2&/)*%-2.2%4243)X15#3$(+$!7.+%#%.(+!%#+)'5!$#!#3)!7&)/%1/!)(*!.5!#3)!/$&4)#,!d(!#3)!$%&'%()@+!0.&*+\!>X15#3$(+$!+))+!#3)!4)2!5)$#1&)!.5!%#+!81+%()++!%(!I1$'%#2,!c1&!73%'.+.732!%+!#3$#?!#.!/$%(#$%(!#3)!')$*%(:!7.+%#%.(?!.()!/1+#!8)!8)##)&!Y!8)##)&!%(!#)&/+!.5!&)'%$8%'%#2!$(*!%((.6$#%.(,!F)-$1+)!:..*!I1$'%#2!8%(*+!-1+#./)&+,B!]$2+!#3)!$%&'%()@+!3)$*!.5!/$&4)#%(:!$(*!+$')+!93%)&&2!"(#%(.&%?!Bc6)&!#3)!()G#!5%6)!2)$&+?!0)!7'$(!#.!%(6)+#!.()!8%''%.(!V1&.!#.!17:&$*)!.1&!7&.*1-#+!%(!$''!-'$++)+!.5!+)&6%-),B!!!E&-24,--()820-.()F025+.,)<%#3!#3)!%(#&.*1-#%.(!.5!%#+!5%&+#!"USD!%(!J$2!CDED?!X15#3$(+$!3$+!+#$&#)*!$!-./7')#)!&)6$/7!.5!$''!-'$++)+!$-&.++!%#+!)(#%&)!5'))#?!+7)(*%(:!$+!/1-3!$+!VhWeDD!/%''%.(!#3&.1:3!CDEU,!93)!$%&'%()@+!"USD!%+!#3)!5%&+#!$%&-&$5#!#.!5)$#1&)!X15#3$(+$@+!()0!L%&+#!_'$++?!03%-3!$--.&*%(:!#.!#3)!$%&'%()!3$+!B#3)!I1%)#)+#!L%&+#!_'$++!

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eR;S!$%&-&$5#!5&./!'$#)!CDEE!.(?!0%#3!.#3)&!$%&-&$5#!/.*)'+!#.!5.''.0!%(!-./%(:!2)$&+,!!!9.!+)&6)!&)'$#%6)'2!+/$''!81+%()++!*)+#%($#%.(+!%(!5.&!)G$/7')!.%';&):%.(+!%(!$!-.+#;)55)-#%6)!0$2?!X15#3$(+$!+%(-)!CDDC!3$+!7$&#()&)*!0%#3!^&%6$#"%&?!03%-3!5'%)+!FRUR;SDD+!0%#3!Ce!F1+%()++!_'$++!+)$#+!$(*!Se!+)$#+!%(!V-.(./2!.(!8)3$'5!.5!#3)!$%&'%(),!]%(-)!CDDa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

3. Lufthansa

Page 7: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

RKCD!

8)'%)6)!#3$#!#3)!:&.0#3!.5!V/%&$#)+?!V#%3$*!$(*!m$#$&!"%&0$2+!%+!$'&)$*2!71##%(:!7&)++1&)!.(!5$&)+!%(!%/7.&#$(#!'.(:;3$1'!/$&4)#+!+1-3!$+!d(*%$,!"+!$!&)+1'#?!#3)&)!%+!')++!/.()2!')5#!5.&!$%&'%()+!#.!-&.++;+18+%*%`)!#3)%&!+3.&#;3$1'!5))*)&!5'%:3#+!03%-3!3$6)!#.!8)-./)!$!/.&)!7&.5%#$8')!+#$(*;$'.()!.7)&$#%.(,!!!X15#3$(+$!%+!+$%*!#.!8)!#$&:)#%(:!$!eD!7)&-)(#!-.+#!&)*1-#%.(!.5!%#+!V1&.7)$(!()#0.&4!$+!7$&#!.5!$!-.+#;-1##%(:!7&.:&$/!-$'')*!H_'%/8!CDEE",!d(!T)-)/8)&!CDED?!#3)!$%&'%()!1(6)%')*!$(!Vh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n!J.&)!'.2$'#2!7&.:&$/!(.0!-$(!)$&(!$(*!&)*))/!#3)%&!/%')+!5.&!5'%:3#+!0%#3!=)&/$(0%(:+?!$(*!8):%((%(:!#3%+!/.(#3!OQ$(1$&2!CDEEP!7$++)(:)&+!-$(!$'+.!-./8%()!#%-4)#+!.(!#3)!#0.!$%&'%()+?!5.&!)G$/7')!.();0$2!0%#3!X15#3$(+$!$(*!&)#1&(!0%#3!=)&/$(0%(:+,!J)$(03%')?!$(!%(#)&($'!*)8$#)!%+!&)7.&#)*'2!0$:%(:!$#!X15#3$(+$!03)#3)&!%#!+3.1'*!#&$(+5)&!/.&)!&.1#)+!#.!=)&/$(0%(:+,!!!8<#C,.)"5#)&!$!5.1&;2)$&!+1+7)(+%.(?!X15#3$(+$!$#!#3)!)(*!.5!M.6)/8)&!CDED!&)'$1(-3)*!%#+!L'2M)#!%(5'%:3#!d(#)&()#!+)&6%-),!93)!+)&6%-)!%+!%(%#%$''2!&.'')*!.1#!.(!$%&-&$5#!.7)&$#%(:!+)')-#!M.&#3!"#'$(#%-!&.1#)+!O),:?!L&$(451&#!#.!M)0!g.&4?!T)#&.%#!$(*!"#'$(#$P!$(*!%+!-1&&)(#'2!$6$%'$8')!.(!EC!$%&-&$5#!0%#3!$(.#3)&!5.1&!#.!)(#)&!+)&6%-)!%(!#3)!()G#!5)0!0))4+,!d(!-.(A1(-#%.(!0%#3!#3)!'$1(-3!.5!L'2M)#?!X15#3$(+$!$'+.!%(#&.*1-)*!_'.1*]#&)$/?!$!#..'!#3$#!$''.0+!#&$6)'')&+!#.!-&)$#)!$!H*%:%#$'!-$&&2;.(@!0%#3!#3)%&!5$6.1&%#)!-.(#)(#?!03%-3!#3)2!#3)(!-$(!8&.0+)!$#!#3)%&!')%+1&)!03%')!.(8.$&*!O/.&)!*)#$%'+!%(!#3%+!6%*).P,!d#!%+!(.#!-')$&!03)#3)&?!$+!$(!$**%#%.($'!8)()5%#!5.&!X15#3$(+$?!_'.1*]#&)$/!$'+.!&)*1-)+!#3)!-.(+1/7#%.(!.5!8$(*0%*#3!.(8.$&*,!!!H%&43,-)X15#3$(+$!.7)&$#)+!$8.1#!bD!'.1(:)+!$&.1(*!#3)!0.&'*!$(*!%+!%(6)+#%(:!VhW!EaD!/%''%.(!O1(#%''!CDEUP!#.!&)(.6$#)!'.1(:)!5$-%'%#%)+!$#!CC!$%&7.&#+,!F)+%*)+!%#+!5'$:+3%7!L%&+#!_'$++!9)&/%($'!$#!L&$(451&#!"%&7.&#!

O7$++)(:)&+!$&)!#&$(+7.&#)*!#.!#3)%&!$%&-&$5#!%(!$!7&%6$#)!'%/.1+%()P?!&)-)(#!'.1(:)!%((.6$#%.(+!%(-'1*)!$(!%(;'.1(:)!8))&!:$&*)(!$#!J1(%-3!"%&7.&#!$(*!$!H<)'-./)!X.1(:)@!%(!L&$(451&#?!03)&)!$!-.(-%)&:)!-..&*%($#)!$/)(%#%)+!+1-3!$+!$(!%&.(%(:!+)&6%-)!03%')!7$++)(:)&+!#$4)!$!+3.0)&,!X15#3$(+$!%(!/%*;CDED!$'+.!.7)()*!%#+!5%&+#!HQ)#!L&%)(*+@!4%*+!'.1(:)!%(!L&$(451&#?!03%-3!5.&!)G$/7')!5)$#1&)+!*&$0%(:!#$8')+!+7.(+.&)*!82!=)&/$(!7)(-%'+!$(*!-&$2.(+!8&$(*!L$8)&;_$+#)'',!!!!&@=+#>-.#<,)@%+01243)9.:)#3)&!0%#3!"M"!5&./!Q$7$(?!X15#3$(+$!/$2!8)!#3)!.('2!$%&'%()!#.!1+)!+.;-$'')*!Hm1%-4!F.$&*%(:!=$#)+@!03%-3!')#!7$++)(:)&+!0%#3!)')-#&.(%-!#%-4)#+!8.$&*!#3)!$%&-&$5#!0%#3.1#!+))%(:!$(!$%&'%()!$:)(#,!93)!+180$2;'%4)!/$-3%()+!.7)(!$1#./$#%-$''2!$5#)&!6)&%5%-$#%.(!.5!$!8$&-.*)!#3$#!%+!7&%(#)*!.1#!.&!+#.&)*!.(!$!/.8%')!73.(),!d5!$!7$++)(:)&@+!+)$#!3$+!-3$(:)*!$#!+3.&#!(.#%-)!#3)!m1%-4!F.$&*%(:!=$#)!7&%(#+!.1#!$!()0!-.17.(!0%#3!#3)!'$#)+#!*)#$%'+?!03%-3!7$++)(:)&+!-$(!7%-4!17!$+!#3)2!7$++!#3&.1:3,!!!!&-.+24+@2<2.#)X15#3$(+$!%+!'%4)'2!#.!8)-./)!#3)!5%&+#!$%&'%()!%(!#3)!0.&'*!#.!#)+#!#3)!1+)!.5!$'#)&($#%6)!51)'+!*1&%(:!-.//)&-%$'!5'%:3#!.7)&$#%.(+,!d(!"7&%'!CDEE?!#3)!$%&'%()!0%''!8):%(!$!b;/.(#3!#&%$'!0%#3!$(!"UCE!.(!+-3)*1')*!-.//)&-%$'!5'%:3#+!8)#0))(!L&$(451&#!$(*!Z$/81&:,!^)(*%(:!-)&#%5%-$#%.(?!.()!.5!#3)!$%&-&$5#@+!)(:%()+!0%''!1+)!$!aD;aD!/%G!.5!8%.51)'!$(*!#&$*%#%.($'!4)&.+)(),!!!D%@2<,)+41)-%$2+<)/,12+)X15#3$(+$!0$+!#3)!5%&+#!$%&'%()!%(!V1&.7)!#.!7$&#()&!0%#3!:).;+.-%$'!()#0.&4!L.1&+I1$&)?!&)0$&*%(:!L.1&+I1$&)!1+)&+!03.!-3)-4)*!%(!$#!#3&))!X15#3$(+$!6)(1)+!$#!#3)!CDED!J1(%-3!c4#.8)&5)+#!0%#3!$!+7)-%$'!c4#.8)&5)+#!8$*:)!$+!0)''!$+!$!VhWCD!5'%:3#!6.1-3)&,!!!X15#3$(+$@+!J2]42]#$#1+!+)&6%-)!')#+!$%&!#&$6)')&+!+3$&)!#3)%&!'.-$#%.(!*1&%(:!#3)%&!A.1&()2+!0%#3!#3)%&!.('%()!5&%)(*+!$(*!5.''.0)&+,!93)!$77'%-$#%.(!#$4)+!$!1+)&@+!5'%:3#!%(5.&/$#%.(?!%(-'1*%(:!*)7$&#1&)!$(*!$&&%6$'!*$#$?!$(*!/$#-3)+!%#!#.!&)$';#%/)!:'.8$'!$%&!#&$55%-!*$#$,!d#!#3)(!+3$&)+!6%$!)/$%'?!L$-)8..4!.&!90%##)&!&):1'$&!17*$#)+!$8.1#!*)7$&#1&)?!$&&%6$'!$(*!!03%-3!-.1(#&2!#3)2!$&)!5'2%(:!.6)&,!!!X15#3$(+$!3$+!$'+.!8))(!.()!.5!#3)!5%&+#!$%&'%()+!#.!'$1(-3!%((.6$#%6)!/.8%')!$77'%-$#%.(+?!+1-3!$+!X15#3$(+$!M$6%:$#.&?!$!($6%:$#%.(!+2+#)/;'%4)!/$7!.5!L&$(451&#!"%&7.&#!$(*!J)/8)&]-.1#?!$!/.8%');8$+)*!+.-%$'!()#0.&4!)G-'1+%6)'2!5.&!J%')+!n!J.&)!/)/8)&+,!

Page 8: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

SKCD!

!!!!!!!!!!!!!!!!T)'#$!3$+!)$&()*!%#+!e#3!7'$-)!8)-$1+)!.5!%#+!/$++%6)!h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dLV!$(*!+'%/!-$&8.(!5%8&)!)-.(./2!+)$#!.(!Eb!5.&/)&!M.&#30)+#!FeR;eDD+!%(!/%*;CDEE,!!!L1&#3)&/.&)?!T)'#$!%+!&1/.1&)*!#.!%(#&.*1-)!$!^&)/%1/!V-.(./2!-$8%(!%(!CDEE,!]%(-)!#3)!:$7!8)#0))(!#3)!-$&&%)&@+!7&)/%1/!$(*!)-.(./2!-'$++!3$+!%(-&)$+)*!8)-$1+)!.5!%#+!17:&$*)!#.!5'$#;8)*+?!#3)&)!%+!&../!5.&!$!6$'1);5.&;/.()2!$'#)&($#%6)!%(!8)#0))(,!93)!()0!-'$++!%+!'%4)'2!#.!&)+)/8')!h(%#)*@+!V-.(./2!^'1+!.&!lXJ@+!V-.(./2!_./5.&#!.55)&%(:+?!03%-3!$&)!)++)(#%$''2!(.&/$'!)-.(./2!+)$#+!0%#3!%(-&)$+)*!'):!&../,!!!d(!M.6)/8)&!CDED?!T)'#$!-./7')#)*!#3)!%(+#$''$#%.(!.5!%(5'%:3#!<%;L%!.(!$''!ae[!/$%('%()!*./)+#%-!$%&-&$5#?!#3)!'$&:)+#!(1/8)&!.5!H-.(()-#)*!$%&-&$5#@!82!5$&,!93)!-$&&%)&!$'+.!&)-)(#'2!$((.1(-)*!7'$(+!#.!$**!<%;L%!#.!!

!!!!!!!!!!!!!!!!CCU!&):%.($'!A)#!$%&-&$5#!.7)&$#)*!82!T)'#$!_.(()-#%.(!-$&&%)&+,!X$+#!81#!(.#!')$+#?!T)'#$!A1+#!&)6)$')*!%#!%+!-.(+%*)&%(:!$(!.&*)&!.5!EDD!#.!CDD!($&&.08.*2!$%&-&$5#!o!7.++%8'2!0%#3!.7#%.(+!5.&!CDD!/.&)!o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c6)&!SDD!$:)(#+!$&)!-1&&)(#'2!*)7'.2)*!$%&+%*)!$#!$%&7.&#+!$-&.++!#3)!h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

4. Delta

Page 9: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

[KCD!

_$#)&%(:!#.!#3)!:&.0%(:!(1/8)&!.5!H-.(()-#)*!#&$6)'')&+@!-$&&2%(:!+/$&#73.()+!$(*!/.8%')!*)6%-)+?!T)'#$!%+!-1&&)(#'2!%(+#$''%(:!HT)'#$!&);-3$&:%(:!+#$#%.(+@!$#!E[!$%&7.&#+!$-&.++!#3)!h,],!d(!)6)&2!*./)+#%-!T)'#$!]42_'18!'.1(:)?!7$++)(:)&+!0%''!8)!$8')!#.!&)-3$&:)!#3)%&!*)6%-)+!6%$!H0%&)')++!7.0)&7$*+@!$+!0)'',!!!C,=)K%0")A8L()H%41%4)M,+.'0%=)90.!2)$&+!$:.?!"#'$(#$;8$+)*!T)'#$!'$1(-3)*!$!-$/7$%:(!#.!-&)$#)!$!+#&$#):%-!()0!318!$#!M)0!g.&4!QLl,!93)!$%&'%()!%+!+7)(*%(:!h]TE,C!8%''%.(!#.!81%'*!$!()0!9)&/%($'!e!$#!QLl!03%-3!0%''!8)!-./7')#)*!%(!/%*;CDEU,!d(!#3)!/)$(#%/)?!T)'#$!%+!17:&$*%(:!%+!-1&&)(#!.1#*$#)*!5$-%'%#%)+!$#!#3)!$%&7.&#?!5.&!)G$/7')!82!%(#&.*1-%(:!$!(.6)'!&)+#$1&$(#!-.(-)7#!#3$#!')#+!7$++)(:)&+!.&*)&!5..*!$(*!*&%(4+!6%$!%^$*+!%(+#$'')*!$#!*%(%(:!$&)$+!$#!#3)!:$#)?!0%#3!*)'%6)&2!#.!#3)%&!8..#3!:1$&$(#))*!%(!ED!/%(1#)+!.&!')++,!d(!CDED?!T)'#$!$'+.!%(#&.*1-)*!()0!51'';+)&6%-)!-$5p+!$#!5.1&!T)'#$!]42!_'18+!$#!QLl!%(!$(!)55.&#!#.!17:&$*)!%#+!7&);5'%:3#!*%(()&!.7#%.(+,!!!V(3$(-%(:!%#+!5$-%'%#%)+!$#!X.(*.(!Z)$#3&.0?!$(!%/7.&#$(#!#&$(+;$#'$(#%-!*)+#%($#%.(!OT)'#$!0%''!8):%(!5'%:3#+!5&./!F.+#.(!$(*!J%$/%!%(!"7&%'!CDEEP?!T)'#$!7$&#()&)*!0%#3!-$7+1')!3.#)'!g.#)'!#.!7&.6%*)!$&&%6$'+!5$-%'%#%)+!5.&!7&)/%1/!7$++)(:)&+,!9&$6)'')&+!-$(!5&)+3)(!17!17.(!$&&%6$'!%(!.()!.5!g.#)'@+!3%7!-$8%(+,!!!D+0",.243)9.!%/7&.6)!#3)!.('%()!)G7)&%)(-)!5.&!-1+#./)&+?!T)'#$!3$+!:%6)(!*)'#$,-./!$!#3.&.1:3!&)*)+%:(,!T)'#$,-./!(.0!$'+.!+3.0+!#3)!$/)(%#%)+!7$++)(:)&+!-$(!)G7)-#!.(!#3)%&!5'%:3#?!$+!#3)!$%&'%()@+!7&.*1-#!.55)&%(:!%+!%(-.(+%+#)(#!8)-$1+)!.5!%#+!-1&&)(#!17:&$*)!7&.:&$/,!T)'#$!$'+.!&)-)(#'2!+#$&#)*!7&.6%*%(:!&)$';#%/)!#&$6)'!$++%+#$(-)!Oq*)'#$$++%+#P!6%$!90%##)&!$(*!%+!#3)!5%&+#!$%&'%()!#.!$''.0!5'%)&+!#.!8..4!#3)%&!#%-4)#+!)(#%&)'2!#3&.1:3!L$-)8..4,!!!d(!$!(%-)!)G7)&%)(#$'!/$&4)#%(:!/.6)?!T)'#$!%(!&)-)(#!2)$&+!$'+.!.7)()*!+)6)&$'!]lgUbD!'.1(:)+!$#!+7.&#+!6)(1)+!$(*!5%'/!$(*!-1'%($&2!5)+#%6$'+!%(!#3)!h,],!03%-3!8$+%-$''2!+)&6)!$+!$!'%6%(:?!8&)$#3%(:!$*!5.&!#3)!$%&'%(),!!!!&-.+24+@2<2.#I)0,$#$<243)+41)&*$#$<243)d(!CDDR?!T)'#$!+#$&#)*!#3)!%(*1+#&2@+!5%&+#!-./7&)3)(+%6)!%(;5'%:3#!&)-2-'%(:!7&.:&$/!$(*!82!"7&%'!CDED!3$*!&)-2-')*!U,R!/%''%.(!7.1(*+!.5!7$7)&?!-$&*8.$&*?!7'$+#%-!$(*!$'1/%(1/,!T)'#$!$'+.!&)-2-')+!-$&7)#!+%(-)!CDDR!$(*!3$+!*%6)&#)*!CCE?DDD!7.1(*+!.5!

0.&(!$%&-&$5#!-$&7)#!5&./!'$(*5%''+?!#3)!)I1%6$')(#!.5!EC!"/)&%-$(!5..#8$''!5%)'*+,!!!"+!.()!.5!#3)!5)0!$%&'%()+!#.!H17-2-')?@!T)'#$!3$+!*.($#)*!&)#%&)*!$%&-&$5#!+)$#!-.6)&+?!8'$(4)#+!$(*!-1&#$%(+!#.!+1+#$%($8')!*)+%:(!$:)(-2!9%)&&$!d*)$+?!03%-3!3$+!#1&()*!#3)/!%(#.!/)++)(:)&!8$:+?!'$7#.7!+'))6)+!$(*!*155')!8$:+,!!!

Page 10: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

EDKCD!

!!!!!!!!!!!!!!!!!d(!a#3!7'$-)!%+!L%(($%&?!03%-3!3$+!5.1(*!%#+)'5!$!(%-3)!82!5.-1+%(:!.(!#&$(+5)&!#&$55%-!#.!$(*!5&./!"+%$,!"+!7$&#!.5!$!&)()0)*!+#&$#):2?!$((.1(-)*!%(!Q1()!CDED?!#3)!.()0.&'*!-$&&%)&@+!:.$'!%+!#.!8)!$/.(:!#3)!#3&))!'$&:)+#!#&$(+%#!-$&&%)&+!8)#0))(!"+%$!$(*!V1&.7),!d(!#)&/+!.5!#3)!#&$6)'!)G7)&%)(-)?!L%(($%&!+$2+!%#!0$(#+!#.!8)!#3)!$%&'%()!.5!-3.%-)!.5!#3)!I1$'%#2;!$(*!)(6%&.(/)(#$''2;-.(+-%.1+!7$++)(:)&?!$(*!%+!'..4%(:!#.!$(+0)&!-1+#./)&!())*+!$(*!)G7)-#$#%.(+!0%#3!>.7)(;/%(*)*!$(*!%((.6$#%6)!+.'1#%.(+,B!!!N2+)M,<-24"2)]%(-)!#3)!+#$&#!.5!#3%+!*)-$*)?!L%(($%&!3$+!8))(!7&./.#%(:!Z)'+%(4%!"%&7.&#!$+!#3)!%*)$'!:).:&$73%-!318!#.!-.(()-#!V1&.7)!$(*!"+%$?!$+!0)''!$+!-%#%)+!'%4)!M)0!g.&4!$(*!M)0!T)'3%,!93%+!+#&$#):2!3$+!7&.6)*!#.!8)!+1--)++51'\!d(!)%:3#!2)$&+?!#3)!(1/8)&!.5!7$++)(:)&+!#&$6)''%(:!8$-4!$(*!5.&#3!8)#0))(!V1&.7)!$(*!"+%$!6%$!Z)'+%(4%!3$+!:&.0(!5&./!UDD?DDD!#.!E?a!/%''%.(!%(!CDED!O.1#!.5!$!#.#$'!.5!$!#.#$'!b,C!/%''%.(!+-3)*1')*!7$++)(:)&+P,!"--.&*%(:!#.!L%(($%&?!$8.1#!aD!7)&-)(#!.5!%#+!&)6)(1)+!$'&)$*2!-./)+!5&./!"+%$,!!!^$&#!.5!#3)%&!+#&$#):2!#.!$--.//.*$#)!#&$(+5)&%(:!"+%$(!7$++)(:)&+?!L%(($%&!$(*!Z)'+%(4%!"%&7.&#!0)&)!.()!.5!#3)!5%&+#!#.!%(#&.*1-)!J$(*$&%(;+7)$4%(:!+#$55!$#!#)&/%($'+!#.!:&))#!7$++)(:)&+!$&&%6%(:!5&./!_3%($!$(*!#.!3$6)!$%&7.&#!+%:($:)!%(!_3%()+)?!l.&)$(!$(*!Q$7$()+),!"'+.?!7$++)(:)&+!$&&%6%(:!5&./!"+%$(!*)+#%($#%.(+!0%#3!1(*)&!$(!3.1&!#.!-3$(:)!5'%:3#+!$&)!:%6)(!8.$&*%(:!-$&*+!0%#3!$!+3.&#!-.(()-#%.(!(.#%5%-$#%.(!03%-3!$''.0!#3)/!#.!5$+#!#&$-4!+)-1&%#2,!!!8&<<>;<+.)@,1-()M,<-24"2)!*+):)!+&4+-)<%#3!#3)!73$+)!.1#!.5!%#+!$:)%(:!JT;EE!$(*!#3)!%(#&.*1-#%.(!.5!()0!"UUD+!%(!)$&'2!CDED?!L%(($%&!!

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c(!8.$&*!.1&!5'%:3#+!0)!$'0$2+!.55)&!/1'#%;'%(:1$'!-$8%(!-&)0!+)&6%-)?!%(-'1*%(:!$#!')$+#!#0.!*)+#%($#%.(!-.1(#&2!-$8%(!-&)0!/)/8)&+!Ol.&)$?!Q$7$(?!_3%($?!d(*%$?!93$%'$(*!$(*!+#$&#%(:!J$2!CDEE!$'+.!]%(:$7.&)P,!d(!F1+%()++!_'$++!0)!*.!.55)&!/)$'!-3.%-)+!03%-3!$&)!:)$&)*!5.&!-1+#./)&+!%(#)&)+#)*!%(!"+%$(!+#2')!-1%+%()?!03%')!.1&!/)(1+!$(*!0%()!'%+#+!$&)!7&)+)(#)*!$'+.!%(!*)+#%($#%.(!-.1(#&2!'$(:1$:)+,!c1&!%(;5'%:3#!)(#)&#$%(/)(#!.55)&%(:!%(-'1*)+!"+%$(!/.6%)+!$(*!/1+%-,B!L%(($%&!$'+.!.55)&+!$!7$%&!.5!#&$6)'!+'%77)&+!#.!7$++)(:)&+!%(!F1+%()++!_'$++!.(!5'%:3#+!#.!Q$7$(!$(*!].1#3!l.&)$,!!!9.!51&#3)&!7.+%#%.(!%#+)'5!$+!#3)!:$#)0$2!8)#0))(!V1&.7)!$(*!"+%$?!L%(($%&!$(*!Z)'+%(4%!"%&7.&#!%(!T)-)/8)&!CDD[!.7)()*!$!VhWEeU!/%''%.(!()0!#)&/%($'!)G#)(+%.(?!03%-3!%(-'1*)+!$!L%(($%&!'.1(:)!0%#3!5&))!<%L%?!%J$-!^_+?!H^.0)&4%++@!0%&)')++!!&)-3$&:%(:!7$*+!$(*!+%G!7&%6$#)!+3.0)&!&../+,!!!M)G#!#.!#3)!'.1(:)!%+!#3)!L%(($%&!]7$!$(*!]$1($+?!03%-3!%(-'1*)+!5.1&!*%55)&)(#!+$1($+!O%(-'1*%(:!$!#&$*%#%.($'!L%((%+3!.()P,!T)+%:()*!0%#3!#&$(+%#!7$++)(:)&+!%(!/%(*?!#3)!+7$!3$+!$!-.'*!0$#)&!7$**'%(:!7..'!$(*!$!/%()&$'!0$#)&!7..'!#.!$'')6%$#)!#&$6)'!5$#%:1)!$(*!#3)!)55)-#+!.5!

5. Finnair

Page 11: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

EEKCD!

A)#'$:,!L.&!7$++)(:)&+!0%#3!-.(()-#%(:!5'%:3#+!#3)&)!$&)!+3.&#!0)''()++!#&)$#/)(#+!$6$%'$8'),!93)!L%((%+3!+$1($!$(*!#3)!&)+#!$&)$!7&.6%*)!$!6%)0!.5!$%&-&$5#+!7$&4)*!$#!#3)!:$#)+,!!!?,.'24")O&+<2.#)T)+7%#)!#3)!7&.*1-#!17:&$*)+!%(#&.*1-)*!$#!#3)!)(*!.5!CDD[?!L%(($%&!&)$'%`)*!%#!3$*!#.!51&#3)&!%(-&)$+)!#3)!I1$'%#2!.5!%#+!#&$6)'!)G7)&%)(-)!%(!.&*)&!#.!8)!$8')!#.!$##&$-#%6)!#.!I1$'%#2;-.(+-%.1+!"+%$(!#&$6)'')&+!$(*!-./7)#)!0%#3!#3)!'%4)+!.5!"M"?!"+%$($!$(*!l.&)$(!"%&,!]$2+!L%(($%&!_Vc!J%4$!j)36%'$%()(?!><)!3$6)!+#1*%)*!.1&!')6)'!.5!&)-.:(%#%.(!%(!#3)!"+%$(!/$&4)#,!]1--)++!%(!#3%+!3%:3'2!-./7)#%#%6)!%(#)&($#%.($'!/$&4)#!&)I1%&)+!#3$#!0)!+#$(*!.1#!7.+%#%6)'2!$(*!8.'*'2!8.#3!)G#)&($''2!$(*!%(!#)&/+!.5!+)&6%-)!-.(#)(#,B!!!d(!T)-)/8)&!CDED?!L%(($%&!1(6)%')*!$!()0!8&$(*!%*)(#%#2!03%-3!%(-'1*)+!$!&)*)+%:()*!'.:.!$(*!$%&-&$5#!'%6)&2!$+!0)''!$+!()0!+#$55!1(%5.&/+,!93)!$%&'%()!3$+!$'+.!A1+#!&).7)()*!%#+!&)51&8%+3)*!]%'6)&!<%(:+!X.1(:)!0%#3!51&(%+3%(:+!.5!L%((%+3!$(*!]-$(*%($6%$(!51&(%#1&)!*)+%:()&+?!$(*!7'$(+!#.!%(#&.*1-)!/.&)!()0!-1+#./)&!+)&6%-)!)')/)(#+!%(!)$&'2!CDEE!8$+)*!.(!L%((%+3K]-$(*%($6%$(!*)+%:(,!!!"+!7$&#!.5!$!/$A.&!HW)#3%(4!m1$'%#2@!%(%#%$#%6)?!-1+#./)&+!$(*!+#$55!3$6)!-.(#&%81#)*!/.&)!#3$(!E?DDD!%*)$+!5.&!+)&6%-)!17:&$*)+,!"5#)&!'$+#!$1#1/(@+!Hm1$'%#2!Z1(#)&+@!-$/7$%:(!#3$#!+)(#!5.1&!8'.::)&+!$&.1(*!#3)!0.&'*!5.&!#0.!/.(#3+!#.!$++)++!L%(($%&!5'%:3#+?!$!()0!:&.17!.5!l.&)$(!8'.::)&+!5')0!#.!V1&.7)!*1&%(:!T)-)/8)&,!d(!M.6)/8)&!CDED?!L%(($%&!$'+.!*%+#&%81#)!%^$*+!5.&!5&))!%(!)-.(./2!$(*!81+%()++!-'$++!.(!+)')-#!5'%:3#+!#.!$(*!5&./!Z.(:!l.(:,!F)+%*)+!)(#)&#$%(%(:!-.(#)(#?!#3)!%^$*+!-.(#$%()*!$!8)+7.4)!-1+#./)&!&)+)$&-3!$77'%-$#%.(!03%-3!$+4)*!7$++)(:)&+!#3)%&!.7%(%.(!.(!$!*.`)(!()0!7&.*1-#!$(*!+)&6%-)!%*)$+!-.(+%*)&)*!82!#3)!$%&'%(),!!!T)#$%'+!.5!L%(($%&@+!()0!7&.*1-#!$(*!+)&6%-)!17:&$*)!$&)!+#%''!+-$&-)?!81#!/$2!%(-'1*)!$!&)51&8%+3)*!-$8%(!%(#)&%.&!.(!+3.&#;3$1'!$%&-&$5#?!$**%#%.($'!7&.*1-#+!5.&!$!5))!%(!V-.(./2!_'$++!O%(!#3)!$%&'%()@+!0.&*+\!BX)%+1&)!#&$6)'')&+!0%''!&)-)%6)!$!7&%-);-./7)#%#%6)!7&.*1-#?!03%-3!-$(!8)!+177')/)(#)*!82!#3)!I1$'%#2!$**%#%.($'!+)&6%-)+!#3)2!())*,BP!L%(($%&!&)7.&#)*'2!0%''!$'+.!$((.1(-)!#3)!%(#&.*1-#%.(!.5!%(5'%:3#!-.(()-#%6%#2,!!!!!!

G0,,4)!"2,-)F)+%*)+!)/73$+%`%(:!#3$#!#3)!M.&*%-!&.1#)!6%$!Z)'+%(4%!%+!#3)!/.+#!*%&)-#!$(*!#3)&)5.&)!'.0)+#!)/%++%.(!0$2!.5!#&$6)''%(:!8)#0))(!M.&#3)&!V1&.7)!$(*!"+%$?!L%(($%&!%+!&)7.&#)*'2!$'+.!H-./7)#%(:@!0%#3!X15#3$(+$!#.!8)-./)!#3)!0.&'*@+!5%&+#!$%&'%()!#.!1+)!8%.51)'+!.(!-.//)&-%$'!5'%:3#+!82!#3)!)(*!.5!#3)!5%&+#!I1$&#)&!.5!CDEE,!!!d(!])7#)/8)&!CDED?!#3)!$%&'%()!'$1(-3)*!$(!$*6$(-)*!)/%++%.(+!-$'-1'$#.&!03%-3!1+)+!$-#1$'!I1$&#)&'2!17*$#)*!-$&:.?!7$++)(:)&!$(*!51)'!-.(+1/7#%.(!5%:1&)+!#.!-$'-1'$#)!)/%++%.(+,!93%+!$''.0+!7$++)(:)&+!#.!.55+)#!#3)%&!&)$'!-$&8.(!%/7$-#?!%(+#)$*!.5!)/%++%.(+!8$+)*!.(!$6)&$:)+!.&!$++1/7#%.(+,!!!d(!$(.#3)&!+1+#$%($8%'%#2!%(%#%$#%6)?!L%(($%&!3$+!$'+.!#)$/)*!17!0%#3!*)+%:(!$:)(-%)+!#.!H17-2-')@!*%+-$&*)*!+)$#8)'#+?!-1&#$%(+?!$(*!dLV!+2+#)/+!%(#.!#.%')#&2!8$:+?!+3.77%(:!#.#)+!$(*!)()&:2!)55%-%)(#!'$/7+,!93)!$%&'%()!$'+.!*.($#)*!CDD!2)''.0!+$5)#2!6)+#+!#.!#0.!'.-$'!+-3..'+!#.!8)!&)1+)*!$+!+$5)#2!-'.#3%(:?!03%')!.'*!$%&-&$5#!+)$#+!3$6)!8))(!%(+#$'')*!.(!W)*!_&.++!81+)+,!

Page 12: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

ECKCD!

!!!!!!!!!!!!!!!!"#!(1/8)&!b!%+!].1#30)+#!"%&'%()+!O$%&'%()!-.*)\!XhjP?!03%-3!-$&&%)+!/.&)!*./)+#%-!7$++)(:)&+!#3$(!$(2!.#3)&!$%&'%()!%(!#3)!h,]?!$(*!3$+!)6.'6)*!5&./!$!I1%&42!&):%.($'!$%&'%()!#.!$!($#%.($'!7.0)&3.1+)!0%#3.1#!'.+%(:!%#+!+#$&#17?!51(!-1'#1&),!].1#30)+#!%+!0%*)'2!&):$&*)*!$+!.()!.5!#3)!/.+#!-1+#./)&;-)(#&%-!$%&'%()+!%(!#3)!%(*1+#&2?!)(-.1&$:%(:!%#+!)/7'.2))+!#.!/$4)!$!*%55)&)(-),!!!].1#30)+#!^&)+%*)(#!_.''))(!F$&&)##!*)+-&%8)+!$!].1#30)+#!)/7'.2))!$+!+./).()!>03.!*$&)+!#.!/$4)!/%+#$4)+r!*$&)+!#.!8)!*%55)&)(#r!5%(*+!$!0$2!#.!1#%'%`)!7).7')@+!+7)-%$'!#$')(#+r!$(*!'%6)+!$!'%##')!.(!#3)!)*:)B!O0%#()++!#3)!].1#30)+#!7%'.#!03.!&)-)(#'2!3)'*!3%+!7'$()!+.!$!7$++)(:)&!.(!3%+!0$2!#.!$!51()&$'!-.1'*!/$4)!%#?!.&!#3)!$%&'%()@+!5$/.1+!&$77%(:!5'%:3#!$##)(*$(#!T$6%*!Z.'/)+P,!!!HPN)].1#30)+#!%+!.()!.5!#3)!6)&2!5)0!h,],!$%&'%()+!#.!:.!$:$%(+#!#3)!%(*1+#&2!#&)(*!.5!-3$&:%(:!5.&!$(!%(-&)$+%(:!(1/8)&!.5!$/)(%#%)+,!L.&!)G$/7')?!#3)!$%&'%()!%+!#3)!.('2!/$A.&!h,],!-$&&%)&!#3$#!*.)+(@#!-3$&:)!#.!-3)-4!$!5%&+#!$(*!+)-.(*!8$:!03%-3?!$--.&*%(:!#.!$!+7.4)+0./$(?!%+!(.0!$/.(:!#3)!#.7!5%6)!&)$+.(+!5.&!-1+#./)&+!#.!-3..+)!].1#30)+#,!!!h+%(:!%#+!/.+#!6%+%8')!$++)#+!$+!8%''8.$&*+?!#3)!$%&'%()!71#!$!HL&))!F$:+!L'2!Z)&)@!+'.:$(!.(!/.&)!#3$(!aD!$%&-&$5#!0%#3!$(!$&&.0!7.%(#%(:!#.!#3)!-$&:.!8%(!$(*!#$::)*!E?DDD!'1::$:)!-$&#+!$-&.++!%#+!()#0.&4!0%#3!8$(()&+!#3$#!+$2!>d!_$&&2!L&))!F$:+,B!!!].1#30)+#!$'+.!.55)&+!7$++)(:)&+!#3$#!3$77)(!#.!8)!.(8.$&*!*1&%(:!+7)-%5%-!5)+#%6%#%)+!$(!$'-.3.'%-!!!

!!!!!!!!!!!!!!!!8)6)&$:)!5&./!#3)!%(;5'%:3#!/)(1!H.(!#3)!3.1+)@,!L.&!)G$/7')?!%(!J$2!CDED?!].1#30)+#!.55)&)*!J./+!$!5&))!*&%(4!.5!#3)%&!-3.%-)!.(!J.#3)&+!T$2?!03%')!+)&6%-)!7)&+.($'!0%#3!/%'%#$&2!dT!&)-)%6)*!$!-./7'%/)(#$&2!*&%(4!.(!J)/.&%$'!T$2,!!!"+!7$&#!.5!].1#30)+#@+!73%'.+.732!#.!:%6)!8$-4!#.!+.-%)#2?!#3)!$%&'%()@+!H]3$&)!#3)!]7%&%#@!7&.:&$/!)(-.1&$:)+!)/7'.2))+!#.!)/8&$-)!'.-$'!-3$&%#%)+!$(*!(.(7&.5%#+!%(!*)+#%($#%.(+!$-&.++!%#+!()#0.&4,!9.!7$2!#&%81#)!#.!%#+!)/7'.2))!6.'1(#))&+?!].1#30)+#!%(!CDED!%(#&.*1-)*!H9%-4)#+!5.&!9%/)@!03%-3?!5.&!)6)&2!eD!3.1&+!$!].1#30)+#!6.'1(#))&!*)*%-$#)+!#.!$(!.&:$(%`$#%.(?!7&.6%*)+!.()!-./7'%/)(#$&2!&.1(*#&%7!#%-4)#!.(!].1#30)+#!5.&!51(*;&$%+%(:!.&!#&$(+7.&#$#%.(!())*+,!!QR,12$+.,1).%)R,45,0S)"(!)G-)'')(#!)G$/7')!.5!].1#30)+#@+!HXhj@!73%'.+.732!%+!%#+!&)-)(#!HT)*%-$#)*!#.!T)(6)&@!-$/7$%:(,!"+!7$&#!.5!#3)!$%&'%()@+!71+3!#.!8)-./)!#3)!1(.55%-%$'!H3./)-$&&%)&@!.5!#3)!-%#2?!].1#30)+#!%(!Q1'2!CDED!'$1(-3)*!$!7&./.#%.(!#3$#!+#$&&)*!%#+!'.-$'!)/7'.2))+!%(!$*+!$(*!.55)&)*!T)(6)&!&)+%*)(#+!5&))!+)&6%-)+!+1-3!$+!-./7'%/)(#$&2!7)*%-$8!&%*)+!$-&.++!#.0(,!!!d(!])7#)/8)&!CDED?!].1#30)+#!$'+.!.7)()*!H93)!].1#30)+#!^.&-3!$#!]42'%()!^$&4?@!$(!2)$&;&.1(*!.1#*..&!'.1(:)!O%(+7%&)*!82!$!+%/%'$&!].1#30)+#!-$5p!$#!M)0!g.&4@+!F&2$(#!^$&4P!03)&)!T)(6)&%#)+!-$(!&)'$G!$(*!)(A.2!5..*!$(*!*&%(4+!5&./!'.-$'!+177'%)&+,!93)!$%&'%()!&)-)(#'2!.7)()*!$!5&))!+4$#%(:!&%(4!()G#!#.!#3)!H7.&-3@!6)(1)!$+!0)'',!!!!!

6. Southwest

Page 13: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

EUKCD!

E&-24,--).0+5,<<,0-)9.!$##&$-#!/.&)!81+%()++!#&$6)'')&+?!].1#30)+#!3$+!'$1(-3)*!$!&$5#!.5!/)$+1&)+?!%(-'1*%(:!$!HF1+%()++!])')-#@!5$&)!O03%-3!%(-'1*)+!$--)++!#.!7&%.&%#2!'$()+P!$(*!%(5'%:3#!<%L%,!ae!].1#30)+#!$%&-&$5#!3$6!-1&&)(#'2!8))(!<%L%;)I1%77)*!$(*!%(+#$''$#%.(!.(!#3)!$%&'%()@+!aeD;+#&.(:!5'))#!0%''!8)!-./7')#)*!82!CDEU,!"!7'$(()*!#$4).6)&!.5!"%&9&$(!0%''!:%6)!].1#30)+#!$--)++!#.!UR!()0!/$&4)#+!O/.+#!(.#$8'2!T)'#$@+!"#'$(#$!3./);8$+)P!$(*!)G7$(*!%#+!)G7.+1&)!%(!81+%()++;#&$6)'')&!/$&4)#+!M)0!g.&4!$(*!F.+#.(,!!!d(!03$#!%#!*)+-&%8)*!$+!#3)!>+%(:')!8%::)+#!()0!7&.*1-#!'$1(-3B!%(!%#+!eD;2)$&!3%+#.&2?!].1#30)+#!3$+!$'+.!A1+#!&)6$/7)*!%#+!5&)I1)(#!5'2)&!7&.:&$/!7$&#%-1'$&'2!$%/)*!$#!$##&$-#%(:!81+%()++!7$++)(:)&+,!W)0$&*!7.%(#+!0%''!(.0!8)!8$+)*!.(!#3)!#%-4)#!-.+#!&$#3)&!#3$(!/%')+!5'.0(?!$(*!$!()0!')6)'!%(!#3)!7&.:&$/?!";X%+#!^&)5)&&)*?!-$(!8)!)$&()*!82!&.$*!0$&&%.&+!03.!'.:!aD!5'%:3#+!.&!)$&(!RD?DDD!7.%(#+!%(!$!2)$&!$(*!%(-'1*)+!7)&4+!+1-3!$+!5&))!%(;5'%:3#!<%L%,!!QG0,,4)F<+4,S)"!5%($'!%(%#%$#%6)!0.&#3!/)(#%.(%(:!%+!].1#30)+#@+!H=&))(!^'$()?@!$!e;2)$&!.'*!F.)%(:!RUR;RDD!#3$#!+)&6)+!$+!$!#)+#;$%&-&$5#!5.&!)-.;5&%)(*'2!-$8%(!/$#)&%$'+!#3$#!$&)!&)-2-'$8')!$(*!'%:3#)&!0)%:3#?!+$6%(:!17!#.!5%6)!7.1(*+!7)&!+)$#,!!!

Page 14: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

EeKCD!

!!!!!!!!!!!!!!!!d(!R#3!7'$-)!%+!lXJ!W.2$'!T1#-3!"%&'%()+,!^$&#!.5!"%&!L&$(-)!+%(-)!CDDe?!#3)!T1#-3!$%&'%()!%+!#3)!)%:3#!'$&:)+#!$%&'%()!%(!#3)!0.&'*!82!%(#)&($#%.($'!4%'./)#)&+!5'.0(?!#&$(+5)&&%(:!#3)!/$A.&%#2!.5!%#+!7$++)(:)&+!#3&.1:3!%#+!"/+#)&*$/!]-3%73.'!318?!03%-3!%+!&):$&*)*!$+!.()!.5!#3)!8)+#!$%&7.&#+!%(!#3)!0.&'*,!<)!3$6)!5)$#1&)*!lXJ!+)6)&$'!#%/)+!.(!$%&'%()#&)(*+,-./!8)-$1+)!.5!%#+!%((.6$#%6)!0$2!.5!3$&()++%(:!%#+!T1#-3!.&%:%(+?!%#+!5.-1+!.(!+1+#$%($8%'%#2!$(*!+)6)&$'!%(#)&)+#%(:!+.-%$'!/)*%$!-$/7$%:(+,!!!R&.$')R,-234)L.&!()$&'2!bD!2)$&+?!lXJ!3$+!3$(*)*!.1#!+/$''!-)&$/%-!&)7'%-$+!.5!3%+#.&%-$'!T1#-3!3.1+)+!5%'')*!0%#3!T1#-3!H:)()6)&@!#.!7$++)(:)&+!%(!F1+%()++!_'$++,!"+!lXJ!3$+!7&.*1-)*!$'/.+#!$!31(*&)*!*%55)&)(#!/.*)'+!+%(-)!E[aC?!81#!-$&&%)+!.('2!$8.1#!UD!.5!#3)!7.71'$&!H+#$#1+@!+.16)(%&+!.(!)$-3!5'%:3#?!#3)!$%&'%()!&)-)(#'2!'$1(-3)*!$(!%^3.()K"(*&.%*!$77!#3$#!'%+#+!$''!lXJ!3.1+)+?!+.!7$++)(:)&+!(.!'.(:)&!3$6)!#.!8&%(:!-&1/7')*!(.#)+!0%#3!#3)/!%(!.&*)&!#.!7%-4!#3)%&!5$6.1&%#)!3.1+),!!!lXJ!%+!51&#3)&!)/73$+%`%(:!%#+!T1#-3!.&%:%(+!82!#)$/%(:!17!0%#3!T1#-3!*)+%:()&+!+1-3!$+!J$&-)'!<$(*)&+!O.5!T&..:!T)+%:(!5$/)P?!03.!A1+#!-&)$#)*!#3)!$%&'%()@+!F1+%()++!_'$++!#$8')0$&)!%(!3%+!+%:($#1&)!+#2')!O#.!8)!%(#&.*1-)*!%(!J$&-3!CDEEP,!lXJ!0%''!$'+.!%(#&.*1-)!$(!$/)(%#2!4%#!*)+%:()*!82!$!0)'';4(.0(!T1#-3!*)+%:()&!%(!F1+%()++!_'$++!%(!J$&-3!CDEE?!03%')!#3)!$%&'%()@+!-&)0!%(!)$&'2!CDED!-3$(:)*!%(#.!()0!1(%5.&/+!*)+%:()*!82!T1#-3!-.1#1&%)&!J$&#!j%++)&,!!!!&-.+24+@<,)$+.,0243)lXJ!%+!1(*)&#$4%(:!+)&%.1+!)55.&#+!#.!/$4)!%#+!%(5'%:3#!-$#)&%(:!/.&)!+1+#$%($8')?!.7#%(:!5.&!)-.;5&%)(*'2!!

!!!!!!!!!!!!!!!!$'#)&($#%6)+!03)&)6)&!7.++%8'),!lXJ!%+!.()!.5!#3)!5)0!$%&'%()+!#3$#!+)&6)!W$%(5.&)+#!"''%$(-);-)&#%5%)*!-.55))!.(!8.$&*!$+!0)''!$+!#)$!-1'#%6$#)*!%(!$!+1+#$%($8')!0$2,!c#3)&!5..*+#155+!%(-'1*)!.&:$(%-!)::+?!8&)$*?!81##)&!$(*!0%()?!$+!0)''!$+!/)$#!+.1&-)*!5&./!5$&/+!#3$#!#$4)!#3)!0)'';8)%(:!.5!$(%/$'+!%(#.!$--.1(#,!!!lXJ!%+!$'+.!#3)!.('2!$%&'%()!#3$#!&):1'$&'2!+)&6)+!5%+3!#3$#!3$+!8))(!-$1:3#!%(!$!+1+#$%($8')!/$(()&?!$+!-)&#%5%)*!82!#3)!J$&%()!]#)0$&*+3%7!_.1(-%',!_$#)&%(:!#.!#3)!H'.-$6.&)@!#&)(*?!lXJ!%(!#3)!'$+#!#0.!/.(#3+!.5!CDED!+)&6)*!F1+%()++!_'$++!7$++)(:)&+!.(!'.(:;3$1'!5'%:3#+!.1#!.5!"/+#)&*$/!/)$'+!8$+)*!.(!+)$+.($'!T1#-3!3./);:&.0(!%(:&)*%)(#+,!!!&-.+24+@<,)%*,0+.2%4-)d(!M.6)/8)&!CDD[?!lXJ!8)-$/)!#3)!5%&+#!$%&'%()!#.!-$&&2!.1#!$!8%.51)'!#)+#!5'%:3#!%(!03%-3!7$++)(:)&+!0)&)!.(8.$&*!Y!%(-'1*%(:!lXJ!_Vc!^)#)&!Z$&#/$(!;!5'2%(:!$!FReR;eDD!0%#3!.()!)(:%()!7.0)&)*!82!$!aD\aD!/%G!.5!$!-$/)'%($;8$+)*!8%.51)'!$(*!#&$*%#%.($'!4)&.+)(),!9.!&)*1-)!_cC!)/%++%.(+!5.&!:&.1(*!.7)&$#%.(+!lXJ!3$+!$'+.!8))(!#)+#%(:!#3)!H"%&^.*@?!$!`)&.;)/%++%.(!6)3%-')!#3$#!&1(+!.(!-./7&)++)*!$%&!#.!#&$(+7.&#!7).7')!$(*!'%:3#!-$&:.!$#!]-3%73.'!"%&7.&#,!!!d(!CDED?!lXJ!'$1(-3)*!$(!H17-2-'%(:@!%(%#%$#%6)!%(!03%-3!%#!*%+-$&*)*!.'*!1(%5.&/+!5&./!EE?DDD!$%&'%()!+#$55!!%(!$!+1+#$%($8')!0$2,![D?DDD!4%'.!.5!5$8&%-!0%''!8)!-1##)*!%(#.!8$+%-!/$#)&%$'!03%-3!%(!#1&(!0%''!8)!&);1+)*!#.!-&)$#)!()0!7&.*1-#+,!9.!+#%/1'$#)!#3)!1+)!.5!8%-2-')+!82!)/7'.2))+!5.&!-.//1#%(:?!lXJ!%(!CDDS!$+4)*!*)+%:(!$:)(-2!Q.3((2!X.-.!#.!-&)$#)!$!3%7!HlXJ!-&1%+)&!8%4)@!03%-3!-.1'*!8)!71&-3$+)*!$#!$!&)*1-)*!7&%-),!!!!

7. KLM

Page 15: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

EaKCD!

H&33+3,)lXJ!3$+!8))(!.()!.5!#3)!5%&+#!$%&'%()+!#.!')#!7$++)(:)&!+)'5;'$8)'!$(*!-3)-4;%(!#3)%&!8$::$:),!^$++)(:)&+!$#!"/+#)&*$/!"%&7.&#!]-3%73.'!-$(!7'$-)!#3)%&!'1::$:)!%(#.!$!'$&:)?!03%#)!7.*;+3$7)*!/$-3%()?!+-$(!#3)%&!8.$&*%(:!7$++!$(*!$(+0)&!#3)!1+1$'!+)-1&%#2!I1)+#%.(+!6%$!$!#.1-3;+-&))(,!93)!/$-3%()!#3)(!0)%:3+!#3)!'1::$:)!$(*!7&%(#+!.1#!$!'$8)'!#3$#!7$++)(:)&+!$##$-3!#.!#3)%&!+1%#-$+),!!d(!$!+)7$&$#)!%(%#%$#%6)?!lXJ!7$++)(:)&+!%(!6$&%.1+!-$/7$%:(+!$&.1(*!#3)!0.&'*!-.1'*!7)&+.($'%`)!#3)%&!'1::$:)!#$:+!82!17'.$*%(:!$!7)&+.($'!7%-#1&)!.&!*)+%:(,!93)!7)&+.($'%`)*!#$:+!$&)!$!+/$&#!8&$(*%(:!#..'!+%(-)!7$++)(:)&+!5'2%(:!0%#3!.#3)&!$%&'%()+!.5#)(!+#%''!4))7!#3)!lXJ;8&$(*)*!#$:!$##$-3)*!#.!#3)%&!'1::$:),!!!!%$2+<)/,12+I)LHD)!&0*02-,()8<#TD2+/2()$%>$0,+.2%4)d(!.()!.5!#3)!/.+#!%((.6$#%6)!+.-%$'!/)*%$!-$/7$%:(+!.5!CDED?!lXJ!-./8%()*!+.-%$'!/)*%$!0%#3!&)$';0.&'*!%(#)&$-#%.(+,!"!HlXJ!]1&7&%+)!9)$/@!$#!"/+#)&*$/!]-3%73.'!"%&7.&#!&$(*./'2!+1&7&%+)*!7$++)(:)&+!#3$#!-3)-4)*;%(!6%&#1$''2!$#!lXJ!6)(1)+!.(!L.1&+I1$&),!93)!#)$/!1+)*!%(5.&/$#%.(!5.1(*!.(!#3)!7$++)(:)&@+!+.-%$'!()#0.&4!7&.5%')!.&!%(!&)-)(#!#0))#+!#.!-./)!17!0%#3!$!7)&+.($'!:%5#,!!"!()0!#0%+#!.(!-&.0*;812%(:!%+!L'2CJ%$/%,!93)!%(%#%$#.&+!.5!L'2CJ%$/%!/$*)!$!8)#!0%#3!lXJ!.(!90%##)&!#.!.&:$(%`)!$!(.(;+#.7!5'%:3#!5&./!"/+#)&*$/!#.!J%$/%!+7)-%5%-$''2!5.&!7).7')!$##)(*%(:!#3)!h'#&$!J1+%-!L)+#%6$'?!%5!L'2CJ%$/%!-.1'*!:)#!UaE!+)$#+!&)+)&6)*!8)5.&)!$!-)&#$%(!*$#),!VG-))*%(:!)6)&2.()@+!)G7)-#$#%.(+?!#3)!5'%:3#!0$+!51''2!8..4)*!0%#3%(!5%6)!3.1&+?!$(*!%(!J$&-3!CDEE!lXJ!0%''!-$&&2!.1#!#3)!5'%:3#,!!!lXJ!3$+!$'+.!8))(!$-#%6)'2!$+4%(:!-.(+1/)&+!5.&!#3)%&!%*)$+!%(!$!(1/8)&!.5!-$/7$%:(+?!+1-3!$+!HF$##')!.5!_.(-)7#+?@!H_&)$#%6)!_3$'')(:)?@!$(*!Hg.1(:!T)+%:()&+!_./7)#%#%.(?@!%(!03%-3!%#!$+4)*!+#1*)(#+!#.!-./)!17!0%#3!-&)$#%6)!%*)$+!#.!&)+7)-#%6)'2!)(3$(-)!#3)!:$#)!)G7)&%)(-)!$#!]-3%73.'?!$!6%+%.(!5.&!#3)!51#1&)!.5!#3)!$%&'%()!%(*1+#&2?!$(*!$!()0!-.(-)7#!5.&!$!/)$'!#&$2!$(*!$++.-%$#)*!#$8')0$&),!

Page 16: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

EbKCD!

!!!!!!!!!!!!!!!!M1/8)&!S!.(!.1&!'%+#!%+!8.1#%I1)!'.0;-.+#!-$&&%)&!j%&:%(!"/)&%-$,!X$1(-3)*!%(!"1:1+#!CDDR?!#3)!$%&'%()!A1+#!&)7.&#)*!%#+!5%&+#!()#!%(-./)!$(*!-1&&)(#'2!.7)&$#)+!Ue!$%&-&$5#!0%#3!$(.#3)&!ER!#.!8)!*)'%6)&)*!%(!CDEE,!j%&:%(!"/)&%-$!3$+!$'+.!A1+#!7'$-)*!$!bD;7'$()!.&*)&!03%-3!/$4)+!%#!#3)!'$1(-3!-1+#./)&!5.&!#3)!"%&81+@!()0!"UCD().!A)#?!$(*!)G7)-#+!#.!3$6)!$!5'))#!.5!SD!#.!EED!7'$()+!82!CDEb,!!U,$'>.0,41#)<%#3!%#+!%-.(%-!/..*!'%:3#%(:?!WVT!%(5'%:3#!)(#)&#$%(/)(#!+2+#)/!$(*!+.-%$'!/)*%$!+$66%()++?!j%&:%(!"/)&%-$!3$+!I1%-4'2!)+#$8'%+3)*!%#+)'5!$+!$!3%7!.7)&$#%.(!#1()*!%(#.!#3)!H*%:%#$'!'%5)+#2')@,!93)!H1(;.55%-%$'!$%&'%()!.5!]%'%-.(!j$'')2@!%+!$'+.!#3)!.('2!h,],!-$&&%)&!#.!%(+#$''!7.0)&!.1#')#+!%(!$''!+)$#+?!$(*!%(!J$2!CDD[!8)-$/)!#3)!5%&+#!h,],!$%&'%()!#.!.55)&!%(5'%:3#!<%L%!5'))#0%*),!d(!#3)!7$+#!#0.!2)$&+?!j%&:%(!"/)&%-$!3$+!$'+.!#)$/)*!17!0%#3!=..:')!#.!7&.6%*)!%#+!7$++)(:)&+!5&))!<%L%!*1&%(:!#3)!3.'%*$2!#&$6)'!+)$+.(,!!!Q?,1S)L1&#3)&!)/73$+%`%(:!%#+!#)-3!&..#+!%+!j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j%&:%(!"/)&%-$!%(!/%*;CDED!$**)*!$!(1/8)&!.5!%((.6$#%6)!5)$#1&)+!#.!!

!!!!!!!!!!!!!!!!#3)!+2+#)/?!%(-'1*%(:!#3)!5%&+#;)6)&!+)$#8$-4!*%:%#$'!+3.77%(:!7'$#5.&/?!$(!.7)(!#$8!+)&6%-)?!$(*!=..:')!J$7+!0%#3!#)&&$%(!6%)0,!j%&:%(!"/)&%-$!0.&4)*!0%#3!)G#)&($'!+177'%)&+!#.!#$4)!W)*!#.!#3)!()G#!')6)'?!81#!#3)!%*)$+!-$/)!5&./!j%&:%(!"/)&%-$,!]$2+!j%&:%(!"/)&%-$@+!_Vc!T$6%*!_1+3,!>d5!0)!0)&)!&)'2%(:!.(!_.l%()#%-!$(*!^$($+.(%-!#.!:)()&$#)!#3)!%*)$+!#3)(!)6)&2.()!%+!:.%(:!#.!3$6)!%#,!d(5'%:3#!)(#)&#$%(/)(#!%+!$!*%55)&)(#%$#.&!5.&!1+,!<)!3$6)!-&)$#%6)!7).7')!3)&)?!03.!7&.8$8'2!#3%(4!$!'%##')!*%55)&)(#!#3$(!.#3)&+,B!!!H%$+<);%%1)d(!4))7%(:!0%#3!%#+!_$'%5.&(%$!&..#+?!]$(!L&$(-%+-.;8$+)*!j%&:%(!"/)&%-$@+!%(5'%:3#!/)(1+!5.-1+!.(!+)$+.($'?!.&:$(%-!$(*!'.-$''2;+.1&-)*!%(:&)*%)(#+,!93)!$%&'%()!$'+.!.55)&+!'.-$'!/%-&.;8&)0!8))&+?!0%()+!$(*!7&)/%1/!$'-.3.'%-!*&%(4+!5&./!_$'%5.&(%$!5.&!+$'),!!!!%$2+<)/,12+)j%&:%(!"/)&%-$!%+!1+1$''2!.()!.5!#3)!5%&+#!$%&'%()+!#.!)G7)&%/)(#!0%#3!()0!+.-%$'!/)*%$!#)-3(%I1)+,!L.&!)G$/7')?!#.!7&./.#)!%#+!()0!+)&6%-)!#.!J)G%-.?!#3)!$%&'%()!%(!"1:1+#!CDED!.55)&)*!7).7')!03.!1+)*!'.-$#%.(;8$+)*!&)0$&*+!()#0.&4!X..7#!]#$&!#.!-3)-4;%(!6%&#1$''2!$#!]Lc!$(*!X"f!$%&7.&#+!.&!$#!#0.!#$-.!#&1-4+!%(!X"!$(*!]$(!L&$(-%+-.?!#0.!#%-4)#+!#.!J)G%-.!5.&!#3)!7&%-)!.5!.(),!!!j%&:%(!"/)&%-$!$'+.!A1+#!7$&#()&)*!0%#3!9.7:1)+#!#.!$0$&*!&)$'!5&)I1)(#!5'%)&!7.%(#+!#.!#&$6)'')&+!#3$#!1+)!#3)%&!-)''73.()!#.!H-3)-4;%(@!6%&#1$''2!$#!j%&:%(!"/)&%-$@+!$%&7.&#!5$-%'%#%)+,!J)$(03%')?!5.&!#3)!'$1(-3!.5!%#+!()0!&.1#)!#.!9.&.(#.?!#3)!$%&'%()!#)$/)*!17!0%#3!+.-%$'!/)*%$!&$(4%(:!0)8+%#)!l'.1#!#.!:%6)!$0$2!5&))!#%-4)#+!#.!+.-%$'!/)*%$!%(5'1)(#%$'+!%(!.&*)&!#.!')#!#3)/!&)6%)0!#3)!$%&'%()@+!%(5'%:3#!)G7)&%)(-),!

8. Virgin America

Page 17: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

ERKCD!

!!!!!!!!!!!!!!!!"#!(1/8)&![!0)!5%(*!_$#3$2!^$-%5%-?!0%(()&!.5!#3)!H"%&'%()!.5!#3)!g)$&@!$0$&*!%(!CDD[?!$(*!$'+.!.()!.5!#3)!A1+#!+%G!a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h]TEC[!/%''%.(!17:&$*)!7&.:&$/!#3$#!%(-'1*)+!$!()0!F1+%()++!_'$++!-$8%(,!_$#3$2@+!()0!51'';5'$#!+)$#+!3$6)!$!(.6)'!5)$#1&)!-$'')*!HF)*!VG#)(+%.(?@!03%-3!+%:(%5%-$(#'2!%(-&)$+)+!#3)!8)*!0%*#3,!!!_$#3$2!^$-%5%-!)$&'%)&!$'+.!$((.1(-)*!%#!0%''!%(#&.*1-)!$!^&)/%1/!V-.(./2!7&.*1-#!82!CDEC!$+!+1-3!$!-$8%(!0.1'*!3)'7!-$7#1&)!7$++)(:)&+!#&$*%(:!*.0(!5&./!F1+%()++!_'$++,!M.#!$''!+)$#%(:!%((.6$#%.(+!#1&(!.1#!0)''!3.0)6)&,!93)!$%&'%()@+!H5%G)*!+3)''@!)-.(./2!+)$#+?!03%-3!0)&)!%(#&.*1-)*!8)#0))(!CDDR!$(*!CDD[?!7&.6)*!#.!8)!1(-./5.&#$8')!03)(!71#!%(#.!#3)!&)-'%()!7.+%#%.(?!$(*!5.''.0%(:!7$++)(:)&!-./7'$%(#+!_$#3$2!%+!-3$(:%(:!#3)/!5.&!$!()0!)-.(./2!+)$#,!!!,052$,)9.!)/73$+%`)!%#+!+)&6%-)!)G7)&#%+)?!_$#3$2!^$-%5%-!'$1(-3)*!$!8..4!-$'')*!H])&6%-)!%(!#3)!]42@!%(!/%*;CDEE,!<&%##)(!82!#&$%(%(:!%(+#&1-#.&+!5&./!#3)!$%&'%()@+!Hd(5'%:3#!])&6%-)+!9&$%(%(:!n!T)6)'.7/)(#@!*)7$&#/)(#?!#3)!8..4!-.(#$%(+!-$8%(!-&)0!#&$%(%(:!!

!!!!!!!!!!!!!!!!/.*1')+?!%(-'1*%(:!Ce!&)$'!-$+)!+#1*%)+!*)7%-#%(:!*%55%-1'#!+%#1$#%.(+!$(*!&)-.//)(*)*!$77&.$-3)+?!$+!0)''!$+!$&#%-')+!.(!*%55)&)(#!$+7)-#+!.5!_$#3$2!^$-%5%-@+!+)&6%-)!8)'%)5+!$(*!%#+!#&$%(%(:!73%'.+.732!$(*!#)-3(%I1)+,!!!6+.,0243)_$#3$2!^$-%5%-!%+!$/.(:!$!'%/%#)*!(1/8)&!.5!$%&'%()+!#3$#!7&)7$&)!7$&#+!.5!#3)!/)(1!5&)+3!.(!8.$&*,!93)!$%&'%()@+!'.(:;3$1'!$%&-&$5#!5)$#1&)!$(!.(8.$&*!&%-)!-..4)&?!$+!0)''!$+!$!#.$+#)&!.6)(!$(*!$(!)+7&)++.!/$-3%(),!d(!$(!%(#)&)+#%(:!-.;-&)$#%.(!%(%#%$#%6)?!_$#3$2!^$-%5%-!$'+.!&)-)(#'2!3)'*!$!-.(#)+#!%(!#3)!h]"?!-$'')*!H93)!"&#!.5!#3)!T)+)&#?@!%(!03%-3!%#!$+4)*!%#+!L$-)8..4!5$(+!#.!-./)!17!0%#3!$(!"+%$(;%(+7%&)*!*)++)&#?!+($7!$!73.#.!.5!#3)%&!-&)$#%.(?!$(*!+18/%#!%#!.('%()!5.&!6.#%(:,!93)!0%(()&!0%''!8)!$((.1(-)*!%(!L)8&1$&2!CDEE!$(*!0%''!3$6)!3%+!.&!3)&!*)++)&#!+)&6)*!.(!#3)!$%&'%()@+!5'%:3#+!.1#!.5!M.&#3!"/)&%-$!*1&%(:!CDEE,!!!6%44,$.,1).0+5,<<,0-)_$#)&%(:!#.!#3)!-.(()-#)*!#&$6)'')&?!_$#3$2!^$-%5%-!0%''!5%#!%#+!)(#%&)!5'))#!0%#3!8&.$*8$(*!d(#)&()#!$(*!-)''73.()!-.(()-#%6%#2!82!)$&'2!CDEC!%(!7$&#()&+3%7!0%#3!^$($+.(%-,!93)!+)&6%-)!0%''!$'+.!%(-'1*)!$(!%(5'%:3#!)(#)&#$%(/)(#!7.&#$'!03%-3!7$++)(:)&+!-$(!$--)++!6%$!#3)%&!/.8%')!*)6%-)+!.&!6%$!#3)!+)$#8$-4!dLV!+-&))(!5.&!5&)),!!!c(!#3)!:&.1(*?!_$#3$2!%(!c-#.8)&!CDED!.7)()*!$!()0!*)7$&#1&)!'.1(:)!$#!Z.(:!l.(:!d(#)&($#%.($'!"%&7.&#?!-$'')*!H93)!_$8%(@,!T)+%:()*!82!L.+#)&!i!^$&#()&+?!#3)!'.1(:)!5)$#1&)+!$(!d9!N.()!0%#3!5&))!<%L%?!%^$*+?!$!H9)-3(.!F$&@!0%#3!b!%J$-+?!$(*!+.;-$'')*!H].'1+!_3$%&+@!Y!$!51#1&%+#%-!8188');'%4)!-3$%&!#3$#!7&.6%*)+!)$-3!7)&+.(!0%#3!$!7&%6$#)!+7$-)!#.!)$#?!0.&4!$(*!&)'$G,!

9. Cathay Pacific

Page 18: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

ESKCD!

!!!!!!!!!!!!!!!!M1/8)&!ED!.(!.1&!%((.6$#%6)!$%&'%()+!'%+#!%+!!&$7%*'2!:&.0%(:!V/%&$#)+?!$'&)$*2!#3)!'$&:)+#!$%&'%()!%(!#3)!0.&'*!%(!#)&/+!.5!%(#)&($#%.($'!7$++)(:)&!4%'./)#)&+?!$(*!/.+#'2!4(.0(!5.&!%#+!$::&)++%6)!5'))#!)G7$(+%.(,!L.&!)G$/7')?!V/%&$#)+@!#.#$'!.&*)&!8..4!%(!M.6)/8)&!CDED!+#..*!$#!CDE!0%*)8.*2!$%&-&$5#!O%(-'1*%(:!Rb!"USD+?!eS!FRRR+!$(*!RD!"UaD+P,!c#3)&!0)'';4(.0(!$/)(%#%)+!.5!#3)!$%&'%()!%(-'1*)!%#+!+#$#)!.5!#3)!$&#!Hd_V@!dLV!+2+#)/!$(*!#3)!%(5'%:3#!)G#&$6$:$(`$!O+1%#)+?!+3.0)&+?!$(*!$!+#$55)*!'.1(:)!8$&!%(!L%&+#P!.(!%#+!"USD!5'$:+3%7+,!!F)+%*)+!%#+!*$``'%(:!:&.0#3!$(*!7&)/%1/!$/)(%#%)+?!V/%&$#)+!3$+!$'+.!%(#&.*1-)*!+./)!+/$'')&?!')++)&!4(.0(!%((.6$#%.(+!%(!&)+7.(+)!#.!#&)(*+!+1-3!$+!#3)!:&.0%(:!/%**')!-'$++!%(!)/)&:%(:!)-.(./%)+?!#3)!())*!5.&!-.(()-#%6%#2?!$(*!-.;-&)$#%.(,!!D%0,)125,0-,).0+5,<<,0-)93)!:&.0#3!.5!#3)!/%**')!-'$++!%(!)/)&:%(:!)-.(./%)+!+1-3!$+!#3)!FWd_+!$(*!#3)!HM)G#!EE?@!$+!0)''!$+!#3)!:&.0%(:!)-.(./%-!%/7.&#$(-)!.5!#3)+)!-.1(#&%)+!%+!&)+1'#%(:!%(!$%&'%()!7$++)(:)&+!0%#3!/.&)!*%6)&+)!-1'#1&$'!8$-4:&.1(*+!$(*!#$+#)+,!V/%&$#)+@!0%*)!&$(:)!.5!-$8%(!-&)0!($#%.($'%#%)+!Y!(.0!(1/8)&%(:!/.&)!#3$(!EUD!Y!$''.0+!#3)!$%&'%()!#.!&.+#)&!-$8%(!-&)0!.(!)$-3!5'%:3#!03.!+7)$4!V(:'%+3?!"&$8%-!$(*!#3)!'$(:1$:)!.5!#3)!*)+#%($#%.(,!!!c(!$!&)'$#)*!-1'#1&$'!(.#)?!*1&%(:!#3)!3.'2!/.(#3!.5!W$/$*$(!V/%&$#)+!7&.6%*)+!5$+#%(:!7$++)(:)&+!.8+)&6%(:!W$/$*$(!0%#3!+/$''!Hd5#$&@!+($-4!8.G)+!$#!#3)!8.$&*%(:!:$#)+!.5!T18$%!"%&7.&#!.(!5'%:3#+!*)7$&#%(:!-'.+)!#.!+1(+)#?!+.!#3$#!7$++)(:)&+!-$(!8&)$4!#3)%&!5$+#!%//)*%$#)'2,!!

!!!!!!!!!!!!!!!!74;<23'.)$%44,$.252.#(),>V%4,)d(!J$&-3!CDDS?!V/%&$#)+!0$+!#3)!5%&+#!-$&&%)&!#.!%(#&.*1-)!%(5'%:3#!=]J!-.(()-#%6%#2!.(!$!'$&:)!+-$')?!$(*!-1&&)(#'2!7$++)(:)&+!.(!SR!.5!%#+!Eea!$%&-&$5#!-$(!1+)!#3)%&!-)''73.()+!$(*!7*$@+!#.!/$4)!6.%-)!-$''+!$(*!+)(*!+/+;/)++$:)+,!V/%&$#)+!%+!$'+.!%(!#3)!7&.-)++!.5!&.''%(:!.1#!%(5'%:3#!<%L%!.(!%#+!"USD+,!!!V(3$(-%(:!%#+!*%:%#$'!)(#)&#$%(/)(#!.55)&%(:!.(!#3)!:&.1(*?!V/%&$#)+!%(!CDD[!#)$/)*!17!0%#3!J%-&.+.5#!#.!-&)$#)!$(!)(#)&#$%(/)(#!`.()!%(!%#+!F1+%()++!_'$++!X.1(:)!$#!T18$%!"%&7.&#,!93)!+.;-$'')*!H);`.()@!5)$#1&)+!+)6)&$'!J%-&.+.5#!]1&5$-)!#$8')+?!$!U;+-&))(!f8.G!UbD!-$&!&$-%(:!+%/1'$#.&?!$(*!$!f8.G!UbD!H7)(#$7.*@,!!6?DW<%#+<.#)244%5+.2%4-)V/%&$#)+!%+!.()!.5!#3)!6)&2!5)0!$%&'%()+!#.!7&.6%*)!%#+!-$8%(!-&)0!0%#3!&)$';#%/)!-1+#./)&!%(5.&/$#%.(,!_$8%(!-&)0!-$(!$--)++!#3)!$%&'%()@+!_Wd]!_WJ!+2+#)/!6%$!$!*%:%#$'!*)6%-)!-$'')*!ld]!OHl(.0')*:);8$+)*!d(5'%:3#!])&6%-)@P?!03%-3!$''.0+!#3)/!#.!')$&(!$8.1#!7$++)(:)&+!7&)5)&)(-)+?!&):%+#)&!7.++%8')!-./7'$%(#+!$(*!')#!7$++)(:)&+!7$2!5.&!$!'$+#;/%(1#)!%(5'%:3#!17:&$*)!0%#3!/%')+!O4(.0(!$+!H]420$&*+!d(+#$(#!h7:&$*)!W)0$&*@P,!!!X$+#!81#!(.#!')$+#?!%(!.()!.5!#3)!/.+#!$/8%#%.1+!-.;-&)$#%.(!%(%#%$#%6)+!'$1(-3)*!82!$(!$%&'%()!+.5$&?!V/%&$#)+!%(!"1:1+#!CDED!3)'*!$!Hc1&!L1#1&)!"&#%+#+@!-./7)#%#%.(?!$+4%(:!$&#%+#!$&.1(*!#3)!0.&'*!#.!+18/%#!#3)%&!$&#0.&4!5.&!$!-3$(-)!#.!8)!5)$#1&)*!.(!#3)!/.&)!#3$(!a!/%''%.(!/)/8)&+3%7!-$&*+!.5!#3)!$%&'%()@+!5&)I1)(#!5'2)&!7&.:&$/,!

10. Emirates

Page 19: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

E[KCD!

!!!!!!!!!!!!!!!!_./7')#%(:!.1&!HEE!%((.6$#%6)!$%&'%()+@!'%+#!%+!l.&)$;8$+)*!"+%$($!"%&'%()+?!#3)!H"%&'%()!.5!#3)!g)$&!CDED?@!$(*!.()!.5!#3)!A1+#!+%G!@a;+#$&!$%&'%()+@!%(!#3)!0.&'*,!"+%$($!3$+!8))(!-.6)&)*!+)6)&$'!#%/)+!.(!$%&'%()#&)(*+,-./?!5.&!)G$/7')!8)-$1+)!.5!%#+!%(#&.*1-#%.(!.5!#3.1:3#51'!+)&6%-)+!'%4)!H^&)J./@!$(*!HZ$772!J./?@!03%-3!/$4)!'%5)!)$+%)&!)$+%)&!5.&!)G7)-#$(#!/.#3)&+!$(*!5$/%'%)+!#&$6)''%(:!0%#3!%(5$(#+,!!!]%(-)!E[[[?!"+%$($!$'+.!.55)&+!$!H-.$#!+#.&$:)!+)&6%-)@!$#!]).1'!d(-3).(!"%&7.&#!*1&%(:!#3)!0%(#)&!+)$+.(!5.&!7$++)(:)&+!#&$6)''%(:!#.!+1((2!*)+#%($#%.(+,!!6+@24)$0,=)+-)12;;,0,4.2+.%0)c#3)&!%((.6$#%6)!+)&6%-)+!5&./!"+%$($!%(-'1*)!$(!.(8.$&*!-3)5!$(*!+.//)'%)&?!%(#&.*1-)*!%(!M.6)/8)&!CDED?!$+!0)''!$+!$!+1+3%!-3)5!.(!+)')-#!5'%:3#+!#.!X.+!"(:)')+,!T1&%(:!+1//)&!3.'%*$2!+)$+.(!.5!CDD[?!"+%$($!-$8%(!-&)0!.55)&)*!%(;5'%:3#!/$4);17!+)&6%-)+!$(*!7)&5.&/)*!/$:%-!+3.0+!5.&!4%*+,!!!d(!5$-#!"+%$($@+!+)&6%-)!+#$(*$&*+!$&)!+.!0)''!&):$&*)*!#3)!$%&'%()!0$+!$+4)*!82!#3)!l.&)$(!:.6)&(/)(#!#.!+3$&)!%#+!+)&6%-)!)G7)&#%+)!0%#3!l.&)$(!&)+#$1&$(#+!%(!Q$7$(?!_3%($!$(*!#3)!h(%#)*!]#$#)+!%(!$!+)&%)+!.5!)*1-$#%.(!+)/%($&+,!!!,+.-)+41)BNXR)&*30+1,)F)+%*)+!%#+!5.-1+!.(!#3)!+.5#)&!31/$(;+%*)!.5!#3)!#&$6)'!)G7)&%)(-)?!"+%$($!%(!Q1()!CDED!+#$&#)*!$(!h]TRD!/%''%.(!17:&$*)!7&.:&$/?!%(#&.*1-%(:!()0!5'$#;8)*!+)$#+!%(!F1+%()++!_'$++!Y!03%-3!&)*1-)*!#3)!(1/8)&!.5!81+%()++;-'$++!+)$#+!5&./!UC!#.!Ce,!93)!17:&$*)!7&.:&$/!$'+.!%(-'1*)+!$!()0!"jcT!dLV!+2+#)/!.(!8.#3!'.(:!$(*!+3.&#;3$1'!$%&-&$5#?!/$4%(:!!!

!!!!!!!!!!!!!!!!"+%$($!.()!.5!#3)!5)0!$%&'%()+!#.!.55)&!5&))!"jcT!.(!+3.&#;3$1'!5'%:3#+,!!!BYZ[)"'#3.1:3!#3)!$%&'%()!%+!-1&&)(#'2!5$-%(:!+./)!+)&%.1+!'%I1%*%#2!7&.8')/+!*1)!#.!$(!.6)&'2!$/8%#%.1+!$-I1%+%#%.(!82!%#+!7$&)(#!-./7$(2!l1/3.!.5!$!'.:%+#%-+!-./7$(2?!"+%$($!A1+#!$((.1(-)*!%#!0%''!812!+%G!"USD+!$+!%#!-3$'')(:)+!'$&:)&!&%6$'!l.&)$(!"%&!.(!%(#)&-.(#%()(#$'!&.1#)+,!T)'%6)&%)+!.5!#3)!"USD+!0%''!8):%(!5&./!"7&%'!CDEe?!$(*!"+%$($!%(!CDEb!0%''!$'+.!&)-)%6)!#3)!5%&+#!.5!UD!"UaD+!%#!3$+!.(!.&*)&,!!

!!!!!!!!!!!!!!!!

11. Asiana

Page 20: 11 innovative airlines - · PDF file11 innovative airlines At airlinetrends.com we are continuously on the lookout for innovative products and services launched by airlines around

!

! $%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!&)+)$&-3!$:)(-2!#3$#!%+!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!!5.&!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!$(*!-.(+1/)&!#&)(*+,!J.&)!%(5.&/$#%.(!.(!000,$%&'%()#&)(*+,-./!

!

CDKCD!

!!!!"%&'%()#&)(*+,-./!%+!$(!%(*)7)(*)(#!%(*1+#&2!$(*!-.(+1/)&!#&)(*+!&)+)$&-3!$:)(-2,!<)!$&)!-.(#%(1.1+'2!/.(%#.&%(:!#3)!:'.8$'!$6%$#%.(!%(*1+#&2!5.&!-.//)&-%$'!%((.6$#%.(+!%(!&)+7.(+)!#.!%(*1+#&2!#&)(*+!$(*!-3$(:%(:!-.(+1/)&!8)3$6%.&,!c1&!-.&7.&$#)!-'%)(#+!$(*!()0+')##)&!+18+-&%8)&+!$&)!/$&4)#)&+?!7&.*1-#!*)6)'.7)&+?!/$($:)&+?!&)+)$&-3)&+?!+177'%)&+?!$(*!$(2.()!)'+)!03.!0$(#+!#.!+#$2!.(!#.7!.5!#3)!'$#)+#!*)6)'.7/)(#+!%(!#3)!$%&'%()!%(*1+#&2,!!80,,)4,=-<,..,0)!

!!

"6%$#%.(!7&.5)++%.($'+!5&./!/.&)!#3$(!RD!$%&'%()+?!$%&7.&#+!$(*!%(*1+#&2!+177'%)&+!3$6)!+18+-&%8)*!#.!.1&!5&))!()0+')##)&!03%-3!)6)&2!#0.!0))4+!&)7.&#+!.(!&)-)(#!%((.6$#%.(+!$(*!#&)(*+!#3$#!3$6)!-$1:3#!.1&!)2),!!6%0*%0+.,)-,--2%4-)c1&!-.&7.&$#)!7&)+)(#$#%.(+!$(*!0.&4+3.7!+)++%.(+!8&%(:!%(+7%&$#%.(!$(*!%((.6$#%.(!#.!/$($:)/)(#?!/$&4)#%(:!$(*!7&.*1-#!*)6)'.7/)(#!#)$/+?!%(!.&*)&!#.!3)'7!#3)/!*)6)'.7!()0!7&.*1-#+!$(*!+)&6%-)+!#3$#!%/7&.6)!#3)!7$++)(:)&!)G7)&%)(-),!W)-)(#!+7)$4%(:!)(:$:)/)(#+!%(-'1*)!V/8&$)&!$(*!lXJ!W.2$'!T1#-3!"%&'%()+,!!6%//2--2%4,1)0,-,+0$')"%&'%()#&)(*+,-./!.55)&+!8)+7.4)!#&)(*!$(*!%((.6$#%.(!&)+)$&-3,!c1&!%(;*)7#3!&)7.&#+!3)'7!7&.*1-#!/$($:)&+!#.!*)6)'.7!()0!7&.*1-#+!$(*!+)&6%-)+?!$(*!#.!8)(-3/$&4!7'$(+!$:$%(+#!-1&&)(#!%(*1+#&2!+#$(*$&*+,!!L.&!/.&)!%(5.&/$#%.(?!7')$+)!-.(#$-#!1+!$#!%(5.q$%&'%()#&)(*+,-./!!

About airlinetrends.com


Recommended